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Strategic Communications - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/client-achievements/strategic-communications
An oil depot became a security threat in the light of terrorist activities in Metropolitan Manila and the local government, along with the community, appreciated the extension and re-development of the area that needed a phase-in, phase-out solution. An Oil Giant sought guidance in putting together a Communication Plan on the Value Added Tax and was able to address effectively its key internal stakeholders. PUBLiCUS Asia Founder/ CEO speaks before Rotarians, discusses importance of good storytelling.
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Corporate Social Responsibility - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/what-we-do/corporate-social-responsibility
PUBLiCUS believes that politics is not a dirty field. In the traditional concept of politics, we share with you two authors who said:. David Easton: Politics is the authoritative allocation of values. Harold Laswell: Politics is who gets what, when and how. Believing that political candidates need to learn by experience, PUBLiCUS started the first ever formal and scientifically-based Political Camps or POLCamps. Read more. NEWGEN is a program that aims to reach, excite and mobilize the country’s young pe...
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Lobbying - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/client-achievements/lobbying
A major alliance of transport organizations sought the deletion of a provision banning importation of 2nd-hand engines in the Clean Air Act. and achieved it. An oil giant wanted to kill the Oil Exchange Bill in the 12th Congress.and succeeded in it. A flag carrier wanted government to delay Open Skies by presenting arguments against adopting said policy and obtained it. A top vehicle manufacturer opposed Excise Taxand got an exemption. Some consumers disgruntled over the purchase of lemon cars with hard ...
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Campaigns Management - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/client-achievements/campaigns-management
A political party decided to re-organize and re-engineer its organization for the 2007 national elections and made an immediate impact by distinguishing itself from other political parties. A governor explored a possible Senate run. and further defined a personal vision-mission statement. A top political leader wanted to enhance reputation was re-packaged, repositioned, and became more acceptable to the public. A noted socio-civic leader, entrepreneur, and philanthropist from one of the vote-rich provinc...
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Client Achievements - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/client-achievements
We, at PUBLiCUS strongly believe in servicing the clients first and foremost for they are the reasons for our existence. The best testament to PUBLiCUS' effectiveness is not our long and illustrious list of clients. It is the satisfied clients who retain us again and again and again. Our clients include those corporations in Fortune 500, financial institutions , regional companies, start-up enterprises, local agencies, non-profit institutions, trade associations, and other major interest groups. In a tra...
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Competitive Intelligence - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/client-achievements/competitive-intelligence
A top TV network organized an Elections Briefing for its reporters and hosts of its News and Public Affairs Department to cover the May 2004 elections.covered the ellections effectively. A local youth group and a voluntary organization decided to reposition and put together their respective branding. and did it. A local political party in Manila which aspired for a 100 percent success rate in the 2010 elections productively benefited from a two-day seminar series on jumpstarting the campaign trail as wel...
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iSKOR ko to! - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/what-we-do/corporate-social-responsibility/iskor-ko-to
Believing that good news is good business, PUBLiCUS launched a radio show over DZRH in January 2005. Without radio experience and marketing savvy, but with good intentions for a cause long overdue, iSKOR ko ‘to promoted corporate social responsibility and help small and medium enterprises without much promotional pesos. PUBLiCUS carried the brunt financially for a year and a half. Interestingly, iSKOR ko ‘to! PUBLiCUS Asia Founder/ CEO speaks before Rotarians, discusses importance of good storytelling.
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NEWGENRocks! - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/what-we-do/corporate-social-responsibility/newgenrocks
Is a program that aims to reach, excite and mobilize the country’s young people to register, and vote during elections. It aims to tap the Filipino youth (18-25 years old), which based on the latest statistics number around sixteen (16) million, to create genuine political reform in the country. The program is an institutional advocacy of PUBLiCUS CO. Ltd. with the cooperation of the Ninoy and Cory Aquino Foundation and the different student councils nationwide. Stickers and CDs about NEWGENRocks! As a p...
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Why Outsource? - PUBLiCUS Asia, Inc.
http://www.publicusasia.com/index.php/what-we-do/why-outsource
Corporations should out-source government relations service to PUBLiCUS because:. It is able to maintain independence and objectivity when confronted with an issue;. It can easily influence senior management because of its neutrality;. It can reduce overhead cost since its fee is limited to professional service; hence, the company does away with expenses for salaries/wages of government relations staff;. It is cost effective than maintaining full-timers. No single step toward Federalism. A shift to Feder...