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Friday, January 16, 2009. The reach versus frequency debate. Do you try to reach everyone in the market with your television advertising message, or as many people as you can, or do you try to reach a narrower audience, but one that hears and sees your message with consistency? Some might say, "Ah, but TV is too expensive in general." Local stations are aware of this battle and they've come to the table with alternatives to "spots and dots." Look for branding packages, often priced by the month&#...I hav...

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Friday, January 16, 2009. The reach versus frequency debate. Do you try to reach everyone in the market with your television advertising message, or as many people as you can, or do you try to reach a narrower audience, but one that hears and sees your message with consistency? Some might say, Ah, but TV is too expensive in general. Local stations are aware of this battle and they've come to the table with alternatives to spots and dots. Look for branding packages, often priced by the month&#...I hav...

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Harvest Moon Advertising Blog | harvestmoonads.blogspot.com Reviews

https://harvestmoonads.blogspot.com

Friday, January 16, 2009. The reach versus frequency debate. Do you try to reach everyone in the market with your television advertising message, or as many people as you can, or do you try to reach a narrower audience, but one that hears and sees your message with consistency? Some might say, "Ah, but TV is too expensive in general." Local stations are aware of this battle and they've come to the table with alternatives to "spots and dots." Look for branding packages, often priced by the month&#...I hav...

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harvestmoonads.blogspot.com

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Harvest Moon Advertising Blog: January 2009

http://harvestmoonads.blogspot.com/2009_01_01_archive.html

Friday, January 16, 2009. The reach versus frequency debate. Do you try to reach everyone in the market with your television advertising message, or as many people as you can, or do you try to reach a narrower audience, but one that hears and sees your message with consistency? Some might say, "Ah, but TV is too expensive in general." Local stations are aware of this battle and they've come to the table with alternatives to "spots and dots." Look for branding packages, often priced by the month&#...

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Harvest Moon Advertising Blog: June 2008

http://harvestmoonads.blogspot.com/2008_06_01_archive.html

Friday, June 6, 2008. Hello and good morning to everyone! 160;It appears I am a late in arriving to the HMA blog scene. I think this has the opportunity to be a great creative outlet for thoughts, ideas, and general "adspeak." . This article brings up an interesting question. Is the question of "who are you (as an agency)? Defined by the agency itself, or is it defined by the thoughts, impressions, and experience that your clients have of (and with) you? 160;What would you answer? 160;If so, are we le...

3

Harvest Moon Advertising Blog: September 2008

http://harvestmoonads.blogspot.com/2008_09_01_archive.html

Wednesday, September 24, 2008. The Geeky Side of the Moon. How can they watch that on their iPod? 8221; Chances are they probably bought it off the iTunes Music store for a couple of dollars. Now I know what you’re going to say, “But I don’t want to spend money, I already have The Office on DVD, and I want to put that on my iPod. How can I do it? 8221; The answer is simple. Handbrake. Now you can workout, take a plane ride, or go on a business trip with the DVDs of you choice on you iPod. Cutting back on...

4

Harvest Moon Advertising Blog: May 2008

http://harvestmoonads.blogspot.com/2008_05_01_archive.html

Friday, May 30, 2008. Here we go. Alex B. enjoys his first ride at Snake Creek in Kellogg, Minnesota. . Thursday, May 29, 2008. This is new to me! This Gen Xer has never blogged before! Learning something new every day! This is my first blog and it is just for fun, enjoy ya'll. Subscribe to: Posts (Atom). Here we go. Alex B. enjoys his first ride at Snak. This is new to me! This is my first blog and it is just for fun, enjo.

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Harvest Moon Advertising Blog: August 2008

http://harvestmoonads.blogspot.com/2008_08_01_archive.html

Friday, August 8, 2008. Is bigger really better? The case for the small agency". Goliath vs David. Patriots vs Giants. Chiefs vs Aces. Large ad agencies vs. small ad agencies. Many times in life (sports, war, etc.) there appears to be a sizable advantage, favoring one party over another. The same goes for advertising. The seemingly unexhaustible resources of large agencies make them more appealing to many potential clients. But is bigger really better? Although Harvest Moon Advertising may not have...

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harvestmoonads.blogspot.com

Harvest Moon Advertising Blog

Friday, January 16, 2009. The reach versus frequency debate. Do you try to reach everyone in the market with your television advertising message, or as many people as you can, or do you try to reach a narrower audience, but one that hears and sees your message with consistency? Some might say, "Ah, but TV is too expensive in general." Local stations are aware of this battle and they've come to the table with alternatives to "spots and dots." Look for branding packages, often priced by the month&#...I hav...

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