360degreeview.blogspot.com
360 Degree View: Is Private Label Taking on Water?
http://360degreeview.blogspot.com/2009/06/is-private-label-taking-on-water_10.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. Jun 10, 2009. Is Private Label Taking on Water? That according to numbers from The Nielsen Company, sales of private label goods in food, drug and mass lost share. Year-over-year for the period ending April 18, 2009. For retailers who were simply sourcing for higher gross margin, the picture is bleaker as they factor in all the costs of taking responsibility. Improvement, and win-win results? Follow me on Twitter. Profess...
360degreeview.blogspot.com
360 Degree View: Post-Crisis Retail Taking Shape
http://360degreeview.blogspot.com/2009/05/dominant-mindset-among-branded-product_13.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. May 13, 2009. Post-Crisis Retail Taking Shape. The dominant mindset among branded product makers and retailers struggling to survive in today's tough economic environment is not only clear and homogeneous across companies, it's logic is rarely challenged by the media and Wall Street pundits: . Cut costs, lower prices, improve "value" to the consumer. Don't get me wrong, efficiency is a [very! The good news is that signs ...
360degreeview.blogspot.com
360 Degree View: Togues Off to Sysco
http://360degreeview.blogspot.com/2009/05/hats-off-to-sysco-worlds-biggest.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. May 19, 2009. Togues Off to Sysco. Kudos to Sysco, the world’s biggest broadline food wholesale distributor. And hats off to Business Week for catching them doing it right. In many industries, when business is off, manufacturers and distributors don’t respond this way at all. They don’t bend to the task of improving their distribution system. They step up their advertising. Subscribe to: Post Comments (Atom). Alliance for...
360degreeview.blogspot.com
360 Degree View: The Factor, Hidden No Longer
http://360degreeview.blogspot.com/2009/07/factor-hidden-no-longer.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. Jul 29, 2009. The Factor, Hidden No Longer. In good times, factoring is a good business. In bad times it is not. CIT’s peril gives us a surprising, and therefore, excellent object lesson in what some of those risks entail. Subscribe to: Post Comments (Atom). Follow me on Twitter. Writers, Strategists and Blogs I Read. Keough's Corner (Industrial Channels). Bridget Brennan @ female factor. David P. Reed.
360degreeview.blogspot.com
360 Degree View: Say It Ain’t So, Mike
http://360degreeview.blogspot.com/2009/05/say-it-aint-so-mike.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. May 16, 2009. Say It Ain’t So, Mike. Abercrombie and Fitch, one of the lone holdout brands steadfastly upholding its image and price premium, has finally capitulated. . CEO Mike Jeffries announced yesterday. That Abercrombie had to drop its resistance to " a headwind where the consumer is reluctant to spend on premium brands. The company website already has a huge SUMMER CLEARANCE sign plastered across its landing page.
360degreeview.blogspot.com
360 Degree View: Untapped Innovation Opportunity
http://360degreeview.blogspot.com/2009/05/untapped-innovation-opportunity.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. May 6, 2009. Business Week recently published its annual survey of top executives’ ratings of the world’s “ 25 Most Innovative Companies. 8221; About 80% are manufacturers. In every case but one, the spotlighted innovations have to do with the manufacturer’s product-service bundle: Nokia. 8217;s high-end devices, Samsung. So, you may say, What else did you expect? Where the competition isn. Follow me on Twitter. Professo...
360degreeview.blogspot.com
360 Degree View: Private Brand Supplier Comes Out
http://360degreeview.blogspot.com/2009/07/private-brand-supplier-comes-out.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. Jul 31, 2009. Private Brand Supplier Comes Out. Along with investors, I’ve been watching Ralcorp Holdings closely since it bought Post Cereals from Kraft Foods in late 2007. Post was half as big as Ralcorp ($1 billion in sales versus $2 billion), making it a big gulp to swallow. Sheer size is one challenge to integrating Post. The other, bigger challenge is in meshing the marketing and distribution. So far the evidence is...
360degreeview.blogspot.com
360 Degree View: Healthcare Distribution - A Must-Read
http://360degreeview.blogspot.com/2009/07/healthcare-distribution-must-read.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. Jul 17, 2009. Healthcare Distribution - A Must-Read. In my twenty-five years of work on distribution strategy, I have never read a more fascinating analysis of distribution system challenges and opportunities as the one recently published by Dr.Atul Gawande, a surgeon, writer, and a staff member of Brigham and Women's Hospital, the Dana Farber Cancer Institute, and the New Yorker magazine. Voice of the Customer. March 24,...
360degreeview.blogspot.com
360 Degree View: Where the (Retail) World is Going?
http://360degreeview.blogspot.com/2009/08/in-his-column-consumed-for-new-york.html
Go-To-Market Strategy Voice of the Customer Marketing Channels Customer Experience. Aug 31, 2009. Where the (Retail) World is Going? In his column Consumed for the New York Times Sunday Magazine, Rob Walker offers us a glimpse of our business future as seen by private-equity. It is a rather unsettling world of The Pure Brand. No assets, no employees. Just a website, a handful of trademarks, and hopefully millions of loyal shoppers. Had built its brands by spending $ billions. Argues, is a model of effici...