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Redsock Multichannel Retail: June 2013

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Monday, 17 June 2013. From McJobs to iJobs. My attention was drawn last week to two intriguingly opposing articles. First of all, the usual gloom and doom on the high street message, this time articulated in terms of vacant properties etc,. Published by the Centre for Retail Research. As the research goes on to state, national coverage now requires far fewer stores. A truly multichannel strategy to reach all customers via a properly blended online/offline offer does the job just as well. In many ways we&...

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Redsock Multichannel Retail: May 2013

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Monday, 27 May 2013. Amazon IT capex - spending like it's gone out of style. Another interesting figure in the Amazon 2012 10K filing: capitalisation of IT expenditure:. Capital expenditures included $381 million, $256 million, and $176 million for internal-use software and website development during 2012, 2011, and 2010.". There are a couple of points of interest in these numbers. Firstly, how small. By contrast Amazon's capital expenditure as a % of revenue looks like this:. Well improving the online e...

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Redsock Multichannel Retail: Wholesale in an Online World

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Friday, 23 May 2014. Wholesale in an Online World. I've written a Whitepaper for IMRG. Entitled "Winning in Wholesale in an Online World". You can find it here. It takes a look at what Wholesalers in particular, and B2B players in general, need to do to succeed online. For those familiar with B2C eCommerce, the B2B eCommerce world can be a surprising place! As always in anything to do with the online world, starting by picturing their customers is probably the best idea:. The Multichannel Retail Handbook.

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Redsock Multichannel Retail: April 2014

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Monday, 21 April 2014. In a previous post. I took a look a whether the so-called "multi-channel halo effect" is real or not. The proposition of the halo effect is rather simple:. Argument A: Angels with Halos. 1 your multi-channel customers can be proven to spend more - in total across all channels - than single channel customers. 2 therefore being multi-channel increases overall sales, because your customers will spend more. 1 your best customers spend more with you. Argument C: Cannibals with Halos.

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Redsock Multichannel Retail: November 2013

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Monday, 11 November 2013. Little brother is watching you. Concluding my brief series looking at how multichannel demands changes to the traditional retail organisation, something a little bit more future-facing. “Big Data” is a pretty topical term right now; lots of organisations are working to exploit the trail left by the ROBO customer (Research Online Buy Offline and/or Research Offline Buy Online). According to the Department for Business, Innovation and Skills website:. Roughly (one of) its ideas is...

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Redsock Multichannel Retail: May 2014

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Friday, 23 May 2014. Wholesale in an Online World. I've written a Whitepaper for IMRG. Entitled "Winning in Wholesale in an Online World". You can find it here. It takes a look at what Wholesalers in particular, and B2B players in general, need to do to succeed online. For those familiar with B2C eCommerce, the B2B eCommerce world can be a surprising place! As always in anything to do with the online world, starting by picturing their customers is probably the best idea:. Links to this post. And the very...

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Redsock Multichannel Retail: Amazon 10K 2013 - a profitable services company with a loss-making retailer attached? Amazon through the looking glass.

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Monday, 17 February 2014. Amazon 10K 2013 - a profitable services company with a loss-making retailer attached? Amazon through the looking glass. Another year, another Amazon 10k, another conjuring trick. So Amazon have published their annual report (10K) for 2013. I've looked in previous posts. At some of the numbers and trends, especially their ongoing treatment of "free shipping" type offers as a marketing expense. The first thing to note is that this is significantly less than the 27.2% mentioned...

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Redsock Multichannel Retail: September 2013

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Saturday, 21 September 2013. Amazon: the first chink in the armour? OK, I know I'm probably a bit slow with the flow here, but did anyone else think that the announcement by Amazon that marketplace sellers - in the EU at least - will now be able to sell their products cheaper on their own site than on the Amazon marketplace is more strategically significant than it might look at first reading? See for example the story as reported on the BBC news site. Retailer outside media/books: totally a play on pric...

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Redsock Multichannel Retail: Grocery click and collect article

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Friday, 4 April 2014. Grocery click and collect article. Well I was about to publish an article for this blog about click and collect grocery when someone rang up and offered to. Me to do exactly the same thing as I was already doing for their magazine. So of course I sold out :-). Here's the outline link, although you'll find you have to subscribe to their magazine to see the actual article. I guess at a safe distance in time they'll open up the link. Subscribe to: Post Comments (Atom). And the very&#16...

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Redsock Multichannel Retail: June 2014

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Thursday, 5 June 2014. Wholesale in an Online World now available to download from IMRG's website. You can find my whitepaper "Wholesale in an Online World" available to download now at this link:. Wholesale in an Online World. Links to this post. Subscribe to: Posts (Atom). The Multichannel Retail Handbook. A guide to planning, implementation, operation and enhancement - which to my surprise has started to sell quite well! Buy paperback from Amazon UK. Buy on Kindle from Amazon UK. He is the author of &...