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Who We Are | btrax
http://btrax.com/en/about-us
Btrax is a cross cultural branding and marketing agency with clients ranging from startups to Fortune 100 companies. Founded in 2004, our fully bilingual and bicultural team has rapidly grown into North America’s top agency specializing in the Japanese, Chinese and Korean markets. We believe brands achieve their greatest potential by forging meaningful and culturally authentic connections with the right communities. Brandon K. Hill. And has spoken at 500 Startups Japan Day. Social Media Week Tokyo. Steer...
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What We Think » btrax en
http://btrax.com/en/what-we-think
10 Design Thinking Principles for Innovative Organizations. Design Thinking has become quite a buzzword since David Kelly, Stanford professor and the founder of IDEO, introduced it. […]. Posted: August 19, 2016, 4:00 pm. What You Need to Know to Market to Shoppers in China. Posted: August 12, 2016, 3:00 pm. LinkedIn’s China Strategy When Localization Isn’t Enough. Posted: August 3, 2016, 4:00 pm. Snapchat in Japan Opportunities and Challenges. Posted: July 27, 2016, 4:00 pm. Mobile App UI Trends in China.
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Square case study | btrax
http://btrax.com/en/showcase/square
Square Brand consulting for mobile payment pioneer. Btrax supported Square in their mission to repeat their US market success and become the leading mobile payment service in Japan. To facilitate Square’s business expansion, btrax conducted Japanese market research, competitor research, brand consulting and copywriting. Provided a clear picture of the competitor landscape through research and analysis. Recommended key changes to audience messaging to fit market opportunities. See more related works.
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Services | btrax
http://btrax.com/en/Services
Asian Market Entry and Growth. Btrax works closely with your team to successfully explore and expand into the Japanese, Chinese and Korean markets. Our clients range from top startups to Fortune 100 companies across diverse industries. Our experienced multicultural team focuses on three core areas critical to fully unlock your potential in Asia. Established brand recognition within 6 months after launch. Expedia became a dominant player in Japan’s competitive travel vertical. Btrax supported Square in th...
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btrax | 全球品牌定位 / 设计顾问公司
http://btrax.com/zh
2004-2016 btrax, Inc.
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sitemap | btrax
http://btrax.com/en/sitemap
Learn how we can help you. Get Directions →. Get Directions →. 2004-2016 btrax, Inc.
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Showcase | btrax
http://btrax.com/en/showcase
See our full client list →. From market entry to top-ranked travel portal. US market testing for Japan’s snack giant. Brand consulting for mobile payment pioneer. Asian localization for an Oscar-winning film. Groundbreaking portal for teen issues. Luxury fashion with an e-commerce twist. Health conscious nutritional calculator. Brand strategy for top cloud service provider. Rebranding an iconic Asian food purveyor. Creating a new cultural platform. Creating a home for shared visual memories.
btrax.com
Showcase | btrax
http://btrax.com/en/showcase-items
See our full client list →. From market entry to top-ranked travel portal. US market testing for Japan’s snack giant. Brand consulting for mobile payment pioneer. Asian localization for an Oscar-winning film. Groundbreaking portal for teen issues. Luxury fashion with an e-commerce twist. Health conscious nutritional calculator. Brand strategy for top cloud service provider. Rebranding an iconic Asian food purveyor. Creating a new cultural platform. Creating a home for shared visual memories.
uwmemoeng.blogspot.com
My Life from Seattle to Bay Area: June 2011
http://uwmemoeng.blogspot.com/2011_06_01_archive.html
My Life from Seattle to Bay Area. After spending 1 school year at University of Washington, I moved to Silicon Valley before going back to Japan. Sunday, June 26, 2011. Japanese Public Sectors in Bay Area. When in Seattle, I never met anyone in Japanese government after I passed Narita airport, but recently I have met many people in Japanese public sectors here in Bay Area. Japanese External Trade Organization). I visited BIC the other day, and fluxflex. A web platform company by Kubo-san is there. Also,...
uwmemoeng.blogspot.com
My Life from Seattle to Bay Area: "Catalyst for Revial" SF New Tech Japan Night by btrax
http://uwmemoeng.blogspot.com/2011/06/catalyst-for-revial-sf-new-tech-japan.html
My Life from Seattle to Bay Area. After spending 1 school year at University of Washington, I moved to Silicon Valley before going back to Japan. Sunday, June 26, 2011. Catalyst for Revial" SF New Tech Japan Night by btrax. The other day, when I went to San Francisco city, I had a lunch with guys of btrax. A web consultancy based in SF. We talked about the social media use by companies with Brandon-san, CEO, who is half Japanese and American. On June 28th. I'm looking forward to going there!
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