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Is Your Accounting Department a Dino-Snore? | Fuel
http://fuel.reyrey.ca/category/business-office
Enjoying what you’re reading? Resources and best practices for accountants, controllers, and anyone working in the business office. Is Your Accounting Department a Dino-Snore? Technology is having a larger impact on dealerships today than it ever has. But most of the time the accounting office gets the short end …. The Quick Way to Identify Your Top-Spending Customers. Suppose you want a monthly report for a specific metric in your dealership. Do you know how to find that information?
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Service Appointments: Are Your Customers Aware? | Fuel
http://fuel.reyrey.ca/parts-and-service/2015/02/service-appointments-are-your-customers-aware
Enjoying what you’re reading? Service Appointments: Are Your Customers Aware? 4 simple ways to get your customers to set appointments. To attain a recommended 60% reservation rate. educate your customers! February 18, 2015. What good is migrating from an open service system to an appointment-driven approach if you are not educating your customers that appointments are a viable option? At check-in, ask, Did you make an appointment? Or Do I get priority with an appointment? You could include a pamphlet wit...
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Why Aren’t They Coming Back? Tips for Boosting Service Loyalty | Fuel
http://fuel.reyrey.ca/category/parts-and-service
Enjoying what you’re reading? Tips and best practices for those working in fixed operations. Why Aren’t They Coming Back? Tips for Boosting Service Loyalty. One of the biggest problems dealerships face is defection. Customers are spending a majority of parts and service dollars, nearly 70% of $310 billion according …. Tips to Exceed Expectations in Service. Picture this: You arrive at a hotel after a long day of travel. It’s well past midnight and you find yourself alone in a quiet …. I have a friend who...
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Challenges and Opportunities Ahead for Automobile Retailing | Fuel
http://fuel.reyrey.ca/dealership-wide/2015/05/challenges-and-opportunities-ahead-for-automobile-retailing
Enjoying what you’re reading? Challenges and Opportunities Ahead for Automobile Retailing. How dealers respond to new realities will set the tone. Consumers walking into a dealership today carry very different expectations. May 20, 2015. Across the automotive industry in North America, it’s easy to be optimistic about what’s ahead. Those dynamics have created what we at Reynolds describe as the new normal. In the midst of this new normal, the dealers I talk to are asking new questions and looking for new...
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Back to Basics: Get Up and Move | Fuel
http://fuel.reyrey.ca/dealership-wide/2015/06/back-to-basics-get-up-and-move
Enjoying what you’re reading? Back to Basics: Get Up and Move. 3 critical items you can accomplish by walking around your dealership. To make a buck, you’ve gotta get up and move around! June 26, 2015. Recently, while talking about days gone by, I recalled a lesson I liked using on site. Prior to a scheduled meeting with management, I would go into the meeting room before anyone else arrived and tape loonies under several chairs. 1) Observe staff interactions with customers. Are your salespeople brushing...
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True Stories: “They Treated Me Like I Was a Young, Uninformed, and Immature Driver.” | Fuel
http://fuel.reyrey.ca/sales-and-fi/2015/02/true-stories-they-treated-me-like-i-was-a-young-uninformed-and-immature-driver
Enjoying what you’re reading? True Stories: They Treated Me Like I Was a Young, Uninformed, and Immature Driver. Young buyers are still serious buyers; don't underestimate their potential. Bringing in a decent paycheque made me want to get something new.". February 18, 2015. In any of these instances it would be a huge mistake to brush these customers off as uninformed, immature kids just looking around. This is exactly what happened to Jessica, and she certainly didn’t stick around to push the issue.
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Fuel | Ideas to Drive Performance
http://fuel.reyrey.ca/categories
Enjoying what you’re reading? Is Your Accounting Department a Dino-Snore? The Quick Way to Identify Your Top-Spending Customers. Catch Cheque Fraud Before it Catches You. See All Articles in Business Office. How Yelp Can Help Your Digital Reputation. True Stories: I Practically Handed Him the Sale, But He Blew It. True Stories: We Went Out of Our Way to Avoid the Local Car Dealership. Paper Cuts and Lost Profits: How to Avoid the Pain Now. Birthday Cards Lead to More Than Well Wishes. Software Education:...
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Service Is Make-or-Break for Customer Loyalty | Fuel
http://fuel.reyrey.ca/dealership-wide/2015/06/service-is-make-or-break-for-customer-loyalty
Enjoying what you’re reading? Service Is Make-or-Break for Customer Loyalty. A growing disconnect between sales and service could cost you. Not once did anybody come back to check on me.". June 26, 2015. Many dealerships are starting to catch on to the better customer experience concept. If you provide your customers with a friendly, transparent, quick, and easy experience, there’s an increased chance they’ll pay more for the vehicle and come back for service. Searching for the Perfect One. Each dealersh...
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How Yelp Can Help Your Digital Reputation | Fuel
http://fuel.reyrey.ca/category/dealership-wide
Enjoying what you’re reading? Issues that affect anyone working in an automotive dealership. How Yelp Can Help Your Digital Reputation. We are living in The Age of the Customer. What you do at your dealership matters, but what the customer thinks about your dealership matters …. True Stories: I Practically Handed Him the Sale, But He Blew It. Purchasing a new vehicle is a big decision not everyone gets excited about. Some people love their current car but realize it is time for …. What Customers Want Cus...
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