commlab.mcmaster.ca
COMM-Lab Members
http://commlab.mcmaster.ca/people.php
Communication Studies and Multimedia Program. An Overview of the Research. Content Analysis Project I: Chinese News Coverage on Environmental Issues. Content Analysis Project II: Canadian Political Speech Analysis. Research News and Findings. How to Join our Research Team. Drop Us a Line. Associate Professor and Executive Director of COMM-Lab. Dr Alexandre Sévigny is a graduate of York University (BA) and the University of Toronto (MA - 1996, PhD-2000). He spent a year as a. Been co-editor of a communica...
market-research.us
Market Research: Media Analysis
http://market-research.us/index.php/Media_Analysis
Qualitative, Quantitative Marketing Research,Focus Group Facilities in St Louis , MO. A Canadian media content measurement and analysis firm. Offers a new look on media evaluation, from an organisation with many years of experience providing research solutions across multiple sectors and continents. International media analysis, evaluation, press and PR research and PR planning. Supplier of media planning software and support services. Systems for media and marketing decision making.
marketresearchcompany.biz
Market Research: Media Analysis
http://www.marketresearchcompany.biz/index.php/Media_Analysis
Market research, medical interviewing experience; maintain Doctor's Database. A Canadian media content measurement and analysis firm. Offers a new look on media evaluation, from an organisation with many years of experience providing research solutions across multiple sectors and continents. International media analysis, evaluation, press and PR research and PR planning. Supplier of media planning software and support services. Systems for media and marketing decision making.
alanchumley.wordpress.com
Alan Chumley | PRincipal of PRooph
https://alanchumley.wordpress.com/about
Senior Vice President, CARMA Inc., Global Media Analysts. Once voted ‘Measurement Maven of the Month’ by KD Paine; high praise from the high preistess ‘o measurement. Former Director of Measurement at Hill and Knowlton Canada. Former VP, Cormex Research, (a Canadian media content analysis and measurement firm). Part-Time Instructor (Research and Measurement) at Ryerson University. Positions in corporate communications including: Bell Canada as Associate Director of Corporate Communication, and ING. Pingb...
alanchumley.wordpress.com
Metric Formerly Known as AVE | PRincipal of PRooph
https://alanchumley.wordpress.com/2010/01/21/metric-formerly-known-as-ave
Social Media Analytics Report Coming. CARMA: my measurement fate / destiny →. Metric Formerly Known as AVE. January 21, 2010. Debate continues even among / within occasionally non-homogenous IPR Measurement Commission membership. Plenty of intelectual depth here…many are mentors-from-afar without even knowing it, thanks). Earlier this week select IPR measurement commission members (including Ph.D. heavyweight Brad Rawlins. Published a controversial (but I think somewhat valuable) paper. 2 Weighted Media ...
alanchumley.wordpress.com
CARMA: my measurement fate / destiny | PRincipal of PRooph
https://alanchumley.wordpress.com/2010/04/14/carma-my-measurement-fate-destiny
Metric Formerly Known as AVE. European Measurement Summit Looks Strong →. CARMA: my measurement fate / destiny. April 14, 2010. This (so far) Canadian-based measurement wonk is packing up both the professional tool box and personal belongings and heading to the USA, Washington DC, for a May 17 start. I`ll be joining CARMA International, Global Media Analysts. In a senior-level management consulting capacity. Founder Albert J. Barr. For more than decade. CARMA has a strong list of international clients.
alanchumley.wordpress.com
4I’s & 7C’s of Social Media Measurement | PRincipal of PRooph
https://alanchumley.wordpress.com/2010/06/29/4-is-7cs-of-social-media-measurement
Observations Post-PRSA-NCC Thoth Awards Judging. Measurement-Related Sessions @ PRSA’s National Conference →. 4I’s and 7C’s of Social Media Measurement. June 29, 2010. Folks chatting / tweeting about social media measurement love to apply cute acronyms or use alliteration to articulate their thinking or their model on how to measure social media. Generally, I find that approach lacking. Great for marketing hyperbole, but light on oomph and methodology. I read a tweet yesterday about the 4 Is:. The so wha...
alanchumley.wordpress.com
Measurement Misstep of the Year Award | PRincipal of PRooph
https://alanchumley.wordpress.com/2009/11/25/measurement-misstep-of-the-year-award
Experiential Marketing Measurement: Bolted-on not Baked-in. Social Media Analytics Report Coming →. Measurement Misstep of the Year Award. November 25, 2009. I’ve tried to strike AVEs from my lexicon. Firms like Influence Communication. Toss it right back on the table in articles like this. About the Cirque du Soliel dude who went up into to space recently. The article, discussed recentlyon the InsidePR podcast. Links to several articles / blog posts the topic:. Ad Eq Hanging Around Like a Bad Smell:.
alanchumley.wordpress.com
Measurement Standards 2 Emerge from “Commitment Conference” (again?) | PRincipal of PRooph
https://alanchumley.wordpress.com/2010/06/10/measurement-standards-2-emerge-from-commitment-conference-again
European Measurement Summit Looks Strong. Barcelona Declaration of Research Principles →. Measurement Standards 2 Emerge from “Commitment Conference” (again? June 10, 2010. Hat tip to Jack O’Dwyer’s June 2 newsletter article from which pieces of this post were culled). Communications and measurement industry heavyweights will using next weeks’ European Measurement Summit in Barcelona (June 16-18). IPR’s Measurement Commission. 8211;will share the stage. OK, but I thought we already had those, too. Di...
