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President's Message: Spring 2015 - nylmanews.org | nylmanews.org
http://nylmanews.org/2015/06/30/presidents-message-spring-2015
President’s Message: Spring 2015. June 30, 2015. As we near the end of Q2 and the long awaited summer months, let’s pause to evaluate our 2015 marketing initiatives, accomplishments and failures. The summer provides a great opportunity to personally recharge and professionally recalibrate as work flow typically tapers off a bit. Not sure where to start? Look to the West. If you missed the conference, or need a few actionable takeaways to get things going, I encourage you to check out the Spring issue of ...
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Audrey Pfau, Author at nylmanews.org | nylmanews.org
http://nylmanews.org/author/apfau
NYLMA March 19 Luncheon: Visual Differentiation: The Business Case for Design. June 30, 2015. The chapter’s March luncheon focused on a new topic, Visual Differentiation: The Business Case for Design, and attracted a lot of first-time attendees as the New York Metro LMA chapter continues to widen its reach in the legal marketing community. The March 19 panel discussion, Visual Differentiation: The Business Case for Design, held at Convene, […]. Read the full article →. March Luncheon 4th Annual CMO Forum...
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Member Spotlight: Bruce Segall - nylmanews.org | nylmanews.org
http://nylmanews.org/2015/06/30/member-spotlight-bruce-segall
Member Spotlight: Bruce Segall. June 30, 2015. Our Member Spotlight focuses on Bruce Segall, the Founder and President of Marketing Sense. Marketing Sense is Bruce’s brainchild: a marketing firm that partners with small professional services and B2B companies including many law firms – to build brand recognition and raise visibility. Bruce, an active LMA member, brings his focus on small firm B2B marketing and branding techniques to bear as the chair of. The NYLMA’s small firm SIG group. I really like th...
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NYLMA May 20 Luncheon: CMO Forum - nylmanews.org | nylmanews.org
http://nylmanews.org/2015/06/30/may-luncheon-3rd-annual-cmo-forum-lives-up-to-the-challenge
NYLMA May 20 Luncheon: CMO Forum. June 30, 2015. One of the chapter’s most anticipated annual events, the CMO Forum, provided a first-hand look at the unique challenges facing law firm Chief Marketing Officers and how their teams work to tackle them. Annual CMO Forum was hosted by Shearman and Sterling LLP on May 20, attracting a full house of members and guests. A few photos are here. Nothing bad has ever come from listening to a client. We do a relationship review every couple of years. A relat...Revie...
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Paulo Amaral, Author at nylmanews.org | nylmanews.org
http://nylmanews.org/author/paulo-amaral
September 29, 2015. Welcome to Page SIG, where we highlight the activities of our chapter’s wide variety of SIGs (Special Interest Groups) and our suburban City Groups. We encourage you to join and participate in these important subsets of our chapter. Contact information is included for each group: Chief Marketing Officer (CMO) The CMO SIG enjoyed (figuratively and […]. Read the full article →. June 30, 2015. Read the full article →. March 17, 2015. Read the full article →. November 23, 2014. Welcome to...
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Seth Apple, Author at nylmanews.org | nylmanews.org
http://nylmanews.org/author/seth-apple
Outgoing President’s Message Seth Apple. January 26, 2016. As I took the mic for the last time as President during our 2015 Annual Holiday Party, I paused to appreciate the moment. I couldn’t believe 12 months had passed since Kelly Mackinnon handed me the Metro New York LMA gavel. I spoke to many of you that afternoon as we celebrated another year past […]. Read the full article →. President’s Message Summer 2015. September 29, 2015. Read the full article →. President’s Message: Spring 2015. We are sad ...
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Janet Odgis, Author at nylmanews.org | nylmanews.org
http://nylmanews.org/author/janetogdis
NYLMA July 23 Luncheon – Legal Marketing Goes Global. September 29, 2015. The Metro New York LMA chapter looked far beyond the New York metropolitan area at its July 23 luncheon, Legal Marketing Goes Global: Maximizing International Success for Your Firm. The session focused on how law firms of all sizes in a growing global marketplace must wrestle with business and cultural considerations raised by both international […]. Read the full article →. NYLMA July 23 Luncheon: The Challenges of Global Marketing.
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NYLMA June 18 Luncheon: How to Get Senior Partners to Understand the Benefits of Social Media - nylmanews.org | nylmanews.org
http://nylmanews.org/2015/06/30/nylma-june-18-luncheon-how-to-get-senior-partners-to-understand-the-benefits-of-social-media
NYLMA June 18 Luncheon: How to Get Senior Partners to Understand the Benefits of Social Media. June 30, 2015. NYLMA members were treated to a different vantage point on social media in the legal industry at the chapter’s June 18 luncheon. The program featured three prominent lawyers offering their perspective on the benefits of social media, as well as a top legal marketing pro and a leading social media consultant for law firms. The panel at the sold out luncheon, hosted by Cooley LLP, included:. Live t...
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Metro NY Chapter Compadres Charge Out to San Diego for LMA 2015 - nylmanews.org | nylmanews.org
http://nylmanews.org/2015/06/30/metro-ny-chapter-compadres-charge-out-to-san-diego-for-lma-2015
Metro NY Chapter Compadres Charge Out to San Diego for LMA 2015. June 30, 2015. Our Metro New York chapter came out in full force to the Annual LMA Conference held in San Diego this year from April 13-15. In fact, 104 of the more than 1300 conference attendees were NYLMA Chapter members! What’s more, seven NYLMA members were given speaking honors at the pre- or main conference sessions. And To Sell Is Human. Provided the following odd-numbered (but not so odd) formula for all attendees to consider:.
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Tom Mariam, Author at nylmanews.org | nylmanews.org
http://nylmanews.org/author/tomm
Chapter Events: July 21 luncheon – How to Build a Thought Leadership Platform. June 29, 2016. The chapter’s next luncheon on Thursday July 21 from 12:00-2:00 pm will focus on Thought Leadership. Find out how to build a platform to so your lawyers and practice groups will be recognized as true thought leaders. This program, hosted by Orrick (51 W. 52nd St./CBS) will provide legal marketers with best practices and ideas […]. Read the full article →. Linda Sparn Feted by CMO SIG in Honor of Her Retirement.