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Discovery & Insights

Excellent insights come from great questions.

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Discovery & Insights | cartercathey.blogspot.com Reviews
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Excellent insights come from great questions.
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Discovery & Insights | cartercathey.blogspot.com Reviews

https://cartercathey.blogspot.com

Excellent insights come from great questions.

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1

Discovery & Insights: Broadcast / Cable Re-Transmission Agreements: Why Should We Care?

http://cartercathey.blogspot.com/2007/02/broadcast-cable-re-transmission.html

Excellent insights come from great questions. Wednesday, February 14, 2007. Broadcast / Cable Re-Transmission Agreements: Why Should We Care? On the surface, there is little that appears as boring. As the recent announcement. That Time Warner Cable and Sinclair Broadcast Group have reached a cable re-transmission agreement. The net result of this news: nothing changes for viewers. In the Dallas area as an example, 77.7% of the homes have either cable or satellite. So, 22.3% (529,890 household...Ile 77&#4...

2

Discovery & Insights: What is your ideal Sample Universe?

http://cartercathey.blogspot.com/2010/10/what-is-your-ideal-sample-universe.html

Excellent insights come from great questions. Sunday, October 17, 2010. What is your ideal Sample Universe? What is your ideal Sample Universe? A sample universe can be defined in any number of ways. Basically, we need to know from what group of people do you want us to search for your ideal respondent. Do you want to ask questions of the general population to find your ideal respondent or do you want to use available targeting to reach them more efficiently and more directly. General Population –.

3

Discovery & Insights: September 2010

http://cartercathey.blogspot.com/2010_09_01_archive.html

Excellent insights come from great questions. Thursday, September 16, 2010. Identification of Your Ideal Respondent. B2C Details Include things like:. B2B Details Include things like:. Respondent Decision-Making Authority (over x,y,z product or service). Respondent Company Size (number of employees or revenue). Respondent Company Geographic Location. Examples of Declarative Criteria Statements:. Respondent must be 18-49 years old. Respondent must be female. Respondent must live in Texas. Deal or No Deal.

4

Discovery & Insights: Financial Details on Sinclair Re-Transmission Deal

http://cartercathey.blogspot.com/2007/02/financial-details-on-sinclair-re.html

Excellent insights come from great questions. Saturday, February 17, 2007. Financial Details on Sinclair Re-Transmission Deal. UPDATE: Discussed in depth in a previous post,. Broadcast / Cable Re-Transmission Agreements: Why Should We Care? The details of the re-transmission agreement between Sinclair Broadcasting Group and Time Warner Cable were not originally available. Sinclair reported today that this will generate an additional $48 million in 2007 compared to the $25 million they earned in 2006.

5

Discovery & Insights: January 2007

http://cartercathey.blogspot.com/2007_01_01_archive.html

Excellent insights come from great questions. Thursday, January 18, 2007. Ann S Moore, Chairman and CEO of Time Inc. Announced today that Time Inc. Will be cutting more than the 250 expected jobs. The total was 289 mostly editorial jobs. Why should those of us outside of print media care? I addressed this question in a related entries Decline of Print Media Sales. And What Walks Out the Door (when great senior people are let go). Four of their magazines were on Adweek's "Hot List" in 2006. 1), Real Simple.

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Excellent insights come from great questions. Sunday, October 17, 2010. Sample Universe Case Study:. Sample Universe Case Study:. Respondent must be an amateur video and audio software editor. Respondent must own a video and/or audio editing software product; purchased under $200. We could either go out to the general population to see what percentage would qualify or we could use available targeting like:. Available Counts/Possible Targeting Options. Links to this post. Do you want to ask questions of t...

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