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18:05 daily round up | Brand Republic
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. 06 May 16, by Susan Billinge. Give us back our Marbles, implores cheeky outdoor ad. 05 May 16, by Susan Billinge. Kickstarter campaign wants to replace tube ads with cat pics. 04 May 16, by Susan Billinge. 03 May 16, by Susan Billinge. Gary Lineker strips for Leicester City in Walkers crisps ad. 29 April 16, by Susan Billinge. VR is dead. Long live VR. 28 April 16, by Susan Billinge. Day 5: Game on...
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Advertising campaigns: TV adverts, digital campaigns and more
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. Watch the latest TV adverts and online video advertising, and check out recent digital campaigns, radio and print ads, as well as OOH creative. See all advertising news. 18 August 16, by Gurjit Degun. Pick of the week: Betfair Ready? Honda Even progress needs a break by Karmarama. 21 July 16, by Eleftheria Parpis. YouTube Music gets personal in ads for music-streaming app. Eve Sleep by in-house.
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Marketing news, campaigns and effective strategies
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. Marketing news, campaigns and effective strategies. Coverage and analysis of the UK marketing industry, including news, campaigns and effective strategies for success, as well as branding, experiential, sponsorships and sales promotions. 10 August 16, by Georgina Brazier and Helen Hoddinott. Watch: Havana Clubs virtual reality pop-up bar. 17 August 16, by Jerry Daykin. 19 May 16, by Staff. See all ...
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Mobile technology and marketing news & analysis | Brand Republic
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. 20 December 13, by Mark Creighton. Media in 2014 will be harnessing connected experiences. 17 December 13, by Arif Durrani. Facebook begins testing automatic video ads in News Feed. 31 October 13, by Arif Durrani. Facebooks mobile ads now generate half of all revenues. 01 October 13, by Arif Durrani. CEO Rene Rechtman exits AOL Be On. 27 September 13, by Victor Malachard. 17 July 13, by Arif Durrani.
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Viral advertising campaigns
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. Check out weekly and monthly viral advertising charts, as well as analysis of viral videos by social video experts Unruly. See all advertising campaigns. Top viral advertising campaign. 01 October 13, by Arif Durrani. CEO Rene Rechtman exits AOL Be On. Latest viral advertising campaigns. 17 July 13, by Arif Durrani. CEO Mayer hails new super-charged Yahoo as profits rise. 14 June 13, by Arif Durrani.
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Brand Republic - The Smart Filter | Brand Republic
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. How Mattel is evolving beyond the ad. Mattel's content division, which launched late last year, has appointed its first chief content officer, Catherine Balsam-Schwaber, an experienced media hand with prior roles at NBC Universal and Viacom. TV advertising is part Usain Bolt, part Mo Farah. Campaign Viral Chart: Under Armours Michael Phelps ad resurfaces. Facebook bats back in ad-blocking ping pong.
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Brand marketing news, features and opinion
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. 29 July 16, by Simon Gwynn. New York Times places VR video within its mobile site for first time. 29 July 16, by Shona Ghosh. David Shrigley and Sadiq Khan launch #LondonIsOpen campaign. 29 July 16, by Shona Ghosh. EE and BT launch first dual brand campaign with Kevin Bacon. 27 July 16, by Omar Oakes. Three and LGs Blair Witch horror spoof ad inappropriately targeted children. 19 May 16, by Staff.
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Convergence in marketing communications | Brand Republic
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. How is convergence changing the traditional advertising landscape? Can one agency be all things to each and every client? What impact is the rise of the chief data officer having on your marketing department? 09 September 15, by Alex Blaikley. Todays consumers seek out great content wherever they can find it. 03 September 15, by Kate Magee. The agency: under construction. 24 July 15, by Chris Le May.
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Media news, opinion and analysis for the media industry
http://www.brandrepublic.com/brand-marketing/media
Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. Media news, opinion and analysis for the media industry. The latest on the UK and global media industry, including media agency news. As well as television. And outdoor and ambient. 19 August 16, by Simon Tunstill. TV advertising is part Usain Bolt, part Mo Farah. 19 August 16, by Staff. MediaCom tops Media Week Awards nominations. 19 August 16, by Rebecca Smith. 19 August 16, by Shona Ghosh. See a...
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Memes | Brand Republic
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Skip to Main Navigation. Skip to Information Links. Skip to Site Search. Skip to Accessibility Information. 07 February 14, by Matthew Chapman. McDonalds Sochi website hijacked by gay activist to protest sponsorship. 16 April 14, by Todd Tran. They do exist: brand protection and enhanced creative in mobile. 17 February 15, by James Swift. If Carlsberg did. returns to TV after four years. 03 November 14, by Nicola Kemp. Creative constraint: the future of content marketing. 07 February 14, by Staff. Bradfo...
