interactive-ad.blogspot.com
Interactive Technologies for Advertisement: February 2010
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Interactive Technologies for Advertisement. For SD5936 and SD5904. Tuesday, February 23, 2010. Study: Activity-based Advertising: Techniques and Challenges. By Kurt Partridge and Bo Begole. This part not only described the features and differences of out-of-home advertising and mobile advertising, it also notes the importance of pervasive advertising through better analysis of contextual data. In 2008, out-of-home advertising sales were up 11% according to PQ Media. Mobile. Friday, February 19, 2010.
interactive-ad.blogspot.com
Interactive Technologies for Advertisement: March 2010
http://interactive-ad.blogspot.com/2010_03_01_archive.html
Interactive Technologies for Advertisement. For SD5936 and SD5904. Wednesday, March 31, 2010. Research: Interactive advertising using iPad. This video really inspired me about the new interactive advertising industry in the future that combines promotional video. And social media together. The iPad or any tablet perhaps is really the new "book" for consumers and also a new way for companies to advertise. Textbook: designing for interaction - Dan Saffer. There are some basic elements:. How something looks...