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The Changing Ad Tech Landscape | Technology and Beyond…

http://vivekravindran.com/2015/03/05/the-changing-landscape-of-the-ad-tech-world

Technology and Beyond…. The Changing Ad Tech Landscape. March 5, 2015. Customer Content Consumption Continues to Evolve. Convergence will define success for ad campaigns. 2015 in review →. Leave a Reply Cancel reply. Enter your comment here. Fill in your details below or click an icon to log in:. Address never made public). You are commenting using your WordPress.com account. ( Log Out. You are commenting using your Twitter account. ( Log Out. You are commenting using your Facebook account. ( Log Out.

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Apps | Technology and Beyond…

http://vivekravindran.com/tag/apps

Technology and Beyond…. What Apple has already Achieved and What Microsoft and Google are Trying! September 29, 2013. Because, looks like they ‘bit the fruit’ first and did not feel anything! This strategy worked out perfectly for Apple with their scalable OS that works great on all devices. Though mobile and cloud came later, they were ready to embrace the change and leverage it to their strengths, even though they metaphorically, ‘arrived late to the party’! We asked @ iab. Https: 1 month ago. PwC’s 20...

3

adtech | Technology and Beyond…

http://vivekravindran.com/tag/adtech

Technology and Beyond…. The Changing Ad Tech Landscape. March 5, 2015. Customer Content Consumption Continues to Evolve. Convergence will define success for ad campaigns. We asked @ iab. What the state of programmatic advertising is: bit.ly/29SIvhe. 😱 The answer may surprise you https:/ t. Financial is cutting more than 130 jobs at offices in Texas and North Carolina bit.ly/2ahxOTg. Top 10 following the same tyre strategy. Who will go to the end and who will pit again? Https: 1 month ago.

4

Media | Technology and Beyond…

http://vivekravindran.com/tag/media

Technology and Beyond…. The Changing Ad Tech Landscape. March 5, 2015. Customer Content Consumption Continues to Evolve. Convergence will define success for ad campaigns. PwC’s 2013 Global Entertainment and Media Outlook. June 5, 2013. E&M businesses will increasingly engage with a new and more diverse global customer base, with different needs and expectations. Vast consumption choices is creating confusion in the minds of the consumer and this extends to the legitimacy of the content they access. Media...

5

Apple | Technology and Beyond…

http://vivekravindran.com/tag/apple

Technology and Beyond…. What Apple has already Achieved and What Microsoft and Google are Trying! September 29, 2013. Because, looks like they ‘bit the fruit’ first and did not feel anything! This strategy worked out perfectly for Apple with their scalable OS that works great on all devices. Though mobile and cloud came later, they were ready to embrace the change and leverage it to their strengths, even though they metaphorically, ‘arrived late to the party’! ICloud.com Changes to CloudMe.com. Financial...

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