axiomgroup.net

Axiom - The Science of Marketing Science

I founded the Axiom Group to help companies develop, implement, and evaluate market-driven business strategies. My vision is to apply the core marketing disciplines successfully used in consumer product brands to the world of technical products and services. President Axiom Group, LLC. Address your strategic marketing needs until you are able to bring aboard a full-time senior marketing leader. Effectively support new and existing products and ensure that messaging is consistent across all touch points.

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Axiom - The Science of Marketing Science | axiomgroup.net Reviews

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I founded the Axiom Group to help companies develop, implement, and evaluate market-driven business strategies. My vision is to apply the core marketing disciplines successfully used in consumer product brands to the world of technical products and services. President Axiom Group, LLC. Address your strategic marketing needs until you are able to bring aboard a full-time senior marketing leader. Effectively support new and existing products and ensure that messaging is consistent across all touch points.

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1 company information

2 services

3 strategic planning

4 value proposition

5 customer targeting

6 product positioning

7 messaging strategy

8 go to market plan

9 execution and evalution

10 experience

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Axiom - The Science of Marketing Science | axiomgroup.net Reviews

https://axiomgroup.net

I founded the Axiom Group to help companies develop, implement, and evaluate market-driven business strategies. My vision is to apply the core marketing disciplines successfully used in consumer product brands to the world of technical products and services. President Axiom Group, LLC. Address your strategic marketing needs until you are able to bring aboard a full-time senior marketing leader. Effectively support new and existing products and ensure that messaging is consistent across all touch points.

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axiomgroup.net

1

Axiom - The Science of Marketing Science

http://www.axiomgroup.net/case_studies.htm

When done effectively, Strategic Marketing has been proven to deliver tangible business results ranging from new product innovation to increased leads and lead conversion. The bottom line translates into increased company value, no matter what your business or industry.

2

Axiom - The Science of Marketing Science

http://www.axiomgroup.net/strategic_planning.htm

Strategic Planning is the process that unlocks the full potential of the Strategic Marketing Value Chain. The bottom line is all about increasing company value. Strategic planning requires us to be very intentional in identifying what success looks like. It is also very personal because your vision of the preferred future for your company will be different from the vision that someone else would develop. Some examples of increasing company value could include:. The Axiom Group has developed a series of s...

3

Axiom - The Science of Marketing Science

http://www.axiomgroup.net/services.htm

At the Axiom Group, our services are designed to add value to your business. Tom engages with companies throughout the strategic marketing process to help achieve their business objectives. Whether you are still in the development phase, launching a new product, or want to increase revenue from your existing line, we can add value to your business.

4

Axiom - The Science of Marketing Science

http://www.axiomgroup.net/product_positioning.htm

The term products can take many forms, including actual product for sale, targeted services, or even your overall company. However you define it, positioning your product for success often makes the difference between winners and everyone else. One of our first jobs is to clearly define your competitive set. This can include all of the other products, services, and companies that a customer could use instead of yours. Who is currently winning in the marketplace? How do we validate this information? The A...

5

Axiom - The Science of Marketing Science

http://www.axiomgroup.net/customer_targeting.htm

Customer targeting, target audience identification, heavy user analysis, market concentration Whatever you choose to call it, it’s all about leverage. The more you know about your target the more you can leverage your product benefits as a competitive advantage. Everyone has a target customer, but they can take on many different forms depending on your business. For start-ups, your target customer might be an investor group that can supply a much needed infusion of capital.

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axiomgroup.net

Axiom - The Science of Marketing Science

I founded the Axiom Group to help companies develop, implement, and evaluate market-driven business strategies. My vision is to apply the core marketing disciplines successfully used in consumer product brands to the world of technical products and services. President Axiom Group, LLC. Address your strategic marketing needs until you are able to bring aboard a full-time senior marketing leader. Effectively support new and existing products and ensure that messaging is consistent across all touch points.

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22 - 23 March 2018. Hotel Alexandra - Barcelona, Spain. 22 - 23 March 2018. Hotel Alexandra- Barcelona, Spain. 24 - 25 May 2018. Div uk-panel', row:true}" data-uk-grid-margin. Axiom Groupe hosts conferences on topics of compelling interest to business leaders and decision makers of the top companies around the world. Each conference boasts a list of speakers. Div uk-panel', row:true}" data-uk-grid-margin. Div [data-uk-scrollspy-cls]', delay:300}". Past Axiom Groupe presentations. Log in to your account.