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Time has arrived. | BrandTech News
https://brandtechnews.net/2015/04/12/time-has-arrived
News from the intersection of branding and technology. On April 12, 2015. Apple Watch customers could wait months. Anyone who has been through an Apple launch before, knows you have to get in line early or be phone-ready when the clock strikes midnight. Theories abound about Apple’s strategy — did they purposely reduce the number of Watches available to create a “sold-out buzz”, thus hyping the Watch’s popularity? Is it really that much in demand? Stories abound about how to get around the wait. Ther...
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Fashion | BrandTech News
https://brandtechnews.net/category/fashion
News from the intersection of branding and technology. Archive for the ‘Fashion’ Category. Eight reasons why Apple Watch will be successful. On April 12, 2015. How will fans love thee? Let us count the ways. 1 Apple relies on its existing customer base to drive initial sales on all new products. 2 Apple customers are “discreet adopters”. 3 Apple’s customers are brand loyal. 4 Apple’s snob appeal. 5 Apple’s frenzied cult. This brings us to: Is Apple a cult? 6 Apple takes advantage of its market position.
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What were they thinking? Car Bomb Stout brand? | BrandTech News
https://brandtechnews.net/2015/03/18/what-were-they-thinking-car-bomb-stout-brand
News from the intersection of branding and technology. What were they thinking? Car Bomb Stout brand? On March 18, 2015. Afternoon they took a turn. Brand lesson: If you can’t say in front of TSA, you better not use it as a beer label. 9654; No Responses. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. Notify me of new comments via email. March 18, 2015.
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“Old” becomes “New” in Pasadena tech venture | BrandTech News
https://brandtechnews.net/2014/03/30/old-becomes-new-in-pasadena-tech-venture
News from the intersection of branding and technology. 8220;Old” becomes “New” in Pasadena tech venture. On March 30, 2014. But this is going to change. Partners with pedigree brands. Los Angeles-based buildings and turning them into profitable commercial investments that feature the best high-tech amenities that are requisite to today’s technology firms. So why is this an intriguing brand and technology story? One last thought … transportation hub advantage. Rising had one last observation that bears wa...
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Google dips its toe into the retail world…. | BrandTech News
https://brandtechnews.net/2015/03/18/google-dips-its-toe-into-the-retail-world
News from the intersection of branding and technology. Google dips its toe into the retail world…. On March 18, 2015. It’s only a “toe” — not a full, dedicated retail store like its rival/pal, Apple. But nonetheless, it represents the first-ever physical presence for the Silicon giant Google. Here’s what they have done:. No one knows yet! 9654; No Responses. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). Published b...
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Film Festivals Embrace High-Tech | BrandTech News
https://brandtechnews.net/2014/03/30/film-festivals-embrace-high-tech
News from the intersection of branding and technology. Film Festivals Embrace High-Tech. Video, Movies and Television. On March 30, 2014. RiverRun International Film Festival April 4-13. The 16th annual RiverRun International Film Festiva. The festival, like its more famous cousins at Sundance. BTN: How has technology changed the realization of your film festival? Online streaming platforms have made all of our jobs tremendously easier. Keeping up with the programming landscape at major international...
brandtechnews.net
brand-building | BrandTech News
https://brandtechnews.net/category/brand-building
News from the intersection of branding and technology. Archive for the ‘brand-building’ Category. On April 12, 2015. Apple Watch customers could wait months. Anyone who has been through an Apple launch before, knows you have to get in line early or be phone-ready when the clock strikes midnight. Theories abound about Apple’s strategy — did they purposely reduce the number of Watches available to create a “sold-out buzz”, thus hyping the Watch’s popularity? Is it really that much in demand? Stories abound...
brandtechnews.net
iPhone | BrandTech News
https://brandtechnews.net/category/iphone-2
News from the intersection of branding and technology. Archive for the ‘iPhone’ Category. On April 12, 2015. Apple Watch customers could wait months. Anyone who has been through an Apple launch before, knows you have to get in line early or be phone-ready when the clock strikes midnight. Theories abound about Apple’s strategy — did they purposely reduce the number of Watches available to create a “sold-out buzz”, thus hyping the Watch’s popularity? Is it really that much in demand? Stories abound about h...
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Certain truths are self evident. Ask Ithaca, NY | BrandTech News
https://brandtechnews.net/2015/03/18/certain-truths-are-self-evident-ask-ithaca-ny
News from the intersection of branding and technology. Certain truths are self evident. Ask Ithaca, NY. On March 18, 2015. 8221; And while it’s your job to promote tourism to your area, it was self-evident that tourist were not flocking to an area to which was blocked by closed highways and below-freezing temperatures. 9654; No Responses. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). What were they thinking? Publis...
