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CRAIG PARK, FSMPS, Assoc. AIA: Intergrated Strategies, Bottom Line Results

Craig Park Author, speaker, and consulting services

http://www.craigpark.com/

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CRAIG PARK, FSMPS, Assoc. AIA: Intergrated Strategies, Bottom Line Results | craigpark.com Reviews
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Craig Park Author, speaker, and consulting services
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5 technology
6 consultant
7 advisor
8 author
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through my writing,speaking,and consulting,available here,and on amazon,barnes and noble,a vailable here,press,author,speaker,consultant,aquilanpress
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CRAIG PARK, FSMPS, Assoc. AIA: Intergrated Strategies, Bottom Line Results | craigpark.com Reviews

https://craigpark.com

Craig Park Author, speaker, and consulting services

INTERNAL PAGES

craigpark.com craigpark.com
1

CRAIGPARK: About

http://craigpark.com/about.htm

My efforts resulted in successfully expanding new and existing markets, creating new services, significant revenue growth, and creation of a proactive marketing culture for all of the firms where I have worked. My philosophy is based on providing vision and innovation that realizes responsible, measurable and enduring value. I hold a BS in Architecture. From California State Polytechnic University, San Luis Obispo. And have completed continued education programs in Microprocessor Technology. This website...

2

The Architecture of Value

http://craigpark.com/aov.htm

The Architecture of Value: Building Your Professional Practice. Includes an extensive collection of observations and lessons learned drawn from more than 30 years in the building industry. Framed as practical direction for leaders and aspiring leaders, the real-world examples show how to build a professional service firm through a combination of leadership, collaboration, and value; the basis for creating an enduring professional practice. Recommended reading for SMPS CPSM accreditation. Not simply a boo...

3

CRAIG PARK, FSMPS, Assoc. AIA: Intergrated Strategies, Bottom Line Results

http://craigpark.com/index.htm

As the managing principal for the Omaha office of The Sextant Group. I lead a team of technology consultants that helps architects and their clients in business, education, and healthcare improve the effectiveness of collaborative and communication environments through planning, design, and commissioning of audiovisual, information technology, building security, specialty lighting, and acoustical systems. My goal is to help my clients recognize value and grow their business. Explores how culture, collabo...

4

CRAIGPARK: Consultant

http://craigpark.com/consultant.htm

My strategic marketing services start by helping you develop a practice with vision, mission, principles, and that focus on your expertise. Marketing and business development the combined efforts of communicating and selling services. Are critical elements to your success. When your practice strategically based on expertise, you can satisfy each client’s unique needs. When you market your excellence, your clients can differentiate the best from the commonplace. Market Research and Planning.

5

CRAIGPARK: Author

http://craigpark.com/author.htm

The Architecture of Value. And The Architecture of Image. Are the first two books in The Architecture of Practice. Series. Subsequent books will explore leadership The Architecture of Vision. And, technology The Architecture of Connection. My goal is to provide you with insight and best practices that will lead to the creation of a successful and lasting professional service venture. Los Angeles Business Journal. Orange County Business Journal. Sound and Video Contractor. SMPS Foundation, 2013).

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LINKS TO THIS WEBSITE

thevirtualcmo.com thevirtualcmo.com

the one constant.

http://thevirtualcmo.com/2014/05/21/the-one-constant

Resolution v. resolve. An honest look at audiovisual consulting. Change is the one constant we can count on. Whether revolutionary or evolutionary, the dynamic of progress leads to transition. It sometimes seems that these transitions are often the hardest aspects of business to comprehend and resolve. As a wise friend once told me, recognizing that change happens “for” us, not “to” us, can help frame the challenge into an opportunity for growth. VN:F [1.9.22 1171]. Rating: 0.0/ 5. Be Sociable, Share!

thevirtualcmo.com thevirtualcmo.com

Planning

http://thevirtualcmo.com/category/strategies-to-build-your-market-share

Comments Off on the one constant. Change is the one constant we can count on. Whether revolutionary or evolutionary, the dynamic of progress leads to transition. It sometimes seems that these transitions are often the hardest aspects of business to comprehend and resolve. As a wise friend once told me, recognizing that change happens “for” us, not “to” us, can help frame the challenge into an opportunity for growth. VN:F [1.9.22 1171]. Rating: 0.0/ 5. Resolution v. resolve. 1 What’s Important? This is a ...

thevirtualcmo.com thevirtualcmo.com

aec social media – myth vs. reality.

http://thevirtualcmo.com/2014/12/05/aec-social-media-myth-v-reality

An honest look at audiovisual consulting. Aec social media – myth vs. reality. See my latest post via PSMJ Resources Knowledge Community. VN:F [1.9.22 1171]. Rating: 0.0/ 5. Be Sociable, Share! Professional WordPress Themes by PageLines. Welcome to my blog, "The Virtual CMO," where I'll post ideas, observations, and most importantly, strategic marketing intelligence, for professional service firms. Craig Park, FSMPS, Assoc. AIA. On an honest look at audiovisual consulting. On facts tell, stories sell.

thevirtualcmo.com thevirtualcmo.com

an honest look at audiovisual consulting.

http://thevirtualcmo.com/2014/08/27/an-honest-look-at-audiovisual-consulting/comment-page-1

Aec social media – myth vs. reality. An honest look at audiovisual consulting. I recently read an interesting blog posting by a small regional technology systems integrator, claiming there is a changing paradigm in audiovisual consulting where the integrator is now agnostic in their recommendations to their clients because of wide access to products and real world experience. Almost 20 years ago, I made a similar argument in my byline column in Systems Contractor News. The systems integrator provides tec...

thevirtualcmo.com thevirtualcmo.com

Collateral

http://thevirtualcmo.com/category/how-they-see-you-from-brochure-to-the-web

An honest look at audiovisual consulting. I recently read an interesting blog posting by a small regional technology systems integrator, claiming there is a changing paradigm in audiovisual consulting where the integrator is now agnostic in their recommendations to their clients because of wide access to products and real world experience. Almost 20 years ago, I made a similar argument in my byline column in Systems Contractor News. And as the founding chair of their independent consultants’ council.

thevirtualcmo.com thevirtualcmo.com

an honest look at audiovisual consulting.

http://thevirtualcmo.com/2014/08/27/an-honest-look-at-audiovisual-consulting

Aec social media – myth vs. reality. An honest look at audiovisual consulting. I recently read an interesting blog posting by a small regional technology systems integrator, claiming there is a changing paradigm in audiovisual consulting where the integrator is now agnostic in their recommendations to their clients because of wide access to products and real world experience. Almost 20 years ago, I made a similar argument in my byline column in Systems Contractor News. The systems integrator provides tec...

thevirtualcmo.com thevirtualcmo.com

sent from my ipad.

http://thevirtualcmo.com/2013/06/20/sent-from-my-ipad

The architecture of image. Sent from my ipad. Regardless of the motivation, the reality is our communication and productivity tools are smaller, lighter, easily connected to the net and the web, allowing us both the freedom and the chains of always on. Learning and applying balance and priority will become more important than ever. Click on the post title to bring up sharing and comment tools. VN:F [1.9.22 1171]. Rating: 0.0/ 5. Be Sociable, Share! Professional WordPress Themes by PageLines.

thevirtualcmo.com thevirtualcmo.com

discourse and disconnect.

http://thevirtualcmo.com/2013/03/21/discourse-and-disconnect

The seven phases of done. The architecture of image. I continue to wonder at the times where what is said and what is heard are misinterpreted. Working in the AV/IT/multimedia communications industry, we see interesting and innovative technologies every day. It is easy for me as a technologist to think my explanation of some relatively common idea or new development is always clear. Using language that sounds good, but actually means nothing, only serves to frustrate the reader (or listener). Worse, ...

thevirtualcmo.com thevirtualcmo.com

holistic. unified. integral.

http://thevirtualcmo.com/2010/12/15/holistic-unified-integral/comment-page-1

Holistic. unified. integral. As you market your firm’s service, you must ask the question of what other services could be bundled with yours to make your firm more valuable to your client. Sometimes this may cross the invisible line of your core competency comfort zone, but ultimately, if it provides higher and better service, it is in your best interest to partner, subcontract, or manage other service providers in affecting a total solution. VN:F [1.9.22 1171]. Rating: 4.0/ 5. Be Sociable, Share! On an ...

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In Support of Craig. For our baby brother, who has always been an example to us in giving a helping hand to anyone he comes across. Sunday, June 29, 2008. It's looking like it will be awhile until Craig can come to Utah. His recovery is going slower than expected, and along with the doctor appointments he'll have in the upcoming weeeks, he starts physical therapy tomorrow. He's having a pretty rough time, and he's really missing spending time with his little girl. Thursday, June 26, 2008. This past year ...

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CRAIG PARK, FSMPS, Assoc. AIA: Intergrated Strategies, Bottom Line Results

As the managing principal for the Omaha office of The Sextant Group. I lead a team of technology consultants that helps architects and their clients in business, education, and healthcare improve the effectiveness of collaborative and communication environments through planning, design, and commissioning of audiovisual, information technology, building security, specialty lighting, and acoustical systems. My goal is to help my clients recognize value and grow their business. Explores how culture, collabo...

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I'll Be Back Soon. I don't have a lot of time for site maintenance right now so I'm taking the main blog down. You can still get in touch with me if needed on the social links below or be emailing social [@] craigparker.co.uk.

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