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I Serve Beer: Humans Work for Beer

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Humans Work for Beer. The First Beer and The Knowledge of Good and Evil. It was in Dallas, Texas in 1990. My buddy and I each stole a can of Miller Lite from my moms refrigerator and we drank them fast, in the alley behind my house. The beer can, with its flowing script word - Lite - hovering over a barley shield, seemed special, magical even. The beer felt sharp and cold in my mouth with a taste that was somehow both sweet and bitter. Posted at 09:51 PM in Humans Work for Beer. Beer Helps People Pay Att...

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Beer Helps People Pay Attention - I Serve Beer

http://www.iservebeer.com/2012/01/people-buy-beer-to-help-them-pay-attention-to-conversation-or-to-music.html

Laquo; The First Beer and The Knowledge of Good and Evil. How Music and Beer Domesticated Humans ». Beer Helps People Pay Attention. Humans are a storytelling species.  Our ability to learn from others via language use sets us apart from all other animals on earth. A second effect of alcohol generally accepted by psychologists who study alcohol’s effect on the brain - summarized as the attention allocation model - predicts that a rising blood alcohol level reduces attentional capacity to only the most sa...

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The First Beer and The Knowledge of Good and Evil - I Serve Beer

http://www.iservebeer.com/2012/01/drinking-your-first-beer-and-knowledge-of-good-and-evil.html

Beer Helps People Pay Attention ». The First Beer and The Knowledge of Good and Evil. It was in Dallas, Texas in 1990. My buddy and I each stole a can of Miller Lite from my moms refrigerator and we drank them fast, in the alley behind my house. The beer can, with its flowing script word - Lite - hovering over a barley shield, seemed special, magical even. The beer felt sharp and cold in my mouth with a taste that was somehow both sweet and bitter. Posted at 09:51 PM in Humans Work for Beer. You can foll...

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The Recipe for Civilization: The Symbiotic Coevolution of Beer and Music - I Serve Beer

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Laquo; How Music and Beer Domesticated Humans. Adventures in underage beer drinking: How to get it and where to drink it ». The Recipe for Civilization: The Symbiotic Coevolution of Beer and Music. Just as barley and hops are transformed by yeast to become beer, something qualitivatively very different from its ingredients, the process of people drinking beer is transformed by the addition of music. Communion: Human Minds Sharing the Same Experience. The symbolic raising of glasses and toasting the commo...

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I Serve Beer: Scoring Beer

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Adventures in underage beer drinking: How to get it and where to drink it. The decision to get beer guaranteed adventure in mid-1990s Texas. In large and small towns, the acquistion of beer for an evening required all the mental and social resources of the group. Planning would begin days in advance.  The younger you were, the more days of planning required to score beer. How to Get It. In suburban Dallas, some older kids could by beer with one of 2 kinds of identification. . At a certain point, after a ...

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- I Serve Beer

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Humans Work for Beer.

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How Music and Beer Domesticated Humans - I Serve Beer

http://www.iservebeer.com/2012/01/how-music-and-beer-domesticated-humans.html

Laquo; Beer Helps People Pay Attention. The Recipe for Civilization: The Symbiotic Coevolution of Beer and Music ». How Music and Beer Domesticated Humans. Beer and music, music and beer. If you see a guitar, you’re likely to see a beer bottle. If you see a beer, you’re likely to hear a song. All over the world, people drink beer and sing songs and sing songs and drink beer like it’s what we were born to do. Humans Work for Beer. To its cultivation. It was one of the first domesticated grains (in the...

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I Serve Beer: Archives

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Humans Work for Beer. Humans Work for Beer.

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I Serve Beer: Exploring Beer

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99 Bottles of Beer on the Wall. New personal development goal: try 100 different beers I havent had before by July 4. I need you guys to hold me to this. Since I recently figured out that beer is the most important human invention of all time, I have been trying new beers every chance I get. (I also made my own batch of homebrew beer - a pale ale - that turned out pretty good.). Since January, I have been using Pintley. Here are the beers I have tried so far since this project began:. Axe Handle Pale Ale.