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Public Relations Commentary

Providing news and comments on the practice of public relations. Monday, June 19, 2006. The Art of War by Sun Tzu (Part II):. By TL HEADLEY, MBA, MA, BA, AAMS. Principal, The Genesis Group. ONA, W.Va. Once the battlefield, the relative strengths of the opposition and its leadership have been assessed and any potential strategic advantages discovered, the next step is to bring all the resources you will need to the battlefield. In terms of public relations, the dictum would be to determine the relative ma...

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Public Relations Commentary | prcommentary.blogspot.com Reviews

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Providing news and comments on the practice of public relations. Monday, June 19, 2006. The Art of War by Sun Tzu (Part II):. By TL HEADLEY, MBA, MA, BA, AAMS. Principal, The Genesis Group. ONA, W.Va. Once the battlefield, the relative strengths of the opposition and its leadership have been assessed and any potential strategic advantages discovered, the next step is to bring all the resources you will need to the battlefield. In terms of public relations, the dictum would be to determine the relative ma...

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1 public relations commentary

2 waging war

3 next

4 attack by stratagem

5 0 comments

6 environmental problems

7 strikes

8 by tl headley

9 genesis group principal

10 ona wv

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Public Relations Commentary | prcommentary.blogspot.com Reviews

https://prcommentary.blogspot.com

Providing news and comments on the practice of public relations. Monday, June 19, 2006. The Art of War by Sun Tzu (Part II):. By TL HEADLEY, MBA, MA, BA, AAMS. Principal, The Genesis Group. ONA, W.Va. Once the battlefield, the relative strengths of the opposition and its leadership have been assessed and any potential strategic advantages discovered, the next step is to bring all the resources you will need to the battlefield. In terms of public relations, the dictum would be to determine the relative ma...

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Public Relations Commentary

http://prcommentary.blogspot.com/2006/06/components-of-crisis-communications.html

Providing news and comments on the practice of public relations. Sunday, June 18, 2006. The Components of a Crisis Communications Plan:. Developing the Crisis Inventory and Threat Matrix. By TL HEADLEY, MBA, MA, BA, AAMS. Principal, The Genesis Group. ONA, W.Va. Two of the primary components of a good crisis communications plan are the development of a crisis inventory and its direct offshoot, the threat matrix. What is a crisis inventory? What is a threat matrix? Why are they important? Is field staff c...

2

Public Relations Commentary: Media Relations: A Best Practices Primer

http://prcommentary.blogspot.com/2005/08/media-relations-best-practices-primer.html

Providing news and comments on the practice of public relations. Saturday, August 06, 2005. Media Relations: A Best Practices Primer. ONA, W.Va. The first rule of media relations is a simple one tell the truth. Yes, it is sometimes necessary to withhold information, but NEVER repeat NEVER lie to the media. Another important rule is to not portray yourself as an expert in a subject you know little about. Be dependable and always respond to a reporter’s questions. Always return a reporter’s call. If you do...

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Public Relations Commentary

http://prcommentary.blogspot.com/2005/12/sarbanes-oxley-and-public-relations.html

Providing news and comments on the practice of public relations. Friday, December 23, 2005. Sarbanes-Oxley and Public Relations:. A Guide to Our Responsibilities as Corporate Officers. MBA, MA, BA, AAMS. Principal, The Genesis Group. In the wake of the seemingly endless corporate financial scandals of the late-1990s, Congress adopted a broad reform package known as the Sarbanes-Oxley Act in 2002. The short answer to both questions is "full disclosure.". The scandals widened to include investment firms, w...

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Public Relations Commentary: August 2005

http://prcommentary.blogspot.com/2005_08_01_archive.html

Providing news and comments on the practice of public relations. Thursday, August 11, 2005. Posted by The PR Guy at Thursday, August 11, 2005. Saturday, August 06, 2005. Media Relations: A Best Practices Primer. ONA, W.Va. The first rule of media relations is a simple one tell the truth. Yes, it is sometimes necessary to withhold information, but NEVER repeat NEVER lie to the media. Another important rule is to not portray yourself as an expert in a subject you know little about. If you don’t have the in...

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Public Relations Commentary

http://prcommentary.blogspot.com/2005/08/blog-post.html

Providing news and comments on the practice of public relations. Thursday, August 11, 2005. Posted by The PR Guy at Thursday, August 11, 2005. Media Relations: A Best Practices Primer. Crisis Communications: A Best Practices Primer. The Art of War: Applying the Principles of Sun Tzu. PR Commentary - A Best Practices Forum. Ona, West Virginia, United States. View my complete profile.

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Public Relations Commentary

Providing news and comments on the practice of public relations. Monday, June 19, 2006. The Art of War by Sun Tzu (Part II):. By TL HEADLEY, MBA, MA, BA, AAMS. Principal, The Genesis Group. ONA, W.Va. Once the battlefield, the relative strengths of the opposition and its leadership have been assessed and any potential strategic advantages discovered, the next step is to bring all the resources you will need to the battlefield. In terms of public relations, the dictum would be to determine the relative ma...

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