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Is Harper Re-making Canada in his own Image? | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2012/02/21/is-harper-re-making-canada-in-his-own-image
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Is Harper Re-making Canada in his own Image? February 21, 2012. Question (national online panel) conducted by Angus Reid, that appeared in. Waded into the issue last week. On the question, 37% think that the values of Canadian society are more right-wing than ten years ago. Of course, 48% are either unsure (26%) or believe that values are unchanged (22%). Setting asi...
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The Fragile Nature of Consumer Confidence | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/04/22/the-fragile-nature-of-consumer-confidence
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. The Fragile Nature of Consumer Confidence. April 22, 2013. Results up to April 2013. Public perceptions have dropped from an index score of 101.2 in December to 92.7 in April: the lowest level since 2011. While I have previously suggested that the current period could be labeled a period of. It may be that the tone of news coverage about the economy in Canada and abr...
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An Historic Evolution of Public Opinion: A Look Back at Same-Sex Marriage in Canada | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/03/12/an-historic-evolution-of-public-opinion-a-look-back-at-same-sex-marriage-in-canada
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. An Historic Evolution of Public Opinion: A Look Back at Same-Sex Marriage in Canada. March 12, 2013. Courts played a key role in Canada but public opinion was not an idle bystander. This is telling as Americans look to an upcoming Supreme Court decision about same-sex marriage that will no doubt shape the political discourse there. Throughout the period of the 1990s ...
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Jenkins Research Blog | The intersection of research and the political and economic world in which we live
https://jenkinsresearch.wordpress.com/page/2
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. April 15, 2013. Questions I Hate on Surveys: A Continuing Series. 8221; Usually the question asks for the time in hours and minutes. 8220;How much time do you spend using the Internet? 8221; suffers from being imprecise for respondents and lacks a clear conceptual purpose. When you ask about time, make sure that it is something that can be measured in a discrete ...
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Generational Replacement Can be Small Part of the Story of Value Change | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/05/29/generational-replacement-can-be-small-part-of-the-story-of-value-change
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Generational Replacement Can be Small Part of the Story of Value Change. May 29, 2013. Not too long ago, I wrote about the dramatic change in public opinion about same-sex marriage. Some of the data analyzed goes back to 1993. This was a time, when less than one in five adults was a member of Generation X (born between 1966 and 1980). By 2011, Generation X ac...Rose ...
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Paranoia, Lying and the Unwanted Respondent | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2011/09/13/paranoia-lying-and-the-unwanted-respondent
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Paranoia, Lying and the Unwanted Respondent. September 13, 2011. Industry News and Trends. Clients continue to want to ask people if they are a member of certain,. Groups at the beginning of surveys so that they can exclude them. If you or someone in your family works in market research, advertising, or marketing, chances are, your participation is not welcome. Secon...
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Replacing Demographic Analysis with Something Else | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/06/11/replacing-demographic-analysis-with-something-else
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Replacing Demographic Analysis with Something Else. June 11, 2013. Sometimes I think a demographic analysis is the bane of my existence. Endless bivariate comparisons of various independent variables against the questions asked in the survey. Tedious, often of tenuous value, and, of course, subject to problems of collinearity. The 8 groups represent fairly well recog...
jenkinsresearch.wordpress.com
Questions I Hate on Surveys: A Continuing Series | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/04/15/questions-i-hate-on-surveys-a-continuing-series
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Questions I Hate on Surveys: A Continuing Series. April 15, 2013. 8221; Usually the question asks for the time in hours and minutes. 8220;How much time do you spend using the Internet? 8221; suffers from being imprecise for respondents and lacks a clear conceptual purpose. When you ask about time, make sure that it is something that can be measured in a discrete ...
jenkinsresearch.wordpress.com
The Value(?) of Credentials: What do they really tell us? | Jenkins Research Blog
https://jenkinsresearch.wordpress.com/2013/04/19/the-value-of-credentials-what-do-they-really-tell-us
The intersection of research and the political and economic world in which we live. Consumer and brand behaviour. Industry News and Trends. Of Credentials: What do they really tell us? April 19, 2013. Consumer and brand behaviour. The past is ripe with examples of organizations that have used licenses to restrict access to professions from guilds to modern-day unions. Credentials and by extension licenses are equivalent barriers. At some level, all of these function to limit or constrain who can ...When ...