bigriverradio.com

BIG RIVER RADIO (INDIA) PVT. LTD.

Radio Reporting in India: A critical approach. It requires a re-orientation from a silo perspective of stacking and storing news about a radio station towards a convergent perspective which positions radio as an industry. And also, radio as a medium, which extends its salience beyond the limited two hours every morning by surrounding the listener through multiple connect nodes. Or "My station is good" to "What Now? The need for content differentiation in the Indian radio Industry:. Designed by Yellow Bri...

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Big River Radio India Pvt Ltd

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Big River Radio India Pvt Ltd

Big River Radio India Pvt Ltd

1407 Ansal ●●●●●●●●●●●Nehru Place

New●●●lhi , Delhi, 110019

India

011-●●●●9717

011-●●●●9718

su●●●●●●●●●@pobox.com

View this contact

Big River Radio India Pvt Ltd

Big River Radio India Pvt Ltd

1407 Ansal ●●●●●●●●●●●Nehru Place

New●●●lhi , Delhi, 110019

India

011-●●●●9717

011-●●●●9718

su●●●●●●●●●@pobox.com

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BIG RIVER RADIO (INDIA) PVT. LTD. | bigriverradio.com Reviews

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Radio Reporting in India: A critical approach. It requires a re-orientation from a silo perspective of stacking and storing news about a radio station towards a convergent perspective which positions radio as an industry. And also, radio as a medium, which extends its salience beyond the limited two hours every morning by surrounding the listener through multiple connect nodes. Or My station is good to What Now? The need for content differentiation in the Indian radio Industry:. Designed by Yellow Bri...

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BIG RIVER RADIO (INDIA) PVT. LTD. | bigriverradio.com Reviews

https://bigriverradio.com

Radio Reporting in India: A critical approach. It requires a re-orientation from a silo perspective of stacking and storing news about a radio station towards a convergent perspective which positions radio as an industry. And also, radio as a medium, which extends its salience beyond the limited two hours every morning by surrounding the listener through multiple connect nodes. Or "My station is good" to "What Now? The need for content differentiation in the Indian radio Industry:. Designed by Yellow Bri...

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bigriverradio.com

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BIG RIVER RADIO (INDIA) PVT. LTD.

http://www.bigriverradio.com/aboutus.htm

Radio has taken India by storm. Virtually every segment of the society is under the spell of radio. Everyone across socio-economic background and from all walks of life are grooving to the tunes of FM stations. Information and Broadcasting Ministry of India has launched its second phase of FM Radio Broadcasting Services policy. This has encouraged many private players to set up their own radio stations, a rare and low-investment-high-return business opportunity. 1 High on capability:. Our team of profess...

2

BIG RIVER RADIO (INDIA) PVT. LTD.

http://www.bigriverradio.com/articlenov2006_1.htm

There is a talk about India having over 1000 private FM radio stations by 2008. The emphasis in the forthcoming phases, probably to be named Phase III and Phase IV, would be on giving licences for stations in cities even smaller than the likes of Aligarh, Gangtok, Rourkela, Tirunelveli and Dhule, the cities for which the licences were offered in Phase II. Radio works pretty much the same way in any city, any language, any community, anywhere in the world. India is going to be no exception. Government of ...

3

BIG RIVER RADIO (INDIA) PVT. LTD.

http://www.bigriverradio.com/radioinindia.htm

Big River Radio, the consulting firm that advises top managements of radio stations in India, has developed a structure for strategic thinking on localising an individual station or a group of stations. Here, in brief, are some of the aspects covered by this structure. Connecting to the listener through a window on the web:. The same goes for the Suryan FM (managed under the Suryan Network group), where the site entails the company's establishments, its offices, its huge network but there is too little t...

4

BIG RIVER RADIO (INDIA) PVT. LTD.

http://www.bigriverradio.com/whatwedo.htm

Radio remains truly fascinating for all its stakeholders the listener, the advertiser, the staff, the owners, and the regulator for it offers them a delight no other medium can. That also explains why great radio is a product of great passion and not just great money or great technology. And that s what Big River Radio brings to table, more than anything else: A PASSION FOR RADIO, and an equally strong understanding of the medium. Analysis of the specific markets. Analysis of government regulations.

5

BIG RIVER RADIO (INDIA) PVT. LTD.

http://www.bigriverradio.com/articlenov2006_2.htm

One area that requires a lot of rule-making at this nascent stage of the medium is promotions. That s because they involve radio s two customers: those who buy the station s advertising (advertisers) and those who listen to the station (audience). Stations all over the country need both these constituencies to ensure profitability and stability in the years to come. First Things First: Why? Promotions, however, require defining objectives that are even more specific: for example, to create acceptance amo...

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BIG RIVER RADIO (INDIA) PVT. LTD.

Radio Reporting in India: A critical approach. It requires a re-orientation from a silo perspective of stacking and storing news about a radio station towards a convergent perspective which positions radio as an industry. And also, radio as a medium, which extends its salience beyond the limited two hours every morning by surrounding the listener through multiple connect nodes. Or "My station is good" to "What Now? The need for content differentiation in the Indian radio Industry:. Designed by Yellow Bri...

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