adman-mediachatandadvice.blogspot.com
Channel 4 - Volkswagen Commercial Sponsorship
http://adman-mediachatandadvice.blogspot.com/2009/03/channel-4-volkswagen-commercial.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Monday, 30 March 2009. Channel 4 - Volkswagen Commercial Sponsorship. Volkswagen Commercial Vehicles is launching its first broadcast sponsorship of a new Channel 4 ‘Adventure on 4’ programming strand. The Channel 4 sponsorship starting on 9th April 2009 is a six figure sponsorship lasting 12 months. Do you think that sponsorship can be effective as part of the media mix? Labels: Television - Sponsorship.
adman-mediachatandadvice.blogspot.com
March 2009
http://adman-mediachatandadvice.blogspot.com/2009_03_01_archive.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Monday, 30 March 2009. Channel 4 - Volkswagen Commercial Sponsorship. Volkswagen Commercial Vehicles is launching its first broadcast sponsorship of a new Channel 4 ‘Adventure on 4’ programming strand. The Channel 4 sponsorship starting on 9th April 2009 is a six figure sponsorship lasting 12 months. Do you think that sponsorship can be effective as part of the media mix? Labels: Television - Sponsorship.
adman-mediachatandadvice.blogspot.com
Survival of the fittest - Northcliffe
http://adman-mediachatandadvice.blogspot.com/2009/03/evolution-of-species.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Monday, 23 March 2009. Survival of the fittest - Northcliffe. Regional Press - Northcliffe newspapers (Daily Mail’s or DMGT’s regional newspaper division) has again announced that it needs to make savings in the form of job cuts. Specific sections such as the Motors, Property and above all the Recruitment have always been reliable generators of revenue, the bread and butter sections that made regional titles ...
adman-mediachatandadvice.blogspot.com
April 2009
http://adman-mediachatandadvice.blogspot.com/2009_04_01_archive.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Saturday, 4 April 2009. Magazines births and closures. Following on from the closure of Arena magazine Maxim is the latest casualty in the Men’s Lifestyle market. Maxim’s circulation has been in free fall for many years, along with most of the other titles in this sector! Maxim’s fall from grace illustrates a collapse in the lad’s mag marketplace. Now the market is dominated by the freely distributed titles s...
adman-mediachatandadvice.blogspot.com
Media Agencies - the right choice?
http://adman-mediachatandadvice.blogspot.com/2009/03/media-agencies-right-choice.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Wednesday, 25 March 2009. Media Agencies - the right choice? Agency – Up until recently it had been reported that media agencies or an agency that specialises in media planning and buying only, were being made redundant by the larger full service agencies. Press reports claimed that the media agency ‘is dead’ and that their position within the market ‘is now deemed irrelevant’. The market will still provide c...
adman-mediachatandadvice.blogspot.com
To Audit or not to Audit?
http://adman-mediachatandadvice.blogspot.com/2009/03/to-audit-or-not-to-audit.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Thursday, 19 March 2009. To Audit or not to Audit? Magazines – What is a title worth if you can’t absolutely confirm its circulation? Trade Press and more and more often consumer press are choosing not to carry true audited circulations. The reason for this is very simple, they have a circulation much lower than they quote and / or their distribution methods are unsatisfactory! If the circulation is not ABC&#...
adman-mediachatandadvice.blogspot.com
Magazines births and closures
http://adman-mediachatandadvice.blogspot.com/2009/04/magazines-births-and-closures.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Saturday, 4 April 2009. Magazines births and closures. Following on from the closure of Arena magazine Maxim is the latest casualty in the Men’s Lifestyle market. Maxim’s circulation has been in free fall for many years, along with most of the other titles in this sector! Maxim’s fall from grace illustrates a collapse in the lad’s mag marketplace. Now the market is dominated by the freely distributed titles s...
adman-mediachatandadvice.blogspot.com
Where's my channel gone?
http://adman-mediachatandadvice.blogspot.com/2009/03/wheres-my-channel-gone.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Thursday, 19 March 2009. Where's my channel gone? Television: UKTV - UKTV the broadcasters of UKTV network (part owned by the BBC and sold by IDS) has now succesfully completed the re-brand to half of its channels. In case you find it confusing, I know I did in the beginning. Eden (formally UKTV Documentary),. Yesterday (formally UKTV History),. Alibi (formally UKTV Documentary). 21 March 2009 at 23:45. Chann...
adman-mediachatandadvice.blogspot.com
Advice for Marketers or anyone who deals within the advertising world
http://adman-mediachatandadvice.blogspot.com/2009/03/advice-for-marketers-or-anyone-who.html
Media Chat and Advice. Media chat and Advice, the man in the inside of the Advertising industry. Thursday, 19 March 2009. Advice for Marketers or anyone who deals within the advertising world. Is here to provide you with an insider’s point of view on the advertising industry. Please be sure to remember the address -. Http:/ adman-mediachatandadvice.blogspot.com/. Subscribe to: Post Comments (Atom). Adman - Media advice. The Adman - Ask Adman a question or leave a comment. Marketing Magazine RSS Feed.
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