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G&R: Advertising Research & Consulting

G&R works with companies to apply proven advertising research solutions for understanding audiences and improving the effectiveness of their communications.

http://www.gandrllc.com/

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G&R: Advertising Research & Consulting | gandrllc.com Reviews

https://gandrllc.com

G&R works with companies to apply proven advertising research solutions for understanding audiences and improving the effectiveness of their communications.

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G&R | Advertising and Marketing Research Solutions

http://www.gandrllc.com/solutions

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Qualitative and quantitative research to inform messaging strategy and develop effective brand communications. Online pre-testing and in-context copy testing, neuro-marketing research, and advanced metrics to improve advertising effectiveness. Campaign tracking and pre/post studies to empirically measure marketing performance and identify areas for improvement. 2015 The G&R Cooperat...

2

G&R | Content Assessment: Pre-testing and Copy Testing

http://www.gandrllc.com/solutions/content-assessment

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Getting the Bugs Out. How we do it:. Today’s technologies enable advertisers to produce test stimuli, recruit target audiences, gather meaningful data, and produce actionable results quickly and cost-effectively. G&R’s powerful suite of online pretesting tools harnesses these technologies to deliver high quality data with experience-based analysis and actionable recommendations.

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Transportation Research (Flow Theory)

http://www.gandrllc.com/solutions/content-assessment/flow-theory

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Transportation Research (Flow Theory). Transportation Research (Flow Theory). Transportation Research (Flow Theory). Measuring Audience Response to Narrative Advertising. Increasingly, marketing professionals are employing flow-based communication strategies as an alternative to sales-point driven advertising to promote and strengthen customer-brand relationships. One approach t...

4

Real World Copy Testing

http://www.gandrllc.com/solutions/content-assessment/real-world-copy-testing

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Real World Copy Testing. Real World Copy Testing. Real World Copy Testing. How we do it:. In-home, in-program commercial exposure, followed by next-day content evaluation and full-sample diagnostics. On-screen, in-site ad exposure, followed by computer assisted content evaluation and diagnostics. On-screen ad exposure, followed by phone optimized content evaluation and diagnostics.

5

G&R | Message Development

http://www.gandrllc.com/solutions/message-development

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Setting the Right Foundation. How we do it:. Qualitative research for digging into how people think and feel about themselves, about others, and about products. Comprehensive quali-quant research for discovering relevant, salient beliefs and values. Quantitative Research for pinpointing strong messaging from available options. Get interesting news and updates delivered to your inbox.

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whichadpulledbest.com whichadpulledbest.com

Ad Pair Analysis

http://www.whichadpulledbest.com/analysis.htm

A Teaching Tool for Students and Professionals. Clever plays on words may please copywriters, but they are not effective with readers. Food and beverage advertisements should stress strong appetite appeal through the use of sensory words that induce hunger or thirst. If you picked ad A, you are correct! Gallup and Robinson Scores:. Ad A — Lipton. Ad B — Tetley.

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About the Author

http://www.whichadpulledbest.com/author.htm

Http:/ www.gandrllc.com. A Teaching Tool for Students and Professionals. Scott Purvis is President of G&R. A leading advertising research company. Scott has spent many of his twenty years of professional experience working with key national advertisers in the healthcare, packaged goods, food, automotive, technology and financial services to measure and improve the effectiveness of their advertising. He is the principal researcher on many published and proprietary studies about how advertising wor...

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CopyTesting.org

http://www.copytesting.org/index.html

Think feel. do. Do feel. think. Feel do. think. Our goal is to provide a comprehensive overview of the theoretical underpinnings of Copy Testing Research. We hope that the site will become a useful jumping off point for the disparate groups of researchers, academics, practitioners and users - people who are interested in thinking about the strengths and weaknesses of copy testing and how it can be applied and improved. Nature of Copy Testing. Oliver Wendell Holmes, 1858. Copy testing techniques differ wi...

whichadpulledbest.com whichadpulledbest.com

About Which Ad Pulled Best?

http://www.whichadpulledbest.com/aboutWAPB.htm

A Teaching Tool for Students and Professionals. About Which Ad Pulled Best? Not all advertising is created equal. Some ads draw us in, inform us, engage us, and even motivate us to change our behavior. Other ads bore us, confuse us, seem to ignore us, or even push us away. To help you understand what good advertising is, the. Which Ad Pulled Best? Which Ad Pulled Best? Which Ad Pulled Best? With three distinct modules, the. Which Ad Pulled Best?

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Which Ad Pulled Best? Suite

http://www.whichadpulledbest.com/suite.htm

A Teaching Tool for Students and Professionals. Which Ad Pulled Best? Is offered in three modules to service a range of learning needs. The Which Ad Pulled Best? For more information about this service:. A self-guided, interactive, online learning tool for marketing professionals. Useful for both experienced practitioners and those new to the field. For more information about this service:. For more information about this service:. To order a copy of. Which Ad Pulled Best?

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Reviews

http://www.whichadpulledbest.com/reviews.htm

Ldquo;WAPB is one of the most successful teaching tools I have ever used. Students always want to know what works. Asking them to choose which of two ads pulled best, and then defend their choice, reliably leads to grounded, thoughtful discussion of basic principles, and stimulating in-class debates.”. Edward F. McQuarrie. Leavey School of Business,. A Teaching Tool for Students and Professionals. Schools, companies, and professionals across the country have used programs from the. Which Ad Pulled Best?

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About Us | Princeton National Surveys

http://princetonnationalsurveys.com/company

Research is our Heart. Princeton National Surveys is a marketing and opinion research provider focused on helping companies develop and deploy cost-effective surveys for the web and smart-phones. Founded in 1965 as the in-house field arm of research pioneer G&R. PNS today blends state-of-the-art software with deep research experience to provide clients with the assistance they need for the highest quality data collection, processing and reporting at the lowest possible costs. People are our Soul.

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G&R: Advertising Research & Consulting

G&R: Advertising Research and Consulting. Messaging Strategy Advertising Effectiveness Market Insights. Insights & Updates. Proven Solutions, Trusted Expertise. Is an advertising research and consulting firm. We work with companies to apply proven communications research solutions for better understanding audiences and improving advertising effectiveness. Our sweet spot is messaging: how to develop it. How to assess it. How to optimize it. And how to protect it. Succeed by Making Meaning Count. Spokesper...

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Welcome to G&R Mechanical, Inc.

Pennsylvania Contractor License #016254. On Site within 4 Hours. 24 Hour Emergency Service. Parts and Labor Guarantee. Air Handlers and Air Conditioning. Air Handlers and Ventilation. System Upgrade and Retrofits. Split and Package Units. Various other equipment services. We can provide a wide range of brands. Below you will find the most popular brands we have partnered with. G&R Mechanical, (215) 256 - 0400 fax (215) 513 - 2213. Websites and SEO for HVAC Contractors.

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Welcome to GANDR Media, LLC

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Home | Scrap Metal | Bexhill | G and R Metals

8203;Bexhill On Sea. 8203;Email: gandrltd@icloud.com. 8203;Freephone: 01424 317022. 8203;Scrap Metal In Bexhill, Hastings and Eastbourne and Battle. Welcome to the official website of G and R Metals. Established since 1897 and handed down from father to son, we have gained a tremendous level of expertise and knowledge and pride ourselves on our customer service. Rubbish Clearance in Bexhill and East Sussex. Freephone: 01424 317022 Mobile: 07977 111169​. Build by BT Marketing Solutions.

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Welcome to G&R Metals, Hampton VA

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