digitialmediasocialbutterfly.blogspot.com
The Digital Media Social Butterfly: November 2009
http://digitialmediasocialbutterfly.blogspot.com/2009_11_01_archive.html
Monday, November 23, 2009. New Innovations; New Possibilities. With the expansion of social networks also comes the expansion of ideas. New mediums mean there are new ways in which we can reach an audience. Some of these include online gaming, consumer-generated content and branded entertainment, just to name a few. As Rust- Oleum. Specialty continues to grow and expand into social media, these three areas will play a strong role in consumer engagement and awareness. Riley, 2007). In fact, Zynga. Special...
digitialmediasocialbutterfly.blogspot.com
The Digital Media Social Butterfly: December 2009
http://digitialmediasocialbutterfly.blogspot.com/2009_12_01_archive.html
Monday, December 28, 2009. A Social Media Plan for Rust-Oleum Specialty. Consumers also see social media as valuable. In a 2008 survey, 93% of those surveyed think that companies should have a social media presence and 92% of American’s surveyed believe that companies should interact with consumers via social networks (Wilson, 2008). While some companies may believe it can go into social media without a strategy, the company should be cognizant of the risks associated with not having a strategy. Thes...
