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Creative Green Marketing successfully develops a means of transforming your retail consumer goods into an entirely different product for consumption without the original ...
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J. Ottman Consulting are expert advisers on green marketing. Jacquie Ottman is the author of The New Rules of Green Marketing: Strategies, Tools and Inspiration for ...
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News Results

Why green marketing doesn't need bells and whistles
Socially responsible companies shouldn't feel the need to reinvent the wheel when it comes to branding and marketing, writes David Alexander. Customers can tell when brands are copycats, so it's best to focus on presenting an authentic message. "Stay true ...
They used to be much sturdier.
Recognizing the green marketing possibilities, the company dubbed the new design “Eco-Shape.” These bottles are manufactured and filled with water at the same facility. This means no fuel is wasted driving trucks full of empty bottles to the ...
WordStream Founder/CTO Larry Kim to Speak at Boston Product Management Association (BPMA) Event
Bill McQuaide, EVP of Products/Strategy at Black Duck Software. Session Moderator: Ms. Alyssa Dver, CPM, CPMM. Founder, Mint Green Marketing. For more information, visit the Boston Product Management Association events page.
Zero Food Waste Environmental Initiative Wins National Golf Course Owners Association “Business Idea Of The Year”
The Greener Planet Group is led by Mark Glickman, one of the country’s most respected marketing and public relations consultants and national speaker on green marketing and Jonny Dubowsky, founder and director of the Rock ‘n Renew Foundation ...
Sustainability Consultant’s Keynote Highlights the Dawn of LEED Green Buildings in Spain
green marketing, water conservation and sustainable development. In 2011, the US Green Building Council named him to the first class of LEED Fellows. About Yudelson Associates Yudelson Associates is a leading international firm in sustainability consulting ...
Warning: These Ads May Be Dangerous To Your Company's Wealth
The FTC’s increased interest in “green” marketing is reflected both in enforcement actions as well as recent revisions to its “Guides for the Use of Environmental Marketing Claims,” also called the “Green Guides.” With the expanding market ...
NatureWorks Partners with Plasticity Rio ’12 Amidst United Nations Rio+20 Earth Summit Events
Whether through sustainability, corporate social responsibility, or green marketing, they help business become corporate heroes and find better ways for NGOs and government to create social change. www.republicofeveryone.com About Applied ...
Yahoo Finance
Sustainability Leadership Through Branding: A Woman and a Community of 50,000
The company whose management doesn't understand that unfortunately begins its so-called green marketing campaign by attempting to persuade consumers to buy their products. When consumers doubt the company really is taking care of the environment ...
Huffington Post
Bikers rolling into town, ready to rumble at ROT rally
There's a different attitude at Cowboy Harley-Davidson of Austin. "We sponsor it every year," said Winter Green, marketing director at Cowboy. "I know there are mixed emotions out there, but for us we don't want ROT to go anywhere else. It's our Super Bowl.
Austin 360
Education can become top forex earner – SLIM Head
Q: Is ‘Environment Sustainability’ included in the SLIM’s awards criterion? Right now we don’t have a category for “Green Marketing”. But we have a “CSR” category, where Green Marketing and Environment sustainability are evaluated.
Daily Mirror
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