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Design View / Andy Rutledge - Calculating Hours - the Client Factors
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Calculating Hours - the Client Factors. April 19, 2008. Project pricing involves, of course, several components, including:. Determining your hourly rate. Calculating project components (. Like discovery, logo and/or site design, interaction model design, development and/or CMS integration, project management and document generation, etc…. Calculating the hours involved for each component. A benchmark that...
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Design View / Andy Rutledge - Quiet Structure
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. July 5, 2007. Like many people, I’m a big fan of CNN. 8217;s recent website redesign. While I believe that a few structural and hierarchical elements could have been addressed better, the overall result of this redesign is a very neat, very clean and clear presentation of information; exactly what an online news site needs. Creating quiet structure requires more than merely using low–contrast element...
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Design View / Andy Rutledge - Where Wireframes Are Concerned
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Where Wireframes Are Concerned. December 9, 2009. In this article I’ll examine design and project management issues that surround wireframes, and how some specific contexts impact choices for producing and/or presenting wireframes to clients as project deliverables. To wireframe or not to wireframe. The value of this nice design (above) would not likely be well served by a wireframe presented to the client.
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Design View / Andy Rutledge - Unify: a fantasy fulfilled
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Unify: A Fantasy Fulfilled. September 9, 2009. Ever since I first started making web pages, I wanted a. That would allow me to make content updates by simply going to my website and changing the content right on the page. My fantasy was that this system did not require me to know any programming language or tagging system beyond. For all of this, I think the perfect tool is Unify. To whatever you want to m...
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Design View / Andy Rutledge - Values vs Compromise
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Values vs. Compromise. August 7, 2011. It’s probably difficult to find legitimate reason to be at once honored and repulsed by one thing, but I often experience this oddly-mixed emotion. It is not a good thing. All other factors aside. And there are others). And perhaps as causality). I observed that agencies and studios were more concerned with burning through staff than in seeking the best and working to...
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Design View / Andy Rutledge - Stupid Is As Stupid Does
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Stupid Is As Stupid Does. June 28, 2010. Nathan made an astute point when he recently observed that your clients are not stupid. There’s an easy test for evaluating design professionalism. The quality of your client experiences is directly proportional to the quality of your professionalism. Initial steps toward stupid. 8220;just need a web designer”. Before bidding their project, stop being stupid. If...
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Design View / Andy Rutledge - The Profession That Should Be
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. The Profession That Should Be. May 23, 2011. Last week I published Design Professionalism. The designer’s guide to taking back your profession. I believe that designers need help in taking back their profession because it has, in significant measure, been stolen from them. This is a crime that has lead to widespread, ongoing dissatisfaction. As I wrote in my introduction. Is available online as a free reso...
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Design View / Andy Rutledge - News Redux
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. July 17, 2011. In digital media—websites in particular—news outlets seldom if ever treat content with any sort of dignity and most news sites are wedded to a broken profit model that compels them to present a nearly unusable mishmash of pink noise…which they call content. Using html, css, JavaScript, …oh, and design. The employment of content design would be quite refreshing, actually. It is hard to believ...
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Design View / Andy Rutledge - Killing Some Bad Layout Conventions
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Design View Articles and opinion on design professionalism, technique and culture by Andy Rutledge. Killing Some Bad Layout Conventions. December 8, 2007. As good design further penetrates the Web, once highly-regarded conventions fall into disfavor and are replaced by more effective ones. Yet some flawed conventions persist. In fact, they persist on some pretty high-profile websites; to their detriment. 3 Columns Done Wrong. Sites Using Centered 3-Column Layout. So what are the flaws? In order to better...
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