unicausers.blogspot.com
Affinium Benelux Users' Group: Unica sees half-year international revenues double
http://unicausers.blogspot.com/2008/06/unica-sees-half-year-international.html
Dinsdag 17 juni 2008. Unica sees half-year international revenues double. Unica experiences high growth in demand for marketing solutions in Europe. Unica’s continued success in Europe stems from both new and continued user adoption by industry leaders including Bank of Ireland, BBVA, Commerzbank, Fortis, ING, Nationwide Building Society, O2 Germany, Unilever and Bel Group. 8220;Unica’s focus on multi-channel marketing is key to the success reflected in these figures,” said Marcel Holsheimer. Through the...
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Affinium Benelux Users' Group: Wed Sept 24th 2008, 4PM CET: Webcast from Forrester about multi channel behavior
http://unicausers.blogspot.com/2008/09/wed-sept-24th-2008-4pm-cet-webcast-from.html
Maandag 22 september 2008. Wed Sept 24th 2008, 4PM CET: Webcast from Forrester about multi channel behavior. Dear Unica Users,. If you or your clients need to service, communicate with, engage or sell to European consumers, then you'll find value in next week's Webinar:. Following the European Customer Journey: Trends in consumer multi channel behavior. This webinar will reveal:. What are the 2008 European shopping trends? What does European online customer journey look like? We knew Affinium could help ...
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Affinium Benelux Users' Group: Dexia Bank België kiest Unica-software om haar vier miljoen klanten te voorzien met meer relevante en tijdige marketingboodschappen
http://unicausers.blogspot.com/2008/07/dexia-bank-belgi-kiest-unica-software.html
Dinsdag 1 juli 2008. Dexia Bank België kiest Unica-software om haar vier miljoen klanten te voorzien met meer relevante en tijdige marketingboodschappen. Met deze overeenkomst versterkt Unica zijn positie in de sector van banken en verzekeringsmaatschappijen. Eerder kozen ook Deutsche Bank, Fortis, KBC en Record Bank voor de software van Unica. Abonneren op: Reacties plaatsen (Atom). 6-8 OCT 08 - Regional User Event - Barcelona. 8220;Unica's Affinium Suite allows all brands of Best Buy. Dexia Bank België...
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Affinium Benelux Users' Group: Unica extends Affinium Web analytics capabilities
http://unicausers.blogspot.com/2008/09/unica-extends-affinium-web-analytics.html
Dinsdag 16 september 2008. Unica extends Affinium Web analytics capabilities. Waltham, Mass.—Unica Corp. Tuesday announced new features that extend the role-based capabilities of its Web analytics solution, Affinium NetInsight. Other new capabilities include enhancements to dashboards, interactive visualizations for geo-reporting, and new functionality for embedding analytics in external applications or portals. Http:/ www.btobonline.com/apps/pbcs.dll/article? Abonneren op: Reacties plaatsen (Atom).
unicausers.blogspot.com
Affinium Benelux Users' Group: Unica Beefs Up Web Analytics Capabilities
http://unicausers.blogspot.com/2008/09/unica-beefs-up-web-analytics.html
Maandag 22 september 2008. Unica Beefs Up Web Analytics Capabilities. Unica just announced new features for enterprise-wide deployment of Affinium NetInsight. The company also expanded the roster of enterprise customers who have implemented NetInsight. 8220;Working with existing and new customers alike, we see how web analytics is growing from something that is used within the website team to a key source of insights informing other aspects of marketing,” said Akin Arikan. Affinium NetInsight also added ...
unicausers.blogspot.com
Affinium Benelux Users' Group: Bizz: De parallel tussen marketing en eenentwintigen
http://unicausers.blogspot.com/2008/06/bizz-de-parallel-tussen-marketing-en.html
Dinsdag 10 juni 2008. Bizz: De parallel tussen marketing en eenentwintigen. In Bizz verscheen dit kort artikel over Unica:. Http:/ www.trends.be/nl/bizz/de-parallel-tussen-marketing-en-eenentwintigen/site37-section10-article3460.html. Abonneren op: Reacties plaatsen (Atom). 6-8 OCT 08 - Regional User Event - Barcelona. 8220;Unica's Affinium Suite allows all brands of Best Buy. Customer Feed Back and Case Studies. Click To Join the Affinium Users' Group. Members of the Affinium User Group. Introduction to...
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Affinium Benelux Users' Group: Unica in Visionair Kwadrant van Magic Quadrant for Enterprise Marketing Management
http://unicausers.blogspot.com/2008/07/unica-in-visionair-kwadrant-van-magic.html
Donderdag 10 juli 2008. Unica in Visionair Kwadrant van Magic Quadrant for Enterprise Marketing Management. Brussel, 10 juli 2008 – Unica Corporation (Nasdaq: UNCA), de wereldwijde marktleider van software voor Enterprise Marketing Management (EMM), is door Gartner gepositioneerd in het Visionair Kwadrant van het Magic Quadrant for Enterprise Marketing Management. Vicepresident Marketing EMEA van Unica. 8220;Het vak marketing op zich zit middenin een transformatie. Dit komt door toename van veeleisen...
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Affinium Benelux Users' Group: Unilever selects Sogec and Unica to manage multi-channel marketing campaigns
http://unicausers.blogspot.com/2008/06/unilever-selects-sogec-and-unica-to.html
Woensdag 11 juni 2008. Unilever selects Sogec and Unica to manage multi-channel marketing campaigns. London 11th June 2008 – Unica Corporation (Nasdaq: UNCA), a leading global provider of enterprise marketing management (EMM) software and the Sogec Marketing group, specialising in Client Relationship Management, have been selected by Unilever France, part of the Unilever Group, to manage its marketing campaigns. 8220;We use Unica’s software daily and appreciate the efficiency of the solution’...8220;This...
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Affinium Benelux Users' Group: Unilever kiest Unica voor ontwikkeling Multi-Channel-Marketingcampagnes
http://unicausers.blogspot.com/2008/06/unilever-kiest-unica-voor-ontwikkeling.html
Dinsdag 17 juni 2008. Unilever kiest Unica voor ontwikkeling Multi-Channel-Marketingcampagnes. Amsterdam - Unica Corporation (Nasdaq: UNCA), de wereldwijde marktleider van software voor Enterprise Marketing Management (EMM) en de Sogec Marketing Group, specialist in Client Relationship Management, zijn door Unilever Frankrijk geselecteerd voor het beheer van hun marketingcampagnes. Met de Unica-oplossing kan Unilever nu gepersonaliseerde communicatie creëren, testen, optimaliseren, inzetten en analyseren...
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Affinium Benelux Users' Group: Marketeers aan de goktafel
http://unicausers.blogspot.com/2008/07/marketeers-aan-de-goktafel.html
Vrijdag 11 juli 2008. Marketeers aan de goktafel. In PUB, het vakblad voor reclame, marketing en media staat er deze maand p26 en p27 een interessant interview van Marcel Holsheimer. In dit artikel legt hij uit dat marketing effectiever wordt wanneer je een patroon in de reaties van de klant herkent. Net zoals de kaartspeler die aan de hand van de gespeelde kaarten de volgende kaarten tracht te voorspellen en zijn spel in functie daarvan organiseert. Dialogeren met de klant is:. 8220;Now we can see exact...