davetalks.com
Website marketing strategies and other web related articles - learn about website navigation strategies and more.
http://www.davetalks.com/worktheweb.htm
Working the web articles. The articles listed below concern working with the web and implementing website marketing strategies. Do you have topic related to website marketing and working on the web that you would like to know more about? 5 WAYS TO SPEND YOUR EXTRA INCOME and 15 REASONS TO ANALYSE YOUR WEB SERVER LOGS. MEASURING FOR SUCCESS PART II. WEBSITES THAT SELL - ESWC 2006 summary. THE IMPORTANCE OF LOG ANALYSIS. 5 TOTALLY FREE WEBSITE MARKETING TOOLS. Free tools to help market your website, includ...
davetalks.com
Disaster Proof Your Business - an article for software developers, by Dave Collins, SoftwarePromotions, Ltd.
http://www.davetalks.com/articles/disaster-proof-your-business.html
Disaster Proof Your Business. Written by Dave Collins. Https:/ www.softwarepromotions.com. Who cares about which side of the toast hits the floor first? If it's your toast, and your floor, then the answer is probably you. But fate may have a lot more than a dirty breakfast in store for you, especially when it comes to your business. Chances are that your business is reliant on one single person in one single office. So taking precautions shouldn't just be a habit, it should be a way of life. If you have ...
davetalks.com
What is AdWords and how to make it work more effectively.
http://www.davetalks.com/articles/understanding-google-adwords.htm
What is AdWords and how to make it work more effectively? Written by Dave Collins. Https:/ www.softwarepromotions.com. From a marketer's point of view, or for that matter anyone trying to advertise their products, the establishment and growth of PPC has been little short of revolutionary. As many of us know, any form of advertising is a somewhat hit and miss affair. And no matter who might tell you otherwise, all forms of advertising involve some level of risk. And it's usually quite high. After seeing a...
davetalks.com
Conversion tracking made simple
http://www.davetalks.com/articles/google-conversion-tracking-for-downloads.htm
Conversion tracking made simple. Written by Aaron Weiner. Https:/ www.softwarepromotions.com. Whether you're a novice or veteran Google AdWords. User, the most important AdWords issue is your return on investment. Tracking the success of your AdWords traffic is critical, and this article will show you how to use Google's conversion tracking and make it work for you. Consider the following example. A company sells software through their website, offering a downloadable trial version that works for 30 ...
davetalks.com
Customer Defence System.
http://www.davetalks.com/articles/customer-defence-system.htm
Written by Dave Collins. Https:/ www.softwarepromotions.com. Perhaps you remember the world before the internet really took off. I do; at least vaguely. I started regularly buying goods and services online around 1996, and at first could barely believe how much money I was saving by doing so. I remember thinking that there just had to be a catch. That even though I was often taxed on my imported items, they were still cheaper than I could possibly find locally. The following, in no particular order, are ...
davetalks.com
From birth to death
http://www.davetalks.com/articles/from-birth-to-death.htm
From Birth to Death. Written by Dave Collins. Https:/ www.softwarepromotions.com. Your product is dying. With the same inevitability that we humans move ever closer to death, so does every software application move towards its eventual demise. There are four stages in the Product Life Cycle each with their own recognisable symptoms, threats and opportunities, all of which should be addressed individually. So how long should this stage last? The answer is almost impossible to estimate with any degree of a...
dmkthinks.org
How to Build Your Own Profitable Company (An Interview With Dave Collins About Online Advertising and Marketing) - dmkthinks
http://dmkthinks.org/blog/build-profitable-company
How to Build Your Own Profitable Company (An Interview With Dave Collins About Online Advertising and Marketing). August 28, 2013. August 28, 2013. What do you picture when you hear the phrase “online advertising? What’s your first thought when you hear the phrase “online advertising”? If you’re like a lot of people, your gag reflex kicks in as you painfully recall memories of slimy ads pitching miracle weight loss drugs. Best-selling authors to test their book titles. Dave Collins, a UK native, is one p...
davetalks.com
What is copywriting
http://www.davetalks.com/articles/copywriting-for-developers.htm
Written by Dave Collins. Https:/ www.softwarepromotions.com. WikiPedia define the word as the process of writing the words that promote a person, business, opinion or idea, which I think is spot on. Their definition also notes that the main purpose of writing such marketing copy is to persuade the reader to act - to buy a product for instance. Will even convince them that they have a problem without having previously been aware of it. Sound Power is a sound mixing software application for the sound contr...
adwordsreporter.com
Analyze Google Adwords account with AdwordsReporter
http://www.adwordsreporter.com/default.aspx
The Google Adwords system is the most important advertising tool for thousands of companies today. It is vital to check your Google Adwords investment as you spend lots of money per month to drive traffic to your site. Find out, what your best keywords are. How they perform over time. What keywords were never clicked? What ad is the most successful one? These questions can be answered simply with the help of AdwordsReporter. Start today spending less for Google Adwords and get more money! After downloadi...
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