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Holland Helix Blog » Hashtags, has it gone too far?!
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Hashtags, has it gone too far? I was talking with someone just the other day and they used a hashtag in conversation. Spoke the hashtag out loud. Have we all gone mad? Has this tiny symbol now become part of our spoken language? Do I need to comment on my conversation using a hashtag now just to be relevant? Keep it short You never want your hashtag to be more than 50% of your message. You only get 140 characters on Twitter and there is no limit on Facebook but use your characters wisely.
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Holland Helix Blog » Holland Published Internationally
http://blog.hollandhelix.com/holland-published-internationally
8220;Aligning a company’s people strategy with its business strategy and brand strategy”. The international Journal of Brand Strategy. Published this research article, co-authored by Jennifer Holland and business partner Jackie Weathers in the Autumn/Fall 2013 volume. Based in London, England, the Journal of Brand Strategy. Publishes articles from leading brand professionals and includes detailed analysis of how leading brands are managed around the world. To download the full article. The Power of Words.
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Holland Helix Blog » Branducation: Branding and Higher Ed
http://blog.hollandhelix.com/branducation-branding-higher-ed
Branducation: Branding and Higher Ed. Just as business leaders often obsess about their company’s brand reputation, leaders in the education sector are understandably concerned about their school’s perceived image and value. But they don’t manage their brand as a strategic asset, often relegating this powerful commodity to marketing. BIG MISTAKE! If the brand doesn’t start with the president and the institution’s leadership, it isn’t much more than pretty face. Too often I hear the same things over and o...
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Holland Helix Blog » Brand Building
http://blog.hollandhelix.com/category/brandbuilding
Branducation: Branding and Higher Ed. September 18, 2014 - 9:55 pm by Jennifer Holland. Just as business leaders often obsess about their company’s brand reputation, leaders in the education sector are understandably concerned about their school’s perceived image and value. But they don’t manage their brand as a strategic asset, often relegating this powerful commodity to marketing. BIG MISTAKE! If the brand doesn’t start with the president and […]. April 14, 2014 - 5:39 pm by Jennifer Holland. I’m sure ...
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