2016backup.summitoncustomerengagement.com
Bo Bandy - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/bo-bandy
Director of Marketing,. Customers: The Prospect You’ve Forgotten. In this session, you’ll learn from Bo to:. Build Advocacy: Understand how customer advocacy can have a long-term impact on revenue, engagement and growth. Improve ROI: Leverage prospect campaigns for a customer audience. Find Revenue: Uncover new revenue sources within your customer base. Work Smarter: How customers can fill marketing requests faster. Prior to ReadyTalk, Bo managed external communications activities, including media relati...
2016backup.summitoncustomerengagement.com
Agenda - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/agenda
Monday, Feb. 29. 7:00 PM Opening Reception. Tuesday, March 1. 7:30 AM Networking Breakfast. The Age of Peer Power and What It Means to You. By Bill Lee, Founder, Center for Customer Engagement, Author,. The Hidden Wealth of Customers. Building an Amazing Career in Customer Advocacy and Engagement (And Your Future Is BRIGHT! By Jeanne Bliss, Former Chief Customer Officer, Microsoft, Founder of CustomerBliss, Co-Founder of the Customer Experience Professionals Association, Author of. By Joyce Maroney, Seni...
2016backup.summitoncustomerengagement.com
Jennifer Edwards - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/jennifer-edwards
Director of Customer Experience Marketing, Enterprise Content Division, EMC. Using a Customer Experience Approach to Optimize Marketing Outcomes. During this session, we explore how EMC focuses its efforts to be more proactive in managing the customer journey. We will look at how EMC embraces this challenge at the business unit level (Enterprise Content Division or ECD) and discuss what role Customer Experience Marketing plays. Customer Experience Design and Execution. Customer Marketing and Retention.
2016backup.summitoncustomerengagement.com
Josh Aranoff - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/josh-aranoff
Vice President, Global Ignite – Commercial Business, Salesforce.com. Using Design Thinking to Create an Amazing Customer Advocacy Experience. Josh holds a B.A. in Information Systems from University of Colorado Boulder. When he is not sparking innovation across the globe, Josh enjoys spending time with his family, building mobile apps, and participating in the Bay Area CrossFit community. 2016 Summit on Customer Engagement Privacy Policy.
2016backup.summitoncustomerengagement.com
Kellee Van Horne - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/kellee-van-horne
Customer Success Consultant and Former Head of Customer Marketing, LinkedIn. Inspiring Customer Relationships Through Social Influence. Networks are powerful. Companies that successfully engage customers through social proof are likely to retain and develop deeper, more meaningful relationships with their customers as well as their employees who serve them. So what’s the secret to tapping into the power of these networks? The power of networks. What is social influence and why does it matter? Kellee is p...
2016backup.summitoncustomerengagement.com
2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/index.php
8220;The Age of Peer Power”. March 1-2, 2016. BRING YOUR ENTIRE TEAM. Every 5th Person Is Free! 2016 Summit on Customer Engagement. The Summit on Customer Engagement is the longest-running, most respected educational conference in the world on customer advocacy and engagement programs. We’re about learning. We’re vendor neutral. And many other great advocacy and engagement programs. Advanced Practices Breakout Track. Advanced Programs (AP) Research Study. Which will focus on customer advocacy and engagem...
2016backup.summitoncustomerengagement.com
Jason Carter - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/jason-carter
Director, Customer Advocacy, Rackspace. Making Advocacy Compelling for Your Customers. Jason has worked at Rackspace for 12 years, starting in sales, where he eventually led an Enterprise sales team with the largest quota in the company. He learned firsthand the importance of having customer voices help retire that quota. Following his passion for communications, the former screenwriter (never produced! 2016 Summit on Customer Engagement Privacy Policy.
2016backup.summitoncustomerengagement.com
Daniel Palay - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/daniel-palay
Manager, Global Customer Programs, Elastic. Activating Advocates Who Aren’t Your Customers: The “Custo-User”. How can you leverage a situation where there is more to your customer base than just people who pay you? Daniel will show that, in an open source ecosystem, the ability to engage with and activate anyone who uses your products to provide valuable references can significantly improve the way your company builds pipeline, drives adoption, and increases revenue.
2016backup.summitoncustomerengagement.com
Richard Owen - 2016 Summit on Customer Engagement
http://2016backup.summitoncustomerengagement.com/richard-owen
CEO, Satmetrix, Author of. Answering the Ultimate Question: How Net Promoter Can Transform Your Business. Net Promoter Score and Customer Advocacy: A Marriage (Potentially) Made in Heaven. Richard will show how Net Promoter Score (NPS), and the updated NPS2 methodology, are centered on this concept. Through 10 years of successful deployments, Richard and his team have learned a lot about the ways in which NPS can drive customer experience, acquisition, development and retention.