baseone.co.uk
B2B and emotional marketing. -Base One -B2B Agency | Base One
http://www.baseone.co.uk/beyond/2014/09/why-talk-of-emotional-marketing-in-b2b-makes-me-angry
This site uses cookies for all the usual stuff. No need to worry. Need more info? Brand Strategy, Creative Thinking, Digital Evolution and more. Why talk of emotional marketing in B2B makes me angry. September 05 2014 7:14 AM. There has been a lot of talk recently about emotion in marketing. Ndash; largely instigated (in the UK at least) by the nice people at. Magazine – but I have to say that many of the emotions that the coverage raises in me aren’t very positive ones. So when the editorial states:.
baseone.co.uk
Predictions from the past 2014 - Base One - B2B Agency | Base One
http://www.baseone.co.uk/beyond/2014/12/what-was-predicted-for-2014-the-final-word-of-the-year-from-base-one
This site uses cookies for all the usual stuff. No need to worry. Need more info? Brand Strategy, Creative Thinking, Digital Evolution and more. What was predicted for 2014? The final word of the year from Base One. December 23 2014 4:30 PM. We were going to put together a blog with our predictions for 2015. But then others did the same and we certainly didn’t want to look like we were duplicating the rest. So what do we do for our final blog of the year? What were we going to be doing? Skype, Facetime&#...
baseone.co.uk
Opinions that matter most to B2B buyers - Base One | Base One
http://www.baseone.co.uk/beyond/2015/02/star-influencers-whose-opinions-matter-most-to-b2b-buyers
This site uses cookies for all the usual stuff. No need to worry. Need more info? Brand Strategy, Creative Thinking, Digital Evolution and more. Star influencers: whose opinions matter most to B2B buyers? February 16 2015 3:13 PM. In space, they say, no one can hear you scream. The Buyersphere Report 2015 looked into this and aimed to shed a little light on what kind of content types exerted most influence over buyers during the buying process. We divided content into two types:. And they tell an interes...
baseone.co.uk
Flexible working - How the UK could benefit from an extra £11.5bn | Base One
http://www.baseone.co.uk/beyond/2015/02/how-the-uk-could-benefit-from-flexible-working
This site uses cookies for all the usual stuff. No need to worry. Need more info? Brand Strategy, Creative Thinking, Digital Evolution and more. How the UK could benefit from an extra 11.5bn through flexible working. February 24 2015 10:00 AM. The Centre for Economics and Business Research* has recently carried out a piece of research on flexible working. Discussing the benefits the UK could stand to gain from a “work from anywhere” culture. But the benefits could have an even wider reach. So why, after ...
baseone.co.uk
LinkedIn have launched a new ad network that could revolutionise the B2B advertising space | Richard Gordon | Base One
http://www.baseone.co.uk/beyond/2015/02/linkedin-linked-out-new-ad-network-launched
This site uses cookies for all the usual stuff. No need to worry. Need more info? Brand Strategy, Creative Thinking, Digital Evolution and more. LinkedIn LinkedOut: new B2B ad network launched. February 20 2015 4:28 PM. The B2B marketing behemoth that is LinkedIn announced yesterday. That it’s launching a new display advertising network. Ad network for media buyers to get their heads round isn’t always welcomed with open minds and open arms, this isn’t. On top of ad inventory across 2,500 other websites,...
marketingmeans.blogspot.com
Marketing Means: March 2012
http://marketingmeans.blogspot.com/2012_03_01_archive.html
A wealth of ideas, thoughts, and information for and by those who engage in marketing. Tuesday, March 27, 2012. Your Best Content Strategy is Thought Leadership. Reblogged from Geoffrey Colon, Vice President, Social@Ogilvy / @djgeoffe. So many people I have spoken to as of late complain about the term “thought leadership. They are always asking, “what does it really mean and where does it get you? Why should your business be doing thought leadership? And who should do it? Posted by Sher Miller. Typically...
successstorymarketing.typepad.com
Casey Hibbard's Stories That Sell Blog
http://successstorymarketing.typepad.com/ssm
Casey Hibbard's Stories That Sell Blog. Savvy B2B Marketing - Blog. The More Clients Blog. The Marketing Spot - Small Business Marketing. Men with Pens - Copywriting and Web Design. David Meerman Scott's Web Ink Now. Drew McLellan - The Marketing Minute:. The Well-Fed Writer Blog. September 29, 2009. The Stories That Sell Blog's New Location. Blog has a new home! Were now located right on the. Stories That Sell website. Just click either the yellow RSS button or the yellow Email button. Posted at 07:32 AM.
theinnovativemarketer.com
The Innovative Marketer: The ABCs of Lead Nurturing
http://www.theinnovativemarketer.com/2012/04/the-abcs-of-lead-nurturing.html
Thoughts from a marketing practitioner and demand generation expert. Laquo; Marketing Automation: Insource or Outsource? The ABCs of Lead Nurturing. Note: Updated with edits and new information. I’ve been speaking at a number of conferences recently where marketers and sales people are quite interested in adopting a demand generation discipline within their organization. Frequently, a marketing manager or director will ask me the steps necessary to start developing a lead nurturing program. Once you’ve...
kdbwriting.com
Editing Services - KDB Writing | KDB Writing
http://kdbwriting.com/editing-services
Getting the Words Right. Writing Services – How I Can Help. Ghostwriting – Writing Services. Editing Services - KDB Writing. What’s the Difference between. Proofreading, Copyediting, and Substantive Line Editing? Includes a final check of your electronic file looking for minor errors in spelling, punctuation, spacing, etc. Substantive Line Editing and Heavy Editing. Fees for Writing and Editing:. For a list of Editorial Freelancer’s Association 2015 rates go to:. Book and Manuscript Editing. Copyediting ...
SOCIAL ENGAGEMENT