supertrak.srl.lk

SRL Super Trak

Traking the buying behavior of a panel of supermarket consumers. Supermarket Share By Brand. Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. Volume and Valve shares of brands belonging to a particular product category for a selected time period. The proportions of consumers who have purchased a particular brand at least once during a selected time period. What does a consumer purchase from a supermarket at a visit.

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SRL Super Trak | supertrak.srl.lk Reviews

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Traking the buying behavior of a panel of supermarket consumers. Supermarket Share By Brand. Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. Volume and Valve shares of brands belonging to a particular product category for a selected time period. The proportions of consumers who have purchased a particular brand at least once during a selected time period. What does a consumer purchase from a supermarket at a visit.

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2 not a member

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6 brand share

7 product penetration

8 frequency of purchase

9 average supermarket basket

10 shopping basket

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SRL Super Trak | supertrak.srl.lk Reviews

https://supertrak.srl.lk

Traking the buying behavior of a panel of supermarket consumers. Supermarket Share By Brand. Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. Volume and Valve shares of brands belonging to a particular product category for a selected time period. The proportions of consumers who have purchased a particular brand at least once during a selected time period. What does a consumer purchase from a supermarket at a visit.

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supertrak.srl.lk

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SRL Super Trak

http://supertrak.srl.lk/index.php

Traking the buying behavior of a panel of supermarket consumers. Supermarket Share By Brand. Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. Volume and Valve shares of brands belonging to a particular product category for a selected time period. The proportions of consumers who have purchased a particular brand at least once during a selected time period. What does a consumer purchase from a supermarket at a visit.

2

About Super Trak

http://supertrak.srl.lk/About.php

Traking the buying behavior of a panel of supermarket consumers. About SRL Super Trak. One of the key factors thrown sharply into focus by the many Consumer Surveys that we have conducted since 1989 was the increasing proportions of Homemakers who purchased their requirements of branded fmcg's from Modern Trade Outlets. This trend was evident among Households belonging to all five SEC groups as can be seen from the table below for Urban Households between 2003 and 2010.

3

SRL Super Trak | Frequently Asked Questions

http://supertrak.srl.lk/FAQ.php

Traking the buying behavior of a panel of supermarket consumers. What is the size of the Household Panel whose Supermarket Shopping Patterns are being tracked? At the end of 2010, the Panel consisted of 800 Households. This number is expected to be boosted to 1000 by mid-2011. How often are the data collected from the members of the Household Panel? What types of information is collected? How accurate are the collected data? What is the geographic spread of the Household Panel? Every year we conduct a la...

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srl.lk

SRL AdCheck | Survey Research Lanka

http://www.srl.lk/products/srl-adcheck

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. AdCheck lets you easily track and locate. Ads not printed/ aired as they were supposed to appear. Incomplete airings/ agreed repeats. Ads aired in non-desired time belts. 41 Newspapers, tabloids and magazines (Daily/Weekly/Monthly). 16 Television channels (6AM to 12PM SLST). 32 Radio Stations (5AM to 12PM SLST). Interested in SRL AdCheck? Get in Touch with SRL.

srl.lk

SRL TVScan | Survey Research Lanka

http://www.srl.lk/products/srl-tvscan

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Is our Television Programmes Ratings Service providing measurements that reflect accurately the size and composition of audiences become the ‘currency’ used to sell and buy TV airtime. Over 200 hours of telecasting per day. More than 3 million TV households. Over 13 million viewers. Interested in SRL TVScan? Get in Touch with SRL.

srl.lk

SRL BrandTrak | Survey Research Lanka

http://www.srl.lk/products/srl-brandtrak

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. SRL BrandTrak is our Brand Health Monitor used To identify the weak links, if any, in the chain:. Interested in SRL BrandTrak? Get in Touch with SRL.

srl.lk

SRL COSNet | Survey Research Lanka

http://www.srl.lk/products/srl-cosnet

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Is our core information product providing online access to two major databases, SRL TVScan. What people watch on TV) and SRL MediaScan. Which ads they are exposed to). COSNet makes possible the generation of GRP’s, TARP’s, Reach and Frequency Analyses, Marginal Reach Analysis and a host of other media-related information from the comfort of your home/office. Login to SRL COSNet. This y...

srl.lk

SRL SuperTrak | Survey Research Lanka

http://www.srl.lk/products/srl-supertrak

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. SRL SuperTrak is a Consumer Panel of Supermarket Shoppers – a record of the Buying Patterns of Shoppers who purchase most of their branded FMCG’s from Supermarkets in Sri Lanka. The Buying Behaviour in Supermarket environment has become an area of information critical to Marketers. SRL SuperTrak provides the required marketing data backed by the state-of-art technology.

srl.lk

Operations Team | Survey Research Lanka

http://www.srl.lk/about-us/operations-team

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Manager – Media Monitoring. With the experience accumulated over a 20-year period, Yvonne’s contribution towards ensuring the provision of accurate and timely media-related information systems to our discerning clientele continues on its path of excellence. Manager – Media Operations. Manager – IT. BBA Marketing (Special), AMSLIM. Brand Manager – SRL ConsumerTrak. Rathnasiri is respons...

srl.lk

Services | Survey Research Lanka

http://www.srl.lk/services

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Survey Research Lanka offers a wide range of research services from ‘tailor-made’ ad-hoc quantitative surveys to suit the requirements of individual clients to complex solutions featuring custom qualitative surveys. Usage and Attitude Surveys. Pre-testing and Post-testing of Advertisements. Interested in zero obligation consultation? Get in Touch with SRL.

srl.lk

SRL MediaScan | Survey Research Lanka

http://www.srl.lk/products/srl-mediascan

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. SRL MediaScan is our Media Monitoring Service. In client’s viewpoint;. Which media vehicles do my competitors prefer? What are their language preferences? About the size/ duration of their advertisements? Variations/ shifts in such preferences? Based on the rate card how much my competitor is spending? 41 Newspapers, tabloids and magazines (Daily/Weekly/Monthly). Get in Touch with SRL.

srl.lk

FactFile | Survey Research Lanka

http://www.srl.lk/factfile

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Making the invisible, visible! Socio-Economic Classification (SEC) of Households. Profile of Sunday News Sinhala Radio Audience (June, 2012). Radio Commercials by Language and Station (2012). TV Commercials by Language and Channel (2012). Audience Share of Radio Stations in Sri Lanka (June, 2012). Audience Share of TV Channels in Sri Lanka (2006-2012). Top 20 Brands in 2012 (AdEx).

srl.lk

SRL MediaFacts | Survey Research Lanka

http://www.srl.lk/products/srl-mediafacts

Not a member yet? Register now and get started. Register for an account. Sign in to your account. Location & Directions. Is our Media Habits Survey, a computerized database containing details pertaining to the Reading, Listening and Viewing Habits of Persons over the age of 12 years. Reports are generated in to the depth of defining desired Target Group Profile using 23 different variables (demographic and social) or selecting up to 5 media vehicles to generate a profile of their audience.

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Traking the buying behavior of a panel of supermarket consumers. Supermarket Share By Brand. Value and Volume distribution of each brand of a particular product among the supermarkets as a percentage of each supermarket. Volume and Valve shares of brands belonging to a particular product category for a selected time period. The proportions of consumers who have purchased a particular brand at least once during a selected time period. What does a consumer purchase from a supermarket at a visit.

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