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October 2013 - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/2013/10
Archive For October, 2013. ABold Testing: how to AB Test without much traffic. A very consistent objection that I hear when I talk to people about doing AB Testing on their websites is: "I don't have enough traffic to do AB Testing". Wrapped up in this statement are typically a bunch of assumptions about their business, a series of blog posts that they skimmed (screaming about how everybody is doing AB Testing wrong)…. October 19, 2013. Using Personas for Copywriting and AB Testing. October 19, 2013.
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The URL as User Interface Design Pattern - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/the-url-as-user-interface-pattern
October 3, 2013. The URL as User Interface Design Pattern. I’m always interested in how the User Interface (the portion of an app that users interact with) of an application affects how much and where it is used. In general, the fewer: steps, clicks and actions that someone has to take to accomplish a task the better. With this in mind I’ve really taken a liking to something I’m calling the URL as User Interface design pattern. Http:/ www.youtuberepeater.com. 8216; 181,767,114 times). Reddit & Imgur.
startupengine.org
July 2013 : Startup Engine
http://www.startupengine.org/2013_07_01_archive.html
Tuesday, July 16, 2013. Developing Traction: A Twist on a Classic Joke. This joke was beta-tested on Hacker News, didn't do too bad there. but I tried delivering this joke live. turns out, I don't have the necessary comedic timing. Feel free to steal this joke for your next sales pitch. see if you can do any better than I did. There were two business partners at a small struggling company. One was an engineer, the other was a business guy. To which the speaker replied:. Posted by Barry Welch. Heh, this i...
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Using Personas for Copywriting and AB Testing - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/using-personas-for-copywriting-and-ab-testing
October 19, 2013. Using Personas for Copywriting and AB Testing. Sometimes called avatar or user stories, personas are a short list of composite users that represent different constituencies within your audience. To get you started, I’ve made a simple User Persona Template in Google Docs at the link below. Choose File Make a Copy after clicking to make a copy for your own use. Google Docs Basic Persona Template Spreadsheet. First Persona: The Popular. Email provider (Personal or Corporate, Gmail or Aol).
blog.optimizationrobot.com
The 5 Email Types Governing Your Business - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/the-5-email-types-governing-your-business
October 16, 2013. The 5 Email Types Governing Your Business. Everyone on the internet is more or less steeped in email (except maybe my grandmother who refers to it as her ‘computer letters’). However, what many businesses don’t consider is that email has now evolved to the point where there are a multitude of distinct types of emails that need to be sent and that it’s necessary to consider each for maximum effectiveness. No matter the type of email sent, all emails can be judged by the following metrics:.
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ABold Testing: how to AB Test without much traffic - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/abold-testing-how-to-ab-test-without-much-traffic
October 19, 2013. ABold Testing: how to AB Test without much traffic. A very consistent objection that I hear when I talk to people about doing AB Testing on their websites is: “I don’t have enough traffic to do AB Testing”. Wrapped up in this statement are typically a bunch of assumptions about their business, a series of blog posts that they skimmed (screaming about how everybody is doing AB Testing wrong) and some half remembered statistics from college. However, You don’t have to test that. 8211; you...
blog.optimizationrobot.com
How To Archives - Optimization Robot Blog | Optimization Robot Blog
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Using Personas for Copywriting and AB Testing. Sometimes called avatar or user stories, personas are a short list of composite users that represent different constituencies within your audience. The creation of personas is a technique more often used by user experience and design professionals to help tease out differences in their user base and guide their decisions. However, for copywriting and generating AB Tests, having personas to…. October 19, 2013. The 5 Email Types Governing Your Business. There ...
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Programming as a Marketing Weapon - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/programming-as-a-marketing-weapon
October 14, 2013. Programming as a Marketing Weapon. I was really fascinated by Neil Patel’s latest post about Tools as a form of Content Marketing. His premise is that online tools can often replace content marketing efforts (content marketing is the catch-all term for writing blog posts, creating infographics and doing guest posts to try and promote your site or service). His newly announced Website Analyzer. Http:/ www.foragoodstrftime.com. I built this site in around 4 hours as a fun side project a c...
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August 2013 - Optimization Robot Blog | Optimization Robot Blog
http://blog.optimizationrobot.com/2013/08
Archive For August, 2013. When to Start AB Optimization Testing? There was a terrifying teacher (sharp in criticism, merciless with a smacking ruler and absolute in her judgments) who I had for fourth grade. One day, one of my dumbass, slouching friends in class asked: "When are we going to be done with this stuff? I knew he meant our dry meaningless assignment on hippopotamuses and their cultural relevancy;…. August 9, 2013. ABold Testing: how to AB Test without much traffic.
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