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causemark
The blog for next generation cause engagement. Be a guest blogger. Are you solving the right problem? Curated from hbr.org, written by Dwayne Spradlin If I were given one hour to save the planet, I would spend 59 minutes defining the problem and one minute resolving it, Albert Einstein said. Those were wise words, but from what I have observed, most organizations don’t heed them when tackling innovation projects. Indeed, when developing new […]. 10 trends in international philanthropy [STUDY and. Leading...
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CauseMarked | Social innovation works best when shared
Play a Game, Save the World – with Double Impact. Play a Game, Save the World – with Double Impact. Table salt can save lives? Scientists Without Borders says so. Can businesses be more effective at social change than philanthropies? And The Economist are pondering: http:/ . 3 years ago. Infographic: In the 30th year of the AIDS epidemic, we visualize how far we've come and how far we have to go. http:/ su.pr/540G0r. Great new program from @ Kiva. Case study nyti.ms/mjRrlK. While not quite saving the wor...
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Cause Marketing » “A relationship that bridges commerce and cause in ways that benefit both parties”
A relationship that bridges commerce and cause in ways that benefit both parties. KFC Concept Restaurant Gives a Nod to Cause Marketing for Local Causes. July 31, 2013. Susan G. Komen for the Cure. KFC, a unit of Yum Brands, is testing a new quick-serve restaurant version of the fried chicken outlet and among the changes is that its cause marketing efforts will be much more local, according to Anne Fuller, senior director of development for KFC eleven. Why step into the quick serve space? Of all of them,...
CauseMarketing.co.nz | Social Media Training
Social Media Reaches The Tipping Point. March 1, 2011. Social Media is the hottest topic in marketing circles right now. And many cause marketing organisations (around the world, not just in New Zealand) see great opportunities in getting involved with social outlets such as Facebook or Twitter. Small wonder research analysts. That social media has reached the tipping point, with more than half of all U.S. internet users now frequenting social spaces in a typical month. Because that’s where consume...
Cause Marketing Case Studies, Commercials and Research Findings
Welcome to CauseMarketing.com. CauseMarketing.com features cause marketing case studies. The cause advertising gallery. And a showcase of CSR earned media. 8212; with analysis by Michael Organ. Cause Marketing is a type of corporate social responsibility, in which a company’s promotional campaign has the dual purpose of increasing profitability while bettering society. Or, more colloquially, Cause Marketing is defined as. Doing well by doing good. CSR Halo Effect Testing.
Cause Marketing Solutions - NextBee
Mobile App Seed User. Capture the Creativity of Your Customers. Align your brand with a worthy cause, increase loyalty and morale, and expand awareness. Both SMB and enterprise plans available. Flexible solutions that benefit you, your customers and your cause. Marketing with a purpose that builds affinity and loyalty. Track The Good You Do. Detailed reports to refine and optimize your efforts. Flexible And Adaptable Platform. With NextBee's user-friendly and scalable technology, you're in control of eve...
