oliverpayneassociates.com
Cubo // Pitch 2 | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/cubo-pitch-2
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Cubo / Pitch 2. Extend two ATL positions into the digital world. Phones, digital outdoor, and a digital app using Google. All totally PR-able as an extra benefit.
oliverpayneassociates.com
Brand Advocate // Pitch | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/brand-advocate-pitch
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Brand Advocate / Pitch. Engaged to help develop a web property as part of a pitch without getting too hung up on the lack of IA – more a demonstration of concept. Set of images designed to give a sense of scale, and a sequence that explained a section in more detail.
oliverpayneassociates.com
Cubo // Pitch 1 | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/cubo-pitch-1
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Cubo / Pitch 1. Extend an ATL positioning into the digital world. Position digital messaging where the audience exist, and developed digital applications – both pure digital and digital/real-world crossover – that used existing social media and unbuilt spaces.
oliverpayneassociates.com
TribalDDB, Paris (Lipton) | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/tribalddb-paris-lipton
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. TribalDDB, Paris (Lipton). Write a TTL campaign for Lipton in europe to launch their Rainforest Alliance Certified tea. Six routes composed of press, online, event, and promotional ideas.
oliverpayneassociates.com
Plot4 // Click-on music | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/plot4-click-on-music
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Plot4 / Click-on music. Design and develop an e-commerce platform for a new digital music and music products business. A highly structured and detailed page-by-page design ready to be sliced-and-diced by a development team.
oliverpayneassociates.com
Minimart // Pitch | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/minimart-pitch
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. A digital guru: describe premium digital brands’ presence online. Presentation wrote and delivered based on digital award judging experience organised into craft, idea, business positioning, innovation, and use of digital amongst other categories.
oliverpayneassociates.com
Hill & Knowlton // Tango | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/hill-knowlton-tango
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Hill & Knowlton / Tango. Write an award entry film script and direction.
oliverpayneassociates.com
Hotcow // Sugar Puffs | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/hotcow-sugar-puffs
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Hotcow / Sugar Puffs. Department in a box: conceive, plan, design, and pitch a digital property for client’s existing non-digital relationship. Copy, art direction, and IA guidelines for concept.
oliverpayneassociates.com
Ogilvy // BT | Oliver Payne Associates
http://www.oliverpayneassociates.com/portfolio/ogilvy-bt
Innovative and digital advertising for businesses and agencies. TribalDDB, Paris (Lipton). Plot4 / Click-on music. Cubo / Pitch 1. Cubo / Pitch 2. Hill & Knowlton / Tango. Hotcow / Sugar Puffs. Brand Advocate / Pitch. Write a pure digital campaign for BT’s wireless dongle. Six routes in paid-for media space. Team: Emma Poole, Oliver Payne.
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