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Integral is the digital advertising industry's recognized leader in brand protection, ad verification & ad viewability data.
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Integral Ad Science | adsafemedia.com Reviews
https://adsafemedia.com
Integral is the digital advertising industry's recognized leader in brand protection, ad verification & ad viewability data.
5 Good Reasons Not To Buy Facebook Stock | Strategic Marketing for Technology Companies
http://www.joelichtenberg.com/2012/08/17/5-good-reasons-not-to-buy-facebook-stock
Strategic Marketing for Technology Companies. In Search of Excellence by Moonwalking with Einstein. Is It Really Different This Time? 5 Good Reasons Not To Buy Facebook Stock. August 17, 2012. Facebook claims it has more than 900 million active monthly users. That’s almost half of all Internet users on the planet. Is it more likely 5 years from now that they’ll have 500 million users or 2 billion users (think MySpace)? 3 Facebook’s addressable online advertising market is limited to “display”. It’s hard ...
Adblade Ranked Among Top Brand Safe Ad Networks by AdSafe Media
http://www.prnewswire.com/news-releases/adblade-ranked-among-top-brand-safe-ad-networks-by-adsafe-media-123355703.html
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2012 Red Herring North America: Finalists — Red Herring
http://www.redherring.com/events/red-herring-americas/americas-2012-finalists
THE BUSINESS OF TECHNOLOGY. 2012 Red Herring North America: Finalists. 41st Parameter, Inc. Achates Power, Inc. IT Consulting and Services. Catalyst Repository Systems, Inc. ChaCha Search, Inc. Delivery Agent, Inc. DICOM Grid, Inc. Everyone Counts, Inc. Exinda Networks, Inc. Liaison Technologies, Inc. IT Consulting and Services. PageFreezer Software, Inc. Postcard on the run. Pure Storage, Inc. PureWave Networks, Inc. RedZone Robotics, Inc. IT Consulting and Services. Slingshot SEO, Inc.
Kindred Partners | Portfolio
http://www.kindredpartners.com/portfolio/consumer
Online video ad management platform. Investors: Bessemer Ventures, Gemini Capital, Redpoint Ventures, Spark Capital. Acquired by AOL in 2013. Position: Senior Vice President, Sales. Investors: Morgenthaler Ventures, ONSET Ventures. Online brand protection and risk management. Position: Chief Revenue Officer. Investors: Atlas Venture, Coriolis Ventures, Founder Collective. Modern ad stack for savvy publishers. Position: Chief Revenue Officer. Investors: InterWest Partners , ONSET Ventures, Rakuten Ventures.
Uncovering an advertising fraud scheme. Or "the Internet is for porn" | A Computer Scientist in a Business School
http://www.behind-the-enemy-lines.com/2011/03/uncovering-advertising-fraud-scheme.html
A Computer Scientist in a Business School. Random thoughts of a computer scientist who is working behind the enemy lines; and lately turned into a double agent. Wednesday, March 16, 2011. Uncovering an advertising fraud scheme. Or "the Internet is for porn". You have heard about fraud and online advertising. You may have seen the Wall Street Journal video "Porn Sites Scam Advertisers". Or even read the story at today's Wall Street Journal about " Off Screen, Porn Sites Trick Advertisers. The ones affecte...
Audience | THE DIGITAL BLUR
https://thedigitalblur.com/category/audience
The Blurring of Media, Marketing and Technology – by Jason Heller. Stay updated via RSS. About The Digital Blur. Subscribe in a reader. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Join 27 other followers. On a Mission For The Marketer of The Future. Top 5 Attributes of Successful Partnerships. The Secret of Success is Not a Secret. Top 10 Agency Organizational Challenges. Mobile Self Checkout Coming to a Store Near You. Is now @ JasonHeller. In resp...
Datanomics | THE DIGITAL BLUR
https://thedigitalblur.com/category/datanomics
The Blurring of Media, Marketing and Technology – by Jason Heller. Stay updated via RSS. About The Digital Blur. Subscribe in a reader. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Join 27 other followers. On a Mission For The Marketer of The Future. Top 5 Attributes of Successful Partnerships. The Secret of Success is Not a Secret. Top 10 Agency Organizational Challenges. Mobile Self Checkout Coming to a Store Near You. Is now @ JasonHeller. Hey dir...
Behavioral Targeting | THE DIGITAL BLUR
https://thedigitalblur.com/category/behavioral-targeting
The Blurring of Media, Marketing and Technology – by Jason Heller. Stay updated via RSS. About The Digital Blur. Subscribe in a reader. Enter your email address to subscribe to this blog and receive notifications of new posts by email. Join 27 other followers. On a Mission For The Marketer of The Future. Top 5 Attributes of Successful Partnerships. The Secret of Success is Not a Secret. Top 10 Agency Organizational Challenges. Mobile Self Checkout Coming to a Store Near You. Is now @ JasonHeller. The ind...
Deft Labs Blog
http://deftlabs.com/blog
New York Ad Startups – Location, Location, Location. Feb 9, 2010 – 09:00. Last week, AM New York published a list of the hottest startups in NYC. The amNY article started us thinking about all the advertising-focused startups. Located in New York City. In today’s Internet-based world, location is less important than it was in the past; however, proximity to the epicenter of advertising, Madison Avenue. 8211; An ad-optimization platform focusing on large, premium web publishers. If we missed any notable a...
Our Favorites! » Attribution 101
http://www.attribution101.com/faves
Insights on Digital Media, Attribution and Measurement. Archive for the ‘Our Favorites! Laquo; Older Entries. The Dark Side of Mobile Attribution. August 14th, 2015. Repost of my Data Driven Thinking byline published by AdExchanger. The good news: Mobile will be the freight train that drives the media industry. The bad news: The lack of data availability and transparency will cost marketers billions of dollars. The digital media ecosystem was built on cookies to target, track and measure performance....
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Integral Ad Science
You are using an unsupported version of Internet Explorer. Upgrade your browser. To view this website as it was meant to be seen. Who We Work With. Server Link & Browser Link. Server Link & Browser Link. Data & Metrics. Who We Work With. Search Integral Ad Science. Data-Driven Results for High Quality Advertising. Integral Ad Science enables online media buyers and sellers globally to assess the value of every ad opportunity across channels and screens, and make informed decisions that maximize ROI.
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