themiserablemarketer.com

The Miserable Marketer

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Thursday, 27 March 2014. If you're going to insert your recipient's first name into the subject line of your marketing emails, make sure you actually have their first name. And if you don't have first name, use an alternative subject line. Menswear retailer Farrell have forgotten to actually insert my name in today's spring sale message. Wednesday, 18 December 2013. A tale of two emails. OK, go on Rowan. Just what kind o...

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The Miserable Marketer | themiserablemarketer.com Reviews

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Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Thursday, 27 March 2014. If you're going to insert your recipient's first name into the subject line of your marketing emails, make sure you actually have their first name. And if you don't have first name, use an alternative subject line. Menswear retailer Farrell have forgotten to actually insert my name in today's spring sale message. Wednesday, 18 December 2013. A tale of two emails. OK, go on Rowan. Just what kind o...

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2 subject line im personalisation

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The Miserable Marketer | themiserablemarketer.com Reviews

https://themiserablemarketer.com

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Thursday, 27 March 2014. If you're going to insert your recipient's first name into the subject line of your marketing emails, make sure you actually have their first name. And if you don't have first name, use an alternative subject line. Menswear retailer Farrell have forgotten to actually insert my name in today's spring sale message. Wednesday, 18 December 2013. A tale of two emails. OK, go on Rowan. Just what kind o...

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themiserablemarketer.com

1

The Miserable Marketer: August 2013

http://www.themiserablemarketer.com/2013_08_01_archive.html

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Tuesday, 13 August 2013. Quality never goes out of style - now apply that to your site. I was asked by a friend to take a look at the UK site of Levi's this morning. He couldn't believe how bad the checkout was and suggested it must be the worst ever. He's never had the pleasure of the the Virgin Mobile checkout. Which I doubt will ever be bettered (or should that be worsed? So why not have that size greyed out too? I want t...

2

The Miserable Marketer: December 2013

http://www.themiserablemarketer.com/2013_12_01_archive.html

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Wednesday, 18 December 2013. A tale of two emails. First up was an email from Naked Wines founder Rowan Gormley. The subject was simply Thank you. For once I am not writing to sell you anything. I am writing to thank you. OK, go on Rowan. Just what kind of reverse psychology trickery are you up to? If you'd have stuck to "best practice", you'd never even consider approaching an email in this way. The best part of a thous...

3

The Miserable Marketer: Captcha - the Ryanair way

http://www.themiserablemarketer.com/2013/07/captcha-ryanair-way.html

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Wednesday, 31 July 2013. Captcha - the Ryanair way. Econsultancy today published an article on some alternatives to using Captcha images. To validate that a real person is trying to leave a comment or make an enquiry on your site. Captcha images are those distorted words that a computer trying to spam or hack the site can't decipher, but which a human is supposed to be able to read and type into a box. For the Ryanair thing.

4

The Miserable Marketer: March 2014

http://www.themiserablemarketer.com/2014_03_01_archive.html

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Thursday, 27 March 2014. If you're going to insert your recipient's first name into the subject line of your marketing emails, make sure you actually have their first name. And if you don't have first name, use an alternative subject line. Menswear retailer Farrell have forgotten to actually insert my name in today's spring sale message. Subscribe to: Posts (Atom). View my complete profile.

5

The Miserable Marketer: March 2012

http://www.themiserablemarketer.com/2012_03_01_archive.html

Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Sunday, 11 March 2012. Unexpected item in the basket area. This post is about a company which did so much right and then threw it all away by doing something spectacularly stupid. I was looking for frosted window film to add a little privacy to some plain glazed doors. I really wasn't sure about whether this was the right approach and whether the film is easy to fit. But I found www.windowfilm.co.uk. A minimum order value:.

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Occasionally grumpy reflections on the world of eCommerce and Digital Marketing. Thursday, 27 March 2014. If you're going to insert your recipient's first name into the subject line of your marketing emails, make sure you actually have their first name. And if you don't have first name, use an alternative subject line. Menswear retailer Farrell have forgotten to actually insert my name in today's spring sale message. Wednesday, 18 December 2013. A tale of two emails. OK, go on Rowan. Just what kind o...

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