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AdExchanger | News and Views on Data-Driven Digital Advertising | adexchanger.com Reviews
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News and Views on Data-Driven Digital Advertising
AdExchanger Research | AdExchanger Research
You have no items in your shopping cart. Content Distribution: Leveraging Technology Partnerships to Get Your Content Seen By Catherine Oddenino with Melissa Parrish. How To Build A Data-Driven Marketing Team - By Melissa Parrish. DMP Fundamentals: Writing an RFI That's Actually Useful - by Joanna O'Connell. The State of Programmatic Selling, 2015 - By Catherine Oddenino. The State of Programmatic Media: 2015 - by Joanna O'Connell, with Melissa Parrish. Content Marketing: Rent, Build or Buy? DMP Fundamen...
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Marketer's Note Archives | AdExchanger
http://adexchanger.com/marketers-note
On TV and Video. On TV and Video. Breaking Free of the Ad Tech Echo Chamber. Marketer's Note" is a regular column informing marketers about the rapidly evolving, digital marketing technology ecosystem. This week it is written by Melissa Parrish, Executive Director, AdExchanger Research. Over the last couple of weeks, most of the conversations I’ve been having with marketers and tech companies have in some way revolved around the lead up to our Programmatic . Continue reading. October 29th, 2015. Marketer...
A Botnet Primer for Display Advertisers | AdExchanger
http://adexchanger.com/data-driven-thinking/botnet-primer
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. Standa...
Adbrain: Migrating Clients From Managed Services To Self-Serve | AdExchanger
http://adexchanger.com/ad-exchange-news/adbrain-migrating-clients-from-managed-services-to-self-serve
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. Our mi...
Peeking Inside The Black Box Of Demand-Side Platforms And Exchanges | AdExchanger
http://adexchanger.com/ad-agents/peeking-inside-dsp-exchanges
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. To try...
Dear Apple: So, You Want To Be A Programmatic Player? Listen Up | AdExchanger
http://adexchanger.com/mobile/dear-apple-so-you-want-to-be-a-programmatic-player-listen-up
On TV and Video. On TV and Video. Slow And Steady Gains, As Network Ad Blocker Shine Partners With African Telco. Spirit Aims For New Heights In The Airline Experience. From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business. The Buy-Side Guide To Header Bidding. What Are Barter Agencies, And How Do They Tie Into The Transparency Debate? Rovio Is Mad As Hell About Fraud And It’s Not Going To Take It Anymore. Inside Google’s Quest To Measure Conversions. At the...
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halogenpublishers.wordpress.com
Voices of Influence | Halogen
https://halogenpublishers.wordpress.com/2011/02/23/food52-the-voice-of-influence
Engaging the Affluent Online. Leave a comment ». We’re taking to the blog to extend our congratulations to Amanda Hesser, founder of Halogen’s authentic media publisher Food52. And Jamie Derringer of Design Milk. For being named two of SAY Media’s 100, a list that identifies 100 voices that shape opinions in a number of different categories such as business, design and travel. And to recognize the growing influence of these passionate and personal voices. Congratulations, Jamie and Amanda! Build a websit...
halogenpublishers.wordpress.com
GlobalPost on the Front Lines | Halogen
https://halogenpublishers.wordpress.com/2011/02/22/globalpost-on-the-front-lines
Engaging the Affluent Online. GlobalPost on the Front Lines. Leave a comment ». Tonight, GlobalPost co-founder and executive editor Charles Sennott will narrate a piece on PBS’ Frontline titled “ Revolution in Cairo. 8221; The two-hour segment will focus on Egypt’s youth movement and their ensuing under-the-radar mobilization that largely relied on social media such as Facebook and Twitter. February 22, 2011 at 1:42 pm. Posted in Halogen Publishers. Tagged with Charles Sennott. Leave a Reply Cancel reply.
Munchies and Media: Durian Adventures
http://munchedia.blogspot.com/2011/05/durian-adventures.html
Munchedia is where i come to talk about two of my loves in life.food and media. My intent is to document my thoughts, experiences, trials, and errors about these two subjects in the hope that my experiences will inspire others to play play play. Saturday, May 21, 2011. During my travels around the world I have had the pleasure and privilege of running into THE KING OF FRUITS DURIAN. What is Durian you ask? Why is it that most americans have not met this self pro-claimed KING OF FRUITS? I mean durian is l...
Impact of Ad Blockers on Programmatic Advertising - Digital Infusion
http://www.digitalinfusion.in/ad-blockers-impact-programmatic-advertising
Ad Blockers: Impact to Programmatic Advertising. Every year we hear about how ad blocking is going to become irrelevant. But the reality is that ad blockers are not a fad, they are here to stay. It is estimated that ad blockers cost the publishers nearly $22. In 2015 alone. Publishers regard this as a significant challenge and concern for the entire industry. Data points out to the emerging issue. According to the research conducted by PageFair. As stated by SecretMedia. The impact of ad blocking depends...
CV | Nicole Göksel
http://nicolegoksel.com/my-resume
VP, Revenue Operations at Elite Daily. Greater New York City Area Online Media. Online advertising veteran with expertise in ad technology, ad operations, project management and business development gained while working for AOL, CBS Interactive and the largest portal in Turkey, Mynet. Self-motivated leader. Inspire and influence direct reports, colleagues and senior management. Capable of managing multiple priorities in a time-sensitive, fast-paced environment with the highest attention to detail. In add...
Turkey | Nicole Göksel
http://nicolegoksel.com/travel/turkey
The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).
Israel/Palestine | Nicole Göksel
http://nicolegoksel.com/israel-palestine
The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).
Bulgaria | Nicole Göksel
http://nicolegoksel.com/travel/bulgaria
The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).
The Cross-Device Conundrum | AdExchanger Research
https://research.adexchanger.com/cross-device-conundrum.html
You have no items in your shopping cart. The Cross-Device Conundrum - by Melissa Parrish and Lizzie Komar. Return to Previous Page. The Cross-Device Conundrum - by Melissa Parrish and Lizzie Komar. The Cross-Device Conundrum - by Melissa Parrish and Lizzie Komar. By reading this report, you’ll learn:. The meanings and differences between “deterministic” and “probabilistic” data targeting. How exploring cross-device strategies will eventually transform your entire company. It's Time to Revisit Your Retarg...
India | Nicole Göksel
http://nicolegoksel.com/travel/india
The Devils's Work / Chris O'Hara. International Women of Istanbul. PAWI (Professional American Women of Istanbul).
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AdExchanger | News and Views on Data-Driven Digital Advertising
On TV and Video. Fraudsters Locate A New Frontier. Verizon-AOL Deal Foretells More Merger Fervor. Verizon Will Buy AOL For $4.4 Billion In Media And Ad Tech Expansion. How Fraud And Viewability Metrics Are Affecting Ad Peformance, Pricing. How The Rise Of Publisher Coalitions Helps Programmatic. App Annie Buys Mobidia For Access To More Usage Data. Rubicon Project Grows Revenue 62%, Orders Biz Takes Off. Twitter To Pay About $533 Million For TellApart, Largest Acquisition To Date. What it actually means ...
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May 17, 2015. Find digital media optimization and online advertising jobs on the AdExchanger.com Job Board. Search digital media jobs or post a job and target our community today. Choose from one of our packages. Single Job Posting (30 days). 5 Pack of Job Listings. 10 Pack of Job Listings. Resend account activation email. Director, Product Management. Manager, Audience Extension Products. SVP of Data Strategy. Manager, Online Display Media. Account Executive/Senior Account Executive, Field Sales.
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