wordworking.com
Wordworking: HomeName and tagline development, creative concepts, and management services for verbal-branding projects.
http://www.wordworking.com/
Name and tagline development, creative concepts, and management services for verbal-branding projects.
http://www.wordworking.com/
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Wordworking
Nancy Friedman
4481 ●●●●● Ave.
Oa●●nd , California, 94611
United States
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Wordworking
Nancy Friedman
4481 ●●●●● Ave.
Oa●●nd , California, 94611
United States
View this contact
Wordworking
Nancy Friedman
4481 ●●●●● Ave.
Oa●●nd , California, 94611
United States
View this contact
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Wordworking: Home | wordworking.com Reviews
https://wordworking.com
Name and tagline development, creative concepts, and management services for verbal-branding projects.
wordworking.com
Wordworking: Taglines
http://www.wordworking.com/taglines.html
An effective tagline can clarify, amplify, or reinforce your brand name. It distills your brand story into a few memorable words and reveals your brand personality. A tagline tells your external audience—customers, members, donors—what to expect from you. And it tells your internal audience—employees, board members, executives—why their work matters. Take a look at some of Wordworking’s tagline work:. Narus Inc., an independent subsidiary of The Boeing Company. Balance Point Divorce Funding.
Wordworking: Press
http://www.wordworking.com/press.html
Interview with podcaster Helen Zaltzman. About the joys and pitfalls of brand naming. Professional namer Nancy Friedman reveals what it’s like naming everything from chairs to medical devices. How to name a new medical device: Interview with Nancy Friedman, professional name developer. Off brands: Understanding the terrible spelling and punctuation in corporate names. The pitfalls of the clever.ly named startup. The name game: Nancy Friedman and Wordworking. Chicago Manual of Style Online.
Wordworking: Names
http://www.wordworking.com/names.html
You’re not just naming your company or your product. You’re putting a title on the story you’re telling investors, customers, and employees. When you work with Wordworking, your name will be the title of a great. Story: memorable, persuasive, and enticing. See what we’ve done for these companies:. Manufacturer of field-programmable gate arrays. (Was M2000.) Read more. Office chair by Steelcase. Site. Balance Point Divorce Funding. Equalizing the cost of divorce. Site. New Routes to Community Health.
Wordworking: Process
http://www.wordworking.com/process.html
All happy naming projects are not alike, because each one is tailored to the client’s schedule, culture, and preferences. But I can generalize a little: most projects take four to six weeks and comprise these five steps. I also offer a briefer (and lower-cost) consulting service. Distilling and writing: Comprehensive document summarizing your project, your market, your naming objectives (what the name needs to say), and your naming criteria (how the name needs to look and sound).
Wordworking: Know-how
http://www.wordworking.com/know-how.html
In my 20-plus years as a name and tagline developer, I’ve learned a few things about name development and branding. And I’m happy to share. Here are some of my most popular blog posts:. How they got that name. Discover the stories behind some well-known brand names:. What’s a naming brief for? Every name-development project starts with a detailed written document called a naming brief. Here’s why. Should name development be crowdsourced? Love is not enough. How to be a good client.
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Fritinancy: Portmanteaus
http://nancyfriedman.typepad.com/away_with_words/portmanteaus
Names, brands, writing, and the language of commerce. August 15, 2016. On the Visual Thesaurus: When words collide. My new column for the Visual Thesaurus, When Words Collide. Looks at portmanteau words and names: their history (thank you, Lewis Carroll! How they’re constructed, and why some succeed and others fail. Glotion : a recent portmanteau that falls short of the ideal. Full access to the column is restricted to subscribers. Your appetite for new midday-meal words was sated. Which began life in 19...
Fritinancy: Word of the Week: Rogue
http://nancyfriedman.typepad.com/away_with_words/2015/08/word-of-the-week-rogue.html
Names, brands, writing, and the language of commerce. Laquo; Five Naming Rules You Can Break with Impunity. August 03, 2015. Word of the Week: Rogue. Scoundrel, knave, scamp, mischievous person (noun; usually a man); aberrant, corrupt, uncontrollable, mischievous (adjective). Also a verb used in horticulture and agriculture: to weed out inferior or untypical ( rogue ) plants. Has been in the news because of the U.S. theatrical release, on July 31, of the fifth installment in the. Its murky origins haven’...
Fritinancy: Extra, Extra!
http://nancyfriedman.typepad.com/away_with_words/2015/08/extra-extra.html
Names, brands, writing, and the language of commerce. Laquo; Word of the Week: Rogue. Word of the Week: Bros ». August 05, 2015. Read all about ’em: names, slogans, and acronyms in the news (and the funny papers):. 0160;(Read the comments, too.). So why then are some start-ups called tech companies and others just companies? In search of the slippery definition of the modern tech company. New acronym (or backronym) in the news: CECIL, the Conserving Ecosystems by Ceasing the Importation of Large. The bos...
Albert Dali: "Stand out from sameness"
http://albertdali.blogspot.com/2013/09/new-campaign-for-albert-dali.html
Wednesday, September 25, 2013. Stand out from sameness". Posted by Lucifer Labs. Albert Dali is India's first End-to-End Naming Consultancy and perhaps, the world's first naming collective. Albert Dali ad campaign. Indias Longest Brand Names. Name of the Day.
Albert Dali: Albert Dali Names Brick Eagle
http://albertdali.blogspot.com/2011/03/albert-dali-names-brick-eagle.html
Monday, March 14, 2011. Albert Dali Names Brick Eagle. What do you call a real estate private equity fund that's hands-on and yet is very much a big picture player? At Albert Dali, we thought Brick Eagle would be an appropriate name. And so was born Brick Eagle Capital Advisory. Founded by Wharton educated Rajesh Krishnan and backed by quite a few NRIs, we feel, this company is bound to soar. Posted by Lucifer Labs. Nice name. Superb logo/identity. March 14, 2011 at 11:00 AM. Albert Dali ad campaign.
Albert Dali: Tricky Task Campaign
http://albertdali.blogspot.com/2013/02/tricky-task-campaign.html
Tuesday, February 26, 2013. Posted by Lucifer Labs. Labels: Albert Dali ad campaign. The one-word recipe is Viagra. And it already makes the world drool. March 1, 2013 at 5:54 AM. Well said, Arlene! March 1, 2013 at 3:48 PM. I put a comment here a few minutes ago, and it has disappeared. so Ill try again. Then, if the comment shows up twice, please delete one of them. If you would like to see where the name Viagra came from. Is Albert any relation to Salvador? March 11, 2013 at 7:35 AM. Name of the Day.
Albert Dali: New Campaign for Albert Dali
http://albertdali.blogspot.com/2012/06/new-campaign-for-albert-dali.html
Thursday, June 14, 2012. New Campaign for Albert Dali. Coming up with decent names is never an easy job. And picking a good one is even tougher. Often a name goes through so many barriers and filters that sometimes clients lose the big picture perspective of what they set out to achieve. We've tried to capture the difficulties involved in the naming process in a lighthearted way. Posted by Lucifer Labs. Albert Dali ad campaign. Indias Longest Brand Names. Name of the Day.
Albert Dali: Work of a man we adore...
http://albertdali.blogspot.com/2011/07/work-of-man-we-adore.html
Friday, July 1, 2011. Work of a man we adore. Posted by Lucifer Labs. Albert Dali is India's first End-to-End Naming Consultancy and perhaps, the world's first naming collective. Albert Dali ad campaign. Indias Longest Brand Names. Name of the Day.
Albert Dali: Albert Dali names two new companies.
http://albertdali.blogspot.com/2013/05/albert-dali-names-two-new-companies-for.html
Tuesday, May 7, 2013. Albert Dali names two new companies. Hyderabad based drug major Aurobindo Pharma Limited has floated two new companies in the parenteral. Posted by Lucifer Labs. Albert Dali is India's first End-to-End Naming Consultancy and perhaps, the world's first naming collective. Albert Dali ad campaign. Indias Longest Brand Names. Name of the Day.
Albert Dali: Albert Dali names Onfiniti for Numeric UPS
http://albertdali.blogspot.com/2014/05/albert-dali-names-onfiniti-for-numeric.html
Monday, May 26, 2014. Albert Dali names Onfiniti for Numeric UPS. Numeric Power Systems, India's No.1 manufacturer of Uninterrupted Power Systems, has just rolled out its state-of-the-art single phase UPS solution. Christened 'Onfiniti'. And derived from the core proposition of being 'on forever', the cutting edge product aims at delivering 24/7 power to ATMs, server farms and mission critical medical equipment. 'Onfiniti' has been trademarked. By Novateur, the parent company of Numeric. Name of the Day.
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wordworkersjournal.blogspot.com
Wordworker's Journal
Keyword Research Tool Special Edition - Word Workers Help Word Workers
Tools of the Trade. A Keyword Research Tool. The SBI Owner's Edition. By J L Adamsson,. For the Most-Wanted Response". Two Rough Hands, One Soft Skill. Soft skills. those are people skills, right? A desire to satisfy the customer. A curiosity and willingness to learn. An ability to work with others. Usability in different environments. Memory your particular usage will require. Of the display and battery. Accessibility for those with impaired vision or tremors, for example. 2015, J L Adamsson. Easy Web H...
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Wordworking: Home
It’s not just a name. It’s the title of your story. Wordworking names companies and products,. But that’s just the beginning. Want to know more? How long does name development take? What to expect from the naming process. Well-named companies, happy clients. Read what my clients say. Do you have a. I partner with Clarity.fm to provide instant, low-cost name advice. How I named Obopay. Read the case study. San Francisco Bay Area / Silicon Valley.
WORDWORKINGS - Home
Into the shifting spaces. Frets over the windows. The space after the space between. When words become strangers. In the mind or board. The foggy far-offness of phrases. That might be about to fall. Invisible voices, or the unheard visions. Of a dream-tossed Prospero,. Create a free website. Start your own free website. A surprisingly easy drag and drop site creator. Learn more.
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Would you like to make this site your homepage? It's fast and easy. Yes, Please make this my home page! Don't show this to me again. Welcome to wordWork Planet. Metric Calendar Months All Look a Lot Like This One. WordWork Planet exists because I wanted a place to go to share wordWorks with everybody. The wordWork Trilogy is at this point about half completed. Volume I is done. Volume II is nearly done. Volume III is still out there someplace. Check in often and see how its developing....
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Writing and Public Relations. Get Our PR Updates and Special Offers! Get Mileage out of Your Message! Every company and organization has a history, a story, a unique idea or contribution. The challenge is how to bring that uniqueness to life to attract media interest, readership or listenership. We help you analyze your firm or organization to develop newsworthy messages. Then, we create programs to spread those messages to your target market. Do you need press releases or article coverage? De t ri tus, n.
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Heather Dody Writer and Editor at Your Service. Need compelling case studies to showcase the benefits of your solutions or services? No sweat. Need to refine your business proposal so you can wow your prospect? No problem. Attention-grabbing blog entries or other content for your new website? I'm on it. Whitepapers? Contact yours truly today. I'd love to help you.
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