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From the marketing trenches...

Useful information from an in-the-trenches marketing executive of a Fortune 2000 company.

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From the marketing trenches... | fromthemarketingtrenches.typepad.com Reviews
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Useful information from an in-the-trenches marketing executive of a Fortune 2000 company.
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From the marketing trenches... | fromthemarketingtrenches.typepad.com Reviews

https://fromthemarketingtrenches.typepad.com

Useful information from an in-the-trenches marketing executive of a Fortune 2000 company.

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1

From the marketing trenches...

http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/page/2

From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Your company's 15 seconds.fame or shame? Last year, each of our 10 million customers came in contact with approximately five SAS employees, and this contact lasted an average of 15 seconds each time. Those 50 million 'moments of truth' are the moments that ultimately will determine whether SAS will succeed or fail as a company. They ha...

2

From the marketing trenches...:

http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/2005/12/index.html

From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Laquo; November 2005. January 2006 ». If a podcast falls in the forest. Here's a great example of marketers latching onto the next big thing.just because it's the next big thing. Motel 6 is now podcasting. Their VP of advertising puts it this way. Yeah, but, expanding on the topic of Motel 6? And, to make matters worse, they. Marketers...

3

From the marketing trenches...: Your company's 15 seconds...fame or shame?

http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/2006/01/your_companys_1.html

From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Laquo; Two simple yet powerful concepts. Great title. I should have stopped there. ». Your company's 15 seconds.fame or shame? Jan Carlzon, CEO, Scandinavian Airlines. January 09, 2006. Puts the whole attention to detail in a new perspective. Posted by: olivier blanchard. January 11, 2006 at 12:03 AM. Posted by: Designer Handbagsm.

4

From the marketing trenches...: Websites without the web.

http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/2006/04/websites_withou.html

From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Laquo; A new tool for marketers. Websites without the web. The connected world is now connected when we're not even connected. April 10, 2006. The comments to this entry are closed. Websites without the web. A new tool for marketers. Search the internet by drawing a picture. A big brand's delimma. If You Market to Humans, Read This.

5

From the marketing trenches...:

http://fromthemarketingtrenches.typepad.com/fromthemarketingtrenches/2006/03/index.html

From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Laquo; January 2006. April 2006 ». A new tool for marketers. I doubt I am alone in saying that, as a customer, I am annoyed by the automated customer service phone systems used by companies with whom I do business. A new company, Get Human. Is (indirectly, anyway) providing companies with just such a tool. Their website keeps a database.

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From the marketing trenches. Useful information from an in-the-trenches marketing executive of a Fortune 2000 company. Douglas Rushkoff - Weblog :. The brand builder blog. Websites without the web. The connected world is now connected when we're not even connected. April 10, 2006. A new tool for marketers. I doubt I am alone in saying that, as a customer, I am annoyed by the automated customer service phone systems used by companies with whom I do business. A new company, Get Human. But the organization ...

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