shikhar-marketingforum.blogspot.com

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Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Which are more valuable - your brands or your customers? So it is time to re-e...

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Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Which are more valuable - your brands or your customers? So it is time to re-e...

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Marketing forum | shikhar-marketingforum.blogspot.com Reviews

https://shikhar-marketingforum.blogspot.com

Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Which are more valuable - your brands or your customers? So it is time to re-e...

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Marketing forum: Sonic Branding

http://shikhar-marketingforum.blogspot.com/2011/05/sonic-branding.html

Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Subscribe to: Post Comments (Atom). New Delhi, Delhi, India. U have chosen the...

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Marketing forum: May 2011

http://shikhar-marketingforum.blogspot.com/2011_05_01_archive.html

Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Which are more valuable - your brands or your customers? So it is time to re-e...

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Marketing forum: Which are more valuable - your brands or your customers?

http://shikhar-marketingforum.blogspot.com/2011/05/which-are-more-valuable-your-brands-or_05.html

Thursday, May 5, 2011. Which are more valuable - your brands or your customers? Unfortunately, that answer is wrong. So it is time to re-evaluate the conventional wisdom that characterizes so much brand babble today. Instead of "brand equity" and "brand architecture," companies must now focus on customer equity and customer architecture(sm). Goals fall into six maximization categories: campaign, profitability, resource, knowledge, operational and results. Campaign maximization involves various tactics to...

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Thursday, May 5, 2011. 65279; The sonic brand is the aural equivalent of the traditional graphic representation of corporate and brand identity. Branding experts increasingly use sonic branding at every touch point where the potential client may be listening. From broadcast media to web-based communications, from the retail environment to custom cell phone rings, sonic branding picks up where the advertising jingle leaves off. Which are more valuable - your brands or your customers? So it is time to re-e...

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