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Winning multi-platform media sales

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Winning multi-platform media sales
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Ad Sales Blog | jgordon5.typepad.com Reviews

https://jgordon5.typepad.com

Winning multi-platform media sales

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1

Ad Sales Blog: Archives

http://jgordon5.typepad.com/blog/archives.html

Ideas and strategies to grow business. I don't trust you. Lessons from the campaign trail. Survey: Quality and competence of media sales reps has gone down. Have publishers let competitors position their media? Do your media reps ask about paid search? Nine years from now what will break the desk? Angie, on why Angie’s List publishes a print magazine. To sell more print ads talk digital first. For publishers, digital dollars are about data not eyeballs. Social media snakes and ladders. I don't trust you.

2

How to lose sales

http://jgordon5.typepad.com/photos/how_to_loose_sales/index.html

How to lose sales. These delightful cartoons from 1941 remind us what it takes to keep customers happy with wit and timelsss wisdom. Enjoy!

3

Ad Sales Blog: Have publishers let competitors position their media?

http://jgordon5.typepad.com/blog/2012/11/why-have-b2b-publishers-let-detractors-position-their-media-.html

Ideas and strategies to grow business. Laquo; Do your media reps ask about paid search? Survey: Quality and competence of media sales reps has gone down ». November 15, 2012. Have publishers let competitors position their media? Media buyers who buy the products publishers sell now divide the media they manage into three categories:. Largely social media where organizations earn exposure by posting content on services like Facebook, LinkedIn, or Twitter. Owned media, . Everyone loves to earn. Third-party...

4

Ad Sales Blog

http://jgordon5.typepad.com/blog

Ideas and strategies to grow business. February 21, 2014. Survey: Quality and competence of media sales reps has gone down. Media Life magazine, written for media buyers of all stripes, recently surveyed their readers on the competency of their sales representatives who call on them. The results were not pretty. They agree that while there are some great reps out there, the majority of them do not know their stuff. Media Life asked, Have sales reps become more or less competent over the past decade?

5

Ad Sales Blog: Survey: Quality and competence of media sales reps has gone down

http://jgordon5.typepad.com/blog/2014/02/survey-of-media-buyers-the-overall-quality-and-competence-of-media-sales-reps-has-gone-down-over-the.html

Ideas and strategies to grow business. Laquo; Have publishers let competitors position their media? February 21, 2014. Survey: Quality and competence of media sales reps has gone down. Media Life magazine, written for media buyers of all stripes, recently surveyed their readers on the competency of their sales representatives who call on them. The results were not pretty. They agree that while there are some great reps out there, the majority of them do not know their stuff. Further proof of readers’ inc...

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