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Public Affairs | Smith & Harroff
http://smithharroff.com/services/public-affairs
300 N Washington St. Alexandria, VA 22314. Smith & Harroff. Smith and Harroff, Inc. (S&H) is a full-service public affairs firm that provides strategic communications and advocacy advertising to corporations, coalitions and associations. The firm has over 40 years of experience in the public affairs field. S&H] are seasoned hands at using political campaign techniques for corporate causes. S&H has also worked with the Consumer Aerosol Products Council (CAPCO). Came to S&H several years ago, when House Re...
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Westinghouse | New Site
http://smithharroff.com/case-studies/westinghouse
300 N Washington St. Alexandria, VA 22314. 2016 Smith and Harroff, Inc.
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Consumer Aerosol Products Council | Smith & Harroff
http://smithharroff.com/case-studies/consumer-aerosol-products-council
300 N Washington St. Alexandria, VA 22314. Consumer Aerosol Products Council. Case Study: Consumer Aerosol Products Council. The Consumer Aerosol Products Council (CAPCO) spent ten years attempting to educate consumers that aerosol products no longer contained CFCs and therefore were not a threat to the earth’s upper ozone layer. Unfortunately, research showed that a majority of Americans still believed aerosol products are harmful to the environment. Remember: It’s OK to Spray. In addition, S&H assisted...
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National Restaurant Association Video Ad | Smith & Harroff Public Affairs
http://smithharroff.com/case-studies/national-restaurant-association
300 N Washington St. Alexandria, VA 22314. Case Study: National Restaurant Association. Soon after the September 11th terrorist attack, restaurants across the country experienced declining sales. The National Restaurant Association (NRA) retained S&H to develop a national image advertising campaign designed to emphasize the important role that restaurants play in both America’s culture and economy. We now are building upon that momentum and energy, amplifying our messages to advance the Association’s pro...
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Arizona Stadium Initiative Case Study | Smith & Harroff Public Affairs
http://smithharroff.com/case-studies/arizona-stadium-initiative
300 N Washington St. Alexandria, VA 22314. Case Study: Arizona Stadium Initiative. The proposal was referred to the Arizona Legislature before it faced the voters. The stadium was so controversial that the bill to create Proposition 302 passed by only a single vote in the Arizona House of Representatives. On November 7, 2000, Proposition 302 stunned the experts by capturing 52% of the vote. As a result, a $350 million multi-purpose stadium was constructed in Glendale, Arizona. It opened for the s...
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Case Studies | Smith & Harroff | Smith & Harroff Public Affairs
http://smithharroff.com/case-studies
300 N Washington St. Alexandria, VA 22314. National Christmas Tree Association. National Christmas Tree Association. Campaign for Tobacco-Free Kids. Campaign for Tobacco-Free Kids. Consumer Aerosol Products Council. Consumer Aerosol Products Council. 2016 Smith and Harroff, Inc.
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National Christmas Tree Association Case Study
http://smithharroff.com/case-studies/national-christmas-tree-association
300 N Washington St. Alexandria, VA 22314. National Christmas Tree Association. Case Study: National Christmas Tree Association. The Solution and Measurements. S&H implemented a variety of promotional activities aimed at audiences most likely considering the purchase of a fake tree versus a real tree. These activities included:. Earned Media Coverage from NCTA’s PR Efforts. 23 million readers Key Real Tree messages in Mark Trail comic strip. Advergame: Attack of the Mutant Artificial Christmas Trees.
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Media Relations & Media Training | Smith & Harroff
http://smithharroff.com/services/media-relations-media-training
300 N Washington St. Alexandria, VA 22314. Media Relations & Media Training. Media Relations & Media Training. Madame, we are the press. You know our power. We fix all values. We set all standards. Your entire future depends on us. Jean Giraudoux, The Madwoman of Chaillot. Since our inception, S&H has provided media relations services, including the following:. Managing every aspect of corporate speaker bureaus. Pitching local, national and international members of the press. Preparing clients for debate.
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Public Affairs Services | Smith & Harroff
http://smithharroff.com/services
300 N Washington St. Alexandria, VA 22314. Public Affairs Issue Advertising Media Relations. Digital Services Social Media Association Management. Designed to Fit Your Needs. Developing an effective strategy. Is at the heart of what we do. The. Steps in our process provide you. With targeted and measurable results. Coalition and Ally Building. Issue & Image Advertising. Media Relations and Media Training. Outreach and Article Placement. Pay Per Click Advertising. Landing Pages and CRM.
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Nuclear Energy Institute Video Ad | Smith & Harroff Public Affairs
http://smithharroff.com/case-studies/nuclear-energy-institute
300 N Washington St. Alexandria, VA 22314. Case Study: Nuclear Energy Institute. Public opinion towards nuclear power declined precipitously following the 1979 accident at Three Mile Island in Pennsylvania. This steady erosion of public support resulted in a halt of the expansion of nuclear power in the U.S. and created political challenges that impacted the cost of electricity from existing nuclear power stations. The Solution: Media Relations and Education. Utilizing industry engineers and scientists, ...
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