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B.o.B (Big on Brands)

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B.o.B (Big on Brands) | bigonbrands.blogspot.com Reviews
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Make your Marque!
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B.o.B (Big on Brands) | bigonbrands.blogspot.com Reviews

https://bigonbrands.blogspot.com

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1

B.o.B (Big on Brands): April 2013

http://bigonbrands.blogspot.com/2013_04_01_archive.html

BoB (Big on Brands). Back to the Basics: St John Ambulance, saving lives. Charities are constantly clamouring at you for a chance to promote their cause and amongst all this noise the message is lost in the clutter. There are always reasons to watch out for one of several diseases that could get to you, however St John Ambulance have put together a great video to remind you of the little things that could be fatal. A sobering and though provoking video and an emotive one. Posted by Felita Figueredo.

2

B.o.B (Big on Brands): Back to the Basics: St John Ambulance, saving lives

http://bigonbrands.blogspot.com/2013/04/back-to-basics-st-john-ambulance-saving.html

BoB (Big on Brands). Back to the Basics: St John Ambulance, saving lives. Charities are constantly clamouring at you for a chance to promote their cause and amongst all this noise the message is lost in the clutter. There are always reasons to watch out for one of several diseases that could get to you, however St John Ambulance have put together a great video to remind you of the little things that could be fatal. A sobering and though provoking video and an emotive one. Posted by Felita Figueredo.

3

B.o.B (Big on Brands): November 2012

http://bigonbrands.blogspot.com/2012_11_01_archive.html

BoB (Big on Brands). John St/ Buyral - Digital Marketing the effective way. When there are over 72 hours of video uploaded every minute on YouTube, it is not an easy task for a video to go viral. Just as competitive is the marketing and advertising industry, especially with new agencies being set up who specialize in digital. So how does an agency display its creativity and explain its offering, all while distinguishing itself from the competition? The John St. way! This is true for any online distributi...

4

B.o.B (Big on Brands): December 2012

http://bigonbrands.blogspot.com/2012_12_01_archive.html

BoB (Big on Brands). Drunken Karaoke singers make the best advertisers. So here's a question: What is the best way of advertisers to spread their message? By getting the consumers to spread it themselves! If user generated content can work for the digital space, then why not in more traditional methods instead? Your's Irish Bar came up with a classic way of ensuring that their inebriated clientele would spread the word of not drinking and driving. A simple and yet impactful campaign. Done up in an anime ...

5

B.o.B (Big on Brands): Gender cliches: Do they work?

http://bigonbrands.blogspot.com/2013/04/gender-cliches-do-they-work.html

BoB (Big on Brands). Gender cliches: Do they work? The use of cliches is not uncommon in advertising, however I have to question the use of gender stereotyping. In our current age, gender roles are blurring every day so does gender stereotyping work? Harley - Davidson uses the concept of a Man's man for their bikes.but really? Are women not allowed to own a Harley? Harley Davidson started the bikers' culture where everyone was welcome but now this seems to be restricted to males? Sunday, April 14, 2013.

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BoB (Big on Brands). So in short, Emotion is the linchpin for any successful advertising. Posted by Felita Figueredo. Sunday, May 19, 2013. The usefulness of parodies. Parodies are pretty fun, they are light, comedic and mock the main message. But what does this mean for brands? Should you block them? Or join in the laugh? So is this really a bad thing? Open conversation is the basis of User generated conversation and social media which push the brand to the forefront of people's attention. Charities are...

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