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Creative Briefs | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2010/10/creative-briefs.html
Defined a problem and opportunity for the Washington D.C. Soccer team as well as a strategic opportunity. A brief written in order to boost Red Bull's sales as imitation functional beverages begin to flood the market.
portfolio.sheptacular.com
Accounting | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2010/10/accounting.html
Delia's Donuts Case Study. Our accounting recommendations for a semester-long project for Delia's Donuts. Don Just gave us an A on the case!
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Media Planning | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2010/10/media-planning.html
Our Media Plan Presentation for the short-lived Colgate Frozen Entrees. A summary sheet of the Colgate Frozen Entree Media Plan.
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My Book | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2011/04/my-book.html
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Press Releases | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2009/01/press-releases.html
Anniversary Garden News Release. Published, Prime Living Magazine. September 2007. Baja Vehicle Competition News Release. Published, Virginia Western Community College Newsletter. 2008. Published, The Franklin News-Post. Friday, December 28, 2007. Published, Smith Mountain Eagle. Wednesday, December 12, 2007. Published, Fincastle Herald. Wednesday, January 23, 2008.
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Campaigns | Danny Shepelwich: Portfolio
http://portfolio.sheptacular.com/2010/10/campaigns.html
Aqualisa had just released the Quartz; an energy efficient shower that costs less and is easy to install. The problem was no one was buying it. Gautam Ramdurai, Eric Powlesson, Joshua Souter, Mary Toves, Adam Wolinksy, Start Knowlan and I solve this problem. A segmentation study and strategy Emily Bennet, Brekan Kohlitz, and Rory Shallis presented at the Martin Agency. A nice campaign I worked on with Lin Chai, Emily Bennett, and Anya Liddiard on facewash being. Radio Spot 01 - Whale Songs.
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