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Blog | Coffee + Dunn
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Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Workflow Automation: Look Beyond Your Four Walls of Creative Services for Big Business Benefit. December 7, 2015. Filed Under: Marketing Leadership. The Waterfall: A Top Down Approach to In-house Agency Planning. November 29, 2015. These processes assure ...read more. Filed Under: Marketing Operations. October 1, 2015.
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Marketing Resource Management (MRM) | Coffee + Dunn
http://coffeedunn.wpengine.com/integrated-marketing-solutions/marketing-resource-management
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. There Is an MRM Tool That Fits Your Needs. Marketing Resource Management (MRM). Use the right tool for the job. That’s the essence of our approach to Marketing Resource Management (MRM). MRM has matured in recent years, and marketers now have excellent tools to help plan, manage and execute programs and campaigns.
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Marketing Process Improvement | Coffee + Dunn
http://coffeedunn.wpengine.com/cmo-advisory/marketing-process-improvement
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Fast, Collaborative, Accountable Marketing. Ask around the marketing organization. Chances are, there’s a process map with boxes, wheels and arrows in everyone’s drawer. Do people follow the process? Sometimes. But when things get hairy or multiple crises hit, the process doesn’t work. Rapid Marketing Operations Assessment.
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About Us | Coffee + Dunn
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Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Marketing. We’ve Done It. We Love It. But the Inefficiencies Drive Us Crazy. We’ll tell you things you haven’t thought of before. Just ask our clients. We can often find solutions using the people, partners and assets you already have. We’re focused on outcomes. Our collective experience includes a range of industries, but ...
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The Marketing Process is All About Collaborations
http://coffeedunn.wpengine.com/process-its-not-about-flowcharts-its-about-purposeful-collaborations
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Marketing Process; it’s not about flowcharts, it’s about purposeful collaborations. April 1, 2013. There are other types of collaborations which are also relevant for marketing. For instance financial exchanges; securing or approving a budget or hiring a vendor or agency; legal or compliance related exchanges to secure ...
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Digital Transformation Consulting | Coffee & Dunn
http://coffeedunn.wpengine.com/cmo-advisory/digital-transformation-consulting
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. The nature of demand has changed. Buyers are stepping up and speaking out, and their message is clear. They want automated service, life-easing apps and content their way. They’re looking for truly engaging ways to, well, engage. Coffee Dunn is uniquely qualified to help clients transform. Instead of quick so-called fix...
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Integrated Marketing Solutions - Coffee + Dunn
http://coffeedunn.wpengine.com/integrated-marketing-solutions
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Strategy, Process First. A top-down, layered approach to solution selection and adoption ensures alignment of marketing technology with the organization’s business model and customer experience and is key to the ability to deliver on technologies’ promises. Our Solutions services include:. Also known as Marketing Automation...
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Our Services | Coffee + Dunn
http://coffeedunn.wpengine.com/services
Solution Selection & Implementation. Multi-Channel Campaign Management (MCCM). Marketing Resource Management (MRM). Digital Asset Management (DAM). Financial Management & Measurement. Most marketing organizations have the potential for greatness. The strategic thinking, data analytics, campaign management and top creative they’re all in place. But something’s off. The organization isn’t working smoothly and its operational deficits get in the way of the most positive results. Satisfied Clients Start Here.
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