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Laurence Borel | Digital Marketer

Working with brands big and small to unlock digital and social insights, and develop digital strategies that drive growth

http://www.laurenceborel.com/

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Laurence Borel | Digital Marketer | laurenceborel.com Reviews
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Working with brands big and small to unlock digital and social insights, and develop digital strategies that drive growth
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Laurence Borel | Digital Marketer | laurenceborel.com Reviews

https://laurenceborel.com

Working with brands big and small to unlock digital and social insights, and develop digital strategies that drive growth

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1

No hashtags, no frills, just a good old prank | Laurence Borel

http://www.laurenceborel.com/2015/02/12/ford-mustang-speed-dating

Social & Digital Insights. No hashtags, no frills, just a good old prank. Posted on: 12/02/2015, by : Laurence Borel. This campaign is awesome and truly put a smile on my face. Nice to see that marketers can still get eyeballs on their content the good old-fashioned way without the social fluff. Leave a Reply Cancel reply. Your email address will not be published. Required fields are marked *. View Laurence's profile on LinkedIn. View Laurence's profile on Google Scholar. How to publish in journals.

2

Ford Mustang Archives | Laurence Borel

http://www.laurenceborel.com/tag/ford-mustang

Social & Digital Insights. No hashtags, no frills, just a good old prank. This campaign is awesome and truly put a smile on my face. Nice to see that marketers can still get eyeballs on their content the good old-fashioned way without the social fluff. Posted in Advertising and Communication. View Laurence's profile on LinkedIn. View Laurence's profile on Google Scholar. View Laurence's profile on ResearchGate. How to publish in journals. Le Bureau 14 de la Sorbonne.

3

Advertising and Communication Archives | Laurence Borel

http://www.laurenceborel.com/category/advertising-and-communication

Social & Digital Insights. Beyond positive, negative and neutral sentiment analysis. There has recently been quite a bit of chatter of late around social media listening tools attempting to analyse consumer sentiment. As we all well know however, these social listening tools often fail to correctly categorise sentiment at basic level (i.e. positive, negative, neutral), and more importantly, also fail to capture the real depth of […]. Iconic designs: Le Chat Noir. Rewind RS Components 2015: YouTube trailer.

4

Coach Poppy Project | Laurence Borel

http://www.laurenceborel.com/2010/08/21/coach-poppy-project

Social & Digital Insights. Posted on: 21/08/2010, by : Laurence Borel. Are no strangers to social media, having accumulated an impressive fan base on F acebook. And a small army of bloggers who frequently write about their products. Their latest social media experiment, The Coach Poppy Project. Is by far the smartest thing I’ve seen in social media year, and I am thrilled to be part of it. Have you spotted the pretty Poppy banner on the left hand-side of my blog? It’s kinda like the old memes. Nice artic...

5

Blogfest 2011 - Topshop's smart Tumblr strategy | Laurence Borel

http://www.laurenceborel.com/2011/10/27/blogfest-2011-topshops-smart-tumblr-strategy

Social & Digital Insights. Blogfest 2011 – Topshop’s smart Tumblr strategy. Posted on: 27/10/2011, by : Laurence Borel. Here is at long last, my first entry for the Bathroom Blogfest 2011 on how Topshop uses to Tumblr to ‘climb out’. I do promise I’ll put up a bathroom related post tomorrow for fun though! Saying that, some brands do social well, and I’ve been super impressed with Topshop’s Tumblr. Strategy. Fashion brands and bloggers heart Tumblr. And DKNY PR Girl. But Interestingly Toshop have done qu...

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BMW April Fools Day 2013 - BMW P.R.A.M. [images] #aprilfool

http://www.nickburcher.com/2013/04/bmw-april-fools-day-2013-bmw-pram.html

Personal thoughts on the evolution of media and advertising. Monday, 1 April 2013. BMW April Fools Day 2013 - BMW P.R.am [images] #aprilfool. BMW's history of BMW April Fools adverts continues for 2013 - this year BMW have announced the BMW P.R.am (Postnatal Royal Auto Mobile) with the headline 'Your P.R.am Ma'am' [on page 3 of the Daily Telegraph today.]. BMW April Fools Day 2013 - BMW Pram. The BMW April Fools Day 2013 ad for the Royal BMW Pram then states:. BMW April Fools Day 2013 - BMW Pram ad text.

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Are you a brand?: WPP Atticus 'Under 30 Essay' Contest 2009 entry

http://areyouabrand.blogspot.com/2011/02/wpp-atticus-under-30-essay-contest-2009.html

Are you a brand? Thursday, February 3, 2011. WPP Atticus 'Under 30 Essay' Contest 2009 entry. 8220;The test of a first rate intelligence is the ability to hold two opposed ideas in the mind at the same time, and still retain the ability to function” – F. Scott Fitzgerald, The Crack-Up, 1936. Do you agree with the statement? Please be as specific as possible and limit your answer to 1000 words. Understanding the context -. Dissecting the statement -. Having discussed the context, judging an individual&#82...

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Article in The Independent: Drinks industry takes a hold on Government alcohol policy | The Conversation Society

https://theconversationsociety.wordpress.com/2011/08/02/article-in-the-independent-drinks-industry-takes-a-hold-on-government-alcohol-policy

About The Conversation Society. Responsibility Deal event photos. The Official Blog of The Conversation Society – Created by MSL London. Stay updated via RSS. Error: Twitter did not respond. Please wait a few minutes and refresh this page. Our Favourite Blogs and Sites. Blog Till You Drop! The Conversation Society RSS. Article in The Independent: Drinks industry takes a hold on Government alcohol policy. Posted: August 2, 2011 in Food and Drink. Drinks industry takes a hold on Government alcohol policy.

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Ice cream for everyone: August 2014

http://icecream4everyone.blogspot.com/2014_08_01_archive.html

Friday, 29 August 2014. And now for something completely different. A few changes are coming up around here, and I have been looking forward to writing about it here; today is my last day working with POSSIBLE Singapore. Unfortunately the new role is not working out for me and after much consideration and hesitation I have chosen to resign, and I am also leaving Singapore next week. I'd forgotten how much time it took to prepare on one hand, and how much fun it was on another! Willem van der Horst. Strat...

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Things that make me shout at the radio: June 2013

http://tregartha-dinnie.blogspot.com/2013_06_01_archive.html

Things that make me shout at the radio. Thursday, 27 June 2013. I'm talking about money, money (and other people's money). Today really feels like it's all about money, budgets and incomes. Share your thoughts: http:/ www.guardian.co.uk/politics/reality-check/2013/jun/27/reality-check-was-george-osborne-spending-review-fair. Things that make me shout at the radio. What's trending - 27 June, 2013. Things that make me shout at the radio. Thursday, 20 June 2013. Things that make me shout at the radio. We've...

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Elf Yourself 2014 at elfyourself.com - OfficeMax holiday tradition returns for 2014!

http://www.nickburcher.com/2014/11/elf-yourself-2014-at-elfyourselfcom.html

Personal thoughts on the evolution of media and advertising. Saturday, 15 November 2014. Elf Yourself 2014 at elfyourself.com - OfficeMax holiday tradition returns for 2014! ElfYourself is back for 2014! The traditional OfficeMax Christmas site has relaunched for 2014 and this year ElfYourself is available on Desktop and mobile. 813,240,609 ElfYourself elves had been created by the time this post was created and all over the world people are still engaging with the ElfYourself tradition! Then subscribe t...

nickburcher.com nickburcher.com

Elf Yourself 2011 at elfyourself.com - OfficeMax Christmas seasonal classic is back for another year!

http://www.nickburcher.com/2011/11/elf-yourself-at-elfyourselfcom.html

Personal thoughts on the evolution of media and advertising. Wednesday, 9 November 2011. Elf Yourself 2011 at elfyourself.com - OfficeMax Christmas seasonal classic is back for another year! ElfYourself at elfyourself.com. Has been running for a number of years, with over 160,000,000 elves made to date. For ElfYourself 2014 - click here! OfficeMax Elf Yourself 2011. For 2011 ElfYourself is still partnering with JibJab and photos can be uploaded from computer, taken from Facebook or recorded from a webcam.

nickburcher.com nickburcher.com

FIFA World Cup 2014 memes - my favourites from the last 4 weeks...

http://www.nickburcher.com/2014/07/fifa-world-cup-2014-memes-my-favourites.html

Personal thoughts on the evolution of media and advertising. Sunday, 13 July 2014. FIFA World Cup 2014 memes - my favourites from the last 4 weeks. The FIFA World Cup 2014 is almost finished and I’ve really enjoyed it! Furthermore, social media has been alive throughout and it has been great fun to see the iconic moments of this tournament played out through memes and online discussion. Meme to date: #VanPersieing. 8212; Garth Manthe (@iapperture) June 16, 2014. 2) Sabella falling over. Not content with ...

nickburcher.com nickburcher.com

Elf Yourself 2009 - elfyourself.com is back with JibJab and Facebook Connect

http://www.nickburcher.com/2009/11/elf-yourself-2009-elfyourselfcom-is.html

Personal thoughts on the evolution of media and advertising. Tuesday, 10 November 2009. Elf Yourself 2009 - elfyourself.com is back with JibJab and Facebook Connect. Office Max have brought back Elf Yourself for Christmas 2009 - for the fourth year running, internet users can star as an elf in a Christmas message through elfyourself.com. Update 2014 - ElfYourself is back for 2014 - click here! Elf Yourself 2009 - upload photos from desktop or from Facebook. Elf Yourself 2009 - customising your elf. Then ...

nickburcher.com nickburcher.com

Elf Yourself 2013 at elfyourself.com - OfficeMax Christmas tradition returns for 2013!

http://www.nickburcher.com/2013/11/elf-yourself-2013-at-elfyourselfcom.html

Personal thoughts on the evolution of media and advertising. Monday, 11 November 2013. Elf Yourself 2013 at elfyourself.com - OfficeMax Christmas tradition returns for 2013! Elf Yourself is back for 2013! For ElfYourself 2014 click here! The OfficeMax tradition has returned for 2013, allowing you to 'Elf Yourself' into a personalised holiday greeting by uploading a photo from desktop, webcam or Facebook. Elf Yourself 2013 - create an elf. Elf Yourself 2013 - adjust face. Elf Yourself 2013 offers some new...

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Laurence Borel | Digital Marketer

Social & Digital Insights. Social & Digital Insights. Hello, Bonjour, Ciao! We're a Digital Branding and Insights Consultancy. Check out our blog. For our latest thinking, projects and updates. We're digital marketers, researchers, and scholars. We use digital intelligence to inform strategic brand decisions. Click to find out more. Find out how we can bring your brand to life through digital marketing channels such as your website, social media, email marketing or paid online channels. It has been over ...

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