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one-marketing.eu

Digital -

http://one-marketing.eu/om/digital

Courses & workshops. Courses & workshops. Digital is more than just a branch of marketing it’s not just ‘new media’ any more. It’s a mainstream discipline; an integral part of modern marketing. Digital marketing helps you to achieve goals that were once impossible or impossibly expensive. It allows global reach to international markets and dramatically cuts down on the use of valuable resources. One-Marketing can help in the following ways:. Digital strategy and planning. Creativity and concept marketing.

one-marketing.eu

social -

http://one-marketing.eu/om/category/social

Courses & workshops. Courses & workshops. Posts in category social. Jargon isn’t always bad. October 4, 2014. Written by Ian West. There is received wisdom that jargon is always a bad thing. Business clichés and marketing speak are constant sources of amusement if not derision. However, it can be informative to consider why and when jargon is useful. Jargon is often a form of cultural literacy within a community. While there is no defence for […]. Social media and export business. September 25, 2012.

one-marketing.eu

Non-client influentials - powerful resource for SMEs. -

http://one-marketing.eu/om/non-client-influentials-powerful-resource-for-smes

Courses & workshops. Courses & workshops. Non-client influentials – powerful resource for SMEs. Non-client influentials – powerful resource for SMEs. March 19, 2015. Written by Ian West. Important as customers are, there is another source of referrals that should not be ignored – we call these non-client influentials (NCIs). These may include accountants, lawyers, bankers, suppliers, consultants and advisors. This where NCIs come in – like you they deal a wide variety of sectors. However, their...Next, m...

one-marketing.eu

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http://one-marketing.eu/om/page/2

Courses & workshops. Courses & workshops. Making the complex simple. This is what we do - smart marketing answers. Marketing should not be fuzzy - it should be accountable with impacts you can measure. Don't settle for the ordinary - the extraordinary always punches above its weight. Creative concepts cost no more than bland approaches - give your brand a treat. Build powerful, irresistible brands. Mainstream marketing is digital - and that's what we do for you. Is the website dead – or dying? Every time...

one-marketing.eu

Business Planning -

http://one-marketing.eu/om/category/business-planning

Courses & workshops. Courses & workshops. Posts in category Business Planning. Non-client influentials – powerful resour. March 19, 2015. Written by Ian West. Every time we talk with B2B companies about where their new business comes from, the answer is resoundingly ‘referrals’. Often the figure can be as high as 90%. So it is no surprise that businesses put a good deal of time and effort into engaging with past and current clients to nurture relationships and stimulate […]. October 22, 2014. The birth o...

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Creativity and innovation

http://one-marketing.eu/om/creativity-and-innovation

Courses & workshops. Courses & workshops. Creativity and innovation are often confused, but innovation is critical to businesses of all kinds. Innovation is creativity application. It is not about wild, impractical ideas – quite the opposite. It is about new ways of doing business, new processes, product development and brand extension. One Marketing can help develop innovation skills in individuals or create innovative enviroments in whole companies or departments. Contact Ian West. To find out more.

one-marketing.eu

Brand Development -

http://one-marketing.eu/om/category/branding-and-brand-development

Courses & workshops. Courses & workshops. Posts in category Brand Development. Why brands start with people. July 28, 2016. Written by Ian West. If you want to build or improve your brand the first thing to address is your people. Brands only exist because of people. People buy from and interact with other people. A brand is an interaction between the products of people’s actions. The majority of that interaction is emotional – our choice and attachment to […]. April 11, 2015. Written by Ian West. The la...

one-marketing.eu

Implementation -

http://one-marketing.eu/om/digital/implementation

Courses & workshops. Courses & workshops. When all the research and planning is done, somebody has to put it into practice. Personnel resource will always be an issue and you don’t want to dilute the effort you need to devote to the running of your business – that is where we can help. We can extend your marketing capability on a short term project basis or as ongoing support. We can carry out:. Managing your digital marketing projects. Sourcing and vetting third party support and suppliers.

one-marketing.eu

Digital strategy -

http://one-marketing.eu/om/digital/digital-strategy

Courses & workshops. Courses & workshops. Set clear objectives to ensure success. One-Marketing will help you create effective digital strategies with meaningful measures for success, and above all, accurate measures of ROI. Critically, we ensure we integrate this with your overall business and marketing strategy, selecting the best tools for the job. Bringing the strands together – the big three of marketing. Creativity and concept marketing. Project Management in Marketing… how it works for you.

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Agile branding - Agile marketing - time for the fleet of foot. -

http://one-marketing.eu/om/agile-branding-agile-marketing-time-for-the-fleet-of-foot

Courses & workshops. Courses & workshops. Agile branding – Agile marketing – time for the fleet of foot. Agile branding – Agile marketing – time for the fleet of foot. March 17, 2015. Written by Ian West. Content – should facts get in the way of a good story? Non-client influentials – powerful resource for SMEs. Bringing the strands together – the big three of marketing. Creativity and concept marketing. Project Management in Marketing… how it works for you. Courses & workshops. Blog & News.