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Behaviorally Thinking | A choice architect in Silicon Valley

A choice architect in Silicon Valley. As I listened to a Mixergy podcast. About an entrepreneur’s difficulties setting up the correct incentive structure, I thought about places that seemed to have it right – at least from my point of view as a customer. Where I’d bought the tires on my hatch – one month before the accident, but I digress. So the tires on my current ride were not purchased from ATF. Zero For fixing a tire purchased somewhere else. A few months later, not quite six, I did return, and boug...

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Behaviorally Thinking | A choice architect in Silicon Valley | itsashish.com Reviews

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A choice architect in Silicon Valley. As I listened to a Mixergy podcast. About an entrepreneur’s difficulties setting up the correct incentive structure, I thought about places that seemed to have it right – at least from my point of view as a customer. Where I’d bought the tires on my hatch – one month before the accident, but I digress. So the tires on my current ride were not purchased from ATF. Zero For fixing a tire purchased somewhere else. A few months later, not quite six, I did return, and boug...

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Behaviorally Thinking | A choice architect in Silicon Valley | itsashish.com Reviews

https://itsashish.com

A choice architect in Silicon Valley. As I listened to a Mixergy podcast. About an entrepreneur’s difficulties setting up the correct incentive structure, I thought about places that seemed to have it right – at least from my point of view as a customer. Where I’d bought the tires on my hatch – one month before the accident, but I digress. So the tires on my current ride were not purchased from ATF. Zero For fixing a tire purchased somewhere else. A few months later, not quite six, I did return, and boug...

INTERNAL PAGES

itsashish.com

1

Move along, nothing to see here | Behaviorally Thinking

http://itsashish.com/2013/05/31/move-along-nothing-to-see-here

A choice architect in Silicon Valley. Move along, nothing to see here. An Indian-American child has won. The National Speling Bee. I wonder what kind of doctor. He will be. Oh, he’s going to be a physicist. Well, we can hope. I’m not sure which question is more interesting, or disturbing: that so many immigrant kids immerse themselves in nerdy hobbies, or that so many nerdy hobbies seem to lack participation by kids who are not immigrants or the children of immigrants. May 31, 2013. You may use these.

2

speling | Behaviorally Thinking

http://itsashish.com/tag/speling

A choice architect in Silicon Valley. Move along, nothing to see here. An Indian-American child has won. The National Speling Bee. I wonder what kind of doctor. He will be. Oh, he’s going to be a physicist. Well, we can hope. I’m not sure which question is more interesting, or disturbing: that so many immigrant kids immerse themselves in nerdy hobbies, or that so many nerdy hobbies seem to lack participation by kids who are not immigrants or the children of immigrants. May 31, 2013. Who did what to whom?

3

Kiss Me, I Gave Blood | Behaviorally Thinking

http://itsashish.com/2013/06/01/kiss-me-i-gave-blood

A choice architect in Silicon Valley. Kiss Me, I Gave Blood. Following a six month hiatus after my favorite phlebotomist retired, I donated blood again yesterday. But before you can save a life, so many questions! It always makes me wonder, where do blood banks in all the “forbidden” countries around the world get their blood supply? From Angola to India to South Korea, if stepping foot on their shores makes an American unfit to donate, how does it work for the natives? Not to mention Europe (! A href= t...

4

Picking the right metrics | Behaviorally Thinking

http://itsashish.com/2013/05/29/picking-the-right-metrics

A choice architect in Silicon Valley. Picking the right metrics. I learned to swim in the summer of my junior year of college, up at Strawberry Canyon. In the Berkeley Hills. And no, I wasn’t some child prodigy. I was the usual 20 or 21. As an adult learner, I can swim a mile, but I’m much more Eric the Eel. This summer, I’ve been investigating a swimming technique called. Do they even know what their goals are? Today we read about the ongoing charade. Number of bolts welded? Thinking ahead, really think...

5

Useless choices | Behaviorally Thinking

http://itsashish.com/2013/05/16/useless-choices

A choice architect in Silicon Valley. Of Dan Ariely’s smorgasbord of social psychology phenomena, one of my favorites is the decoy effect, also known as “asymmetric dominance.”. The idea is this: given two choices A and B, customers can be heavily steered toward one of the choices (say A) by adding a third choice, C, which looks like a slightly worse version of A. No one would actually choose C. Dan shows how the decoy effect was skillfully used by. To increase sales of its print edition:. Can you see how.

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Behaviorally Thinking | A choice architect in Silicon Valley

A choice architect in Silicon Valley. As I listened to a Mixergy podcast. About an entrepreneur’s difficulties setting up the correct incentive structure, I thought about places that seemed to have it right – at least from my point of view as a customer. Where I’d bought the tires on my hatch – one month before the accident, but I digress. So the tires on my current ride were not purchased from ATF. Zero For fixing a tire purchased somewhere else. A few months later, not quite six, I did return, and boug...

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