mediassociates.com
Digital - Mediassociates
http://www.mediassociates.com/services/digital
MEDIA BUYING, SOCIAL, ANALYTICS. Media has gone digital. Smart TVs, mobile, tablets, online video advertising evolves. We help clients evaluate media tactics to improve advertising in newer digital, social media, and mobile channels. 57% of online video ads are unseen. Better Thinking offers 10 ways marketers can solve this puzzle. See our white paper. Digital media planning and buying services:. Behavioral, contextual and semantic targeting. Website rankings and demographic analysis. Select a Service Pa...
mediassociates.com
Social - Mediassociates
http://www.mediassociates.com/services/social
MEDIA BUYING, SOCIAL, ANALYTICS. Social media is an ever-changing ecosystem of humans sharing content. We help marketers break out in the space. Our social media division, The Socialists, covers everything from social media monitoring and trend identification to content strategy, video production and paid advertising. We build content for Twitter, Facebook, Instagram, Vine, Snapchat, LinkedIn, Periscope, Meerkat, and emerging micro-channels. Think of us as your social content accelerator. Paid advertisin...
mediassociates.com
About - Mediassociates
http://www.mediassociates.com/about
MEDIA BUYING, SOCIAL, ANALYTICS. We’re a media planning, buying and optimization agency that guides clients to better advertising campaign results. We use powerful research to build insightful and innovative media plans. By measuring ongoing performance we can identify under-performing media that can be redeployed for even greater returns. To us, it boils down to generating demonstrable results and building an ever-improving marketing model. What do our clients say? Over 19 years. Our leaders. Evan Nicho...
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Analytics - Mediassociates
http://www.mediassociates.com/services/analytics
MEDIA BUYING, SOCIAL, ANALYTICS. Is your campaign working? Advertising generates big data that can amount to a lot of white noise without the clarifying effect of analysis and context. We help you connect data to insights to actions to value so you get the most out of your media investment. Better Insights, Not Big Data:. Better Thinking provides clarifying insights on what is working across your advertising campaign, extracting meaning from the wash of data so you can control your marketing results.
mediassociates.com
Print/OOH - Mediassociates
http://www.mediassociates.com/services/printooh
MEDIA BUYING, SOCIAL, ANALYTICS. From magazines to newspapers to tablets, print isn’t what it used to be. Billboards aren’t simple anymore, either. Mediassociates helps you plan and buy print and out-of-home (OOH) advertising based on deep research of audience exposure, down to job titles among magazine readers or traffic patterns by billboards. We include the latest innovations in print formats, geographic targeting, and breakthrough OOH formats. Should you consider street teams? Out of home planning an...
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Careers - Mediassociates
http://www.mediassociates.com/careers
MEDIA BUYING, SOCIAL, ANALYTICS. You want a career that gives you the opportunity to do your best work for forward-thinking clients and to still have a life at the end of the day? Lose the commute and gain a waterfall by joining our agency located 60 miles north of Manhattan in Fairfield County, Conn. We’re a team of media and digital natives who thrive on the challenge of solving problems and delivering exceptional results for clients. And we do. And it shows in the quality of work we generate. We are e...
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Client Case Studies - Mediassociates
http://www.mediassociates.com/clients
MEDIA BUYING, SOCIAL, ANALYTICS. When Black and Decker needed an advertising media partner who could juggle multiple brands, products and audiences, it engaged Mediassociates. We thought above and beyond traditional media plans to provide detailed response forecasts and a customized analytics visualization dashboard. Result: New, clear insights into how advertising boosts sales. Save the Children is a leading nonprofit helping children around the world gain a healthy start, opportunities to learn, and pr...
mediassociates.com
Better Thinking - Mediassociates
http://www.mediassociates.com/better-thinking
MEDIA BUYING, SOCIAL, ANALYTICS. Media planning focused on results. Mediassociates specializes in finding campaign insights to improve outcomes. Media buying feeds innovation. Mediassociates is published internationally as thought leaders in media. Better Thinking comes from the right people. Our team has worked at the best agencies in the world. Better Thinking means a Transparency Pledge. No rebates. Ever. Mediassociates and eEffective, its programmatic buying subsidiary, have never and never w...We’re...
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Media Dictionary - Mediassociates
http://www.mediassociates.com/media-dictionary
MEDIA BUYING, SOCIAL, ANALYTICS. A measure of the total impact of advertising using metrics such as the number of commercials, homes researched, target audience impressions and Gross Rating Points. Proof of advertising performance, typically a notarized copy of the bill or written statement from the end media outlet documenting the advertising that was delivered. The persons or homes exposed to a media vehicle. Audience Deficiency Unit (ADU):. Audit Bureau of Circulation (ABC):. The number of times a per...
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