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PCG | Publishers Communication Group | Page 2
https://blog.pcgplus.com/page/2
January 3, 2013. India set to see a rise in demand for digital scholarly resources…what does that mean for the scholarly publishing industry? In Rick Anderson’s recent article in the Scholarly Kitchen about the government-funded introduction of 100,000 tablet computers to university students and professors in India. November 19, 2012. Do you see Whispercast changing the way you use or manage your institution’s Kindles? November 12, 2012. Your library, on Facebook! The answer, for everyone with a passion ...
New White Paper Released: “Scholarly eBooks: Best Practices to Encourage High Usage” | PCG
https://blog.pcgplus.com/2013/02/15/new-white-paper-released-scholarly-ebooks-best-practices-to-encourage-high-usage
New White Paper Released: “Scholarly eBooks: Best Practices to Encourage High Usage”. February 15, 2013. PCG is proud to announce that a new white paper recently produced in partnership with Springer is now available for download. This paper, titled Scholarly eBooks: Best Practices to Encourage High Usage. Presents common marketing strategies to help libraries build a connection with end-users and promote their eBooks and other online resources. Download the full white paper here. From → budgets. You are...
Publisher employs geographically targeted advertisements based on IP address, won’t be the last | PCG
https://blog.pcgplus.com/2013/02/01/publisher-employs-geographically-targeted-advertisements-based-on-ip-address-wont-be-the-last
Publisher employs geographically targeted advertisements based on IP address, won’t be the last. February 1, 2013. Every publisher has strategies employed to better reach international customers. Bloomsbury Publishing, however, as recently spotlighted in Publishers Weekly. Has developed a new strategy for reaching potential customers abroad. From → Uncategorized. Publisher employs geographically targeted advertisements based … IP address.co.uk. Leave a Reply Cancel reply. Enter your comment here. Notify ...
The terrible truth: is plagiarism less costly than its preventative measures? | PCG
https://blog.pcgplus.com/2013/01/11/the-terrible-truth-is-plagiarism-less-costly-than-its-preventative-measures
The terrible truth: is plagiarism less costly than its preventative measures? January 11, 2013. In October of 2012, iThenticate, the leading provider of professional plagiarism detection and prevention technology, conducted a survey of over 400 researchers, editors, and authors in the scholarly publishing industry to gauge the current attitudes and opinions regarding plagiarism. Is the pressure to publish so great that researchers are willing to spend less attention to the issue of plagiarism? Five top t...
The trouble with e-book licenses in libraries | PCG
https://blog.pcgplus.com/2013/01/18/the-trouble-with-e-book-licenses-in-libraries
The trouble with e-book licenses in libraries. January 18, 2013. With the shift from print to digital, many readers have been curious to see how libraries will rent out ebooks to customers, since electronic materials will become more and more widely adopted in the future. Unfortunately, as NPR’s All Things Considered highlights. Each publisher also has a different model and pricing structure, which doesn’t help the e-lending situation. From → Uncategorized. Leave a Reply Cancel reply. You are commenting ...
About PCG | PCG
https://blog.pcgplus.com/about
Publishers Communication Group is a full-service marketing and sales consulting. Firm with locations in Cambridge, Massachusetts, Oxford, UK and Rio de Janeiro, Brazil. We offer a range of services, including qualitative and quantitative market research, international multi-lingual telemarketing, UK- and US-based customer services operations, sales representation, and strategic consulting. Open Access: certainly no longer the end of the world or an industry. Five top tips for #Rights. Build a website wit...
In bizarre press release, Edwin Mellen Press drops one court case under public pressure | PCG
https://blog.pcgplus.com/2013/03/05/in-bizarre-press-release-edwin-mellen-press-drops-one-court-case-under-public-pressure
In bizarre press release, Edwin Mellen Press drops one court case under public pressure. March 5, 2013. As a follow-up to last week’s post. Scholarly Kitchen’s Rick Anderson has posted an interesting critique. Of the Press’ statement that is worth a read (and a chuckle). Anderson states, I can now say that EMP’s announcement is one of the strangest press releases I’ve ever read. See the Original blog post by Dale Askey. From → North America. Leave a Reply Cancel reply. Enter your comment here. Laquo; Ope...
Open Access: certainly no longer the end of the world or an industry | PCG
https://blog.pcgplus.com/2013/03/19/open-access-certainly-no-longer-the-end-of-the-world-or-an-industry
Open Access: certainly no longer the end of the world or an industry. March 19, 2013. One of the hottest topics in the scholarly publishing industry is that of Open Access. The different types of Open Access and the question of which pricing/membership models work best have been talked about at great lengths, but underneath it all is the concern that Open Access journals will hurt the business of traditional scholarly publishers, or worse, put them out of business. A recent study, however, by HSBC. Five ...
Going to court over customer criticism…One of the worst things a company can do to its image? | PCG
https://blog.pcgplus.com/2013/02/26/going-to-court-over-customer-criticism-one-of-the-worst-things-a-company-can-do-to-its-image
Going to court over customer criticism…One of the worst things a company can do to its image? February 26, 2013. In recent publishing news, the publisher Edwin Mellen Press has brought a libel lawsuit against librarian Dale Askey of McMaster University for a blog post he wrote in 2010 that dismissed the publisher for what he saw as the poor quality of their materials and their aggressive defense of the resources they provide. We are highly supportive of Dale Askey and of McMaster University as they confr...
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