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Antony McGregor Dey: That Mobile Blog

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 21, 2009. Jacobs Creek QR Code FAIL. How not to execute on a QR campaign. On my way back to this office just this afternoon from a client meeting is a perfect example of how to “not” to do a QR campaign. The execution and user-experience is a disaster! 2) There is no tracking or reporting function on the QR Code. Which is not formatted for mobile!

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Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 21, 2009. Jacobs Creek QR Code FAIL. How not to execute on a QR campaign. On my way back to this office just this afternoon from a client meeting is a perfect example of how to “not” to do a QR campaign. The execution and user-experience is a disaster! 2) There is no tracking or reporting function on the QR Code. Which is not formatted for mobile!
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Antony McGregor Dey: That Mobile Blog | antonymcgregordey.blogspot.com Reviews

https://antonymcgregordey.blogspot.com

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 21, 2009. Jacobs Creek QR Code FAIL. How not to execute on a QR campaign. On my way back to this office just this afternoon from a client meeting is a perfect example of how to “not” to do a QR campaign. The execution and user-experience is a disaster! 2) There is no tracking or reporting function on the QR Code. Which is not formatted for mobile!

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antonymcgregordey.blogspot.com antonymcgregordey.blogspot.com
1

Antony McGregor Dey: That Mobile Blog: Made for mobile content

http://antonymcgregordey.blogspot.com/2008/01/made-for-mobile-content.html

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 9, 2008. Made for mobile content. A well known eccentric artist/director of Twin Peaks and Blue Velvet fame and his point of view on watching feature length films via the mobile. I think this is a great video and even though it is a mash-up of sorts, (it is not. One such example is Rokcorp, with their "patented" Rokplayer. The issue here has more ...

2

Antony McGregor Dey: That Mobile Blog: February 2008

http://antonymcgregordey.blogspot.com/2008_02_01_archive.html

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Sunday, February 3, 2008. Announcing M.E.G.A - Mobile Enterprise Growth Alliance. I'm proud to announce the 2008 launch of MEGA a national government initiative giving specific focus to innovation in the mobile sector. This is a fantastic opportunity for Australia to be recognised as global leaders in the mobile sector. Want to get across mobile? I've been appointed...

3

Antony McGregor Dey: That Mobile Blog: January 2008

http://antonymcgregordey.blogspot.com/2008_01_01_archive.html

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Monday, January 21, 2008. Should I do a deal with a carrier? With the rise of the Mobile Internet gaining ground, there is a current state of flux for content producers and publishers around the best mobile strategy. To go on deck or not to go on deck that is the question? A carriers branded mobile portal such as " Optus Zoo. Of online music outside of iTunes. I kno...

4

Antony McGregor Dey: That Mobile Blog: Should I do a deal with a carrier?

http://antonymcgregordey.blogspot.com/2008/01/should-i-do-deal-with-carrier.html

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Monday, January 21, 2008. Should I do a deal with a carrier? With the rise of the Mobile Internet gaining ground, there is a current state of flux for content producers and publishers around the best mobile strategy. To go on deck or not to go on deck that is the question? A carriers branded mobile portal such as " Optus Zoo. Of online music outside of iTunes. I kno...

5

Antony McGregor Dey: That Mobile Blog: January 2009

http://antonymcgregordey.blogspot.com/2009_01_01_archive.html

Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 21, 2009. Jacobs Creek QR Code FAIL. How not to execute on a QR campaign. On my way back to this office just this afternoon from a client meeting is a perfect example of how to “not” to do a QR campaign. The execution and user-experience is a disaster! 2) There is no tracking or reporting function on the QR Code. Which is not formatted for mobile!

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Antony McGregor Dey: That Mobile Blog. A blog on all things mobile with a specific focus on Mobile Marketing and the technologies behind it. Wednesday, January 21, 2009. Jacobs Creek QR Code FAIL. How not to execute on a QR campaign. On my way back to this office just this afternoon from a client meeting is a perfect example of how to “not” to do a QR campaign. The execution and user-experience is a disaster! 2) There is no tracking or reporting function on the QR Code. Which is not formatted for mobile!

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